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Peloton Interactive

457 hedge funds and large institutions have $2.21B invested in Peloton Interactive in 2025 Q1 according to their latest regulatory filings, with 96 funds opening new positions, 152 increasing their positions, 112 reducing their positions, and 70 closing their positions.

New
Increased
Maintained
Reduced
Closed

38% more call options, than puts

Call options by funds: $108M | Put options by funds: $77.9M

37% more first-time investments, than exits

New positions opened: 96 | Existing positions closed: 70

36% more repeat investments, than reductions

Existing positions increased: 152 | Existing positions reduced: 112

4% more funds holding

Funds holding: 438457 (+19)

2.23% less ownership

Funds ownership: 95.69%93.47% (-2.2%)

27% less capital invested

Capital invested by funds: $3.02B → $2.21B (-$817M)

30% less funds holding in top 10

Funds holding in top 10: 107 (-3)

Holders
457
Holders Change
+19
Holders Change %
+4.34%
% of All Funds
6.13%
Holding in Top 10
7
Holding in Top 10 Change
-3
Holding in Top 10 Change %
-30%
% of All Funds
0.09%
New
96
Increased
152
Reduced
112
Closed
70
Calls
$108M
Puts
$77.9M
Net Calls
+$29.7M
Net Calls Change
-$102M
Name Holding Trade Value Shares
Change
Change in
Stake
Fifth Third Bancorp
376
Fifth Third Bancorp
Ohio
$1.42K -$542 -69 -23%
APW
377
Aventura Private Wealth
Florida
$1.26K
WAS
378
Winch Advisory Services
Wisconsin
$1.26K
TIM
379
Tortoise Investment Management
New York
$1.21K -$2.35K -300 -61%
HWM
380
HighMark Wealth Management
Minnesota
$1.2K
GIA
381
GHP Investment Advisors
Colorado
$1.17K
GWSG
382
GPS Wealth Strategies Group
Colorado
$1.15K +$24 +3 +2%
CMA
383
Cedar Mountain Advisors
Oregon
$1.04K
CAM
384
Close Asset Management
United Kingdom
$1K
HBW
385
Hazlett, Burt & Watson
West Virginia
$1K
CAL
386
Capital Advisors Ltd
Ohio
$1K +$55 +7 +9%
CAL
387
Capital Analysts LLC
Pennsylvania
$1K +$1.04K +132 New
BCWM
388
Bartlett & Co Wealth Management
Ohio
$948
TFIPS
389
Towarzystwo Funduszy Inwestycyjnych PZU SA
$948
CA
390
Clearstead Advisors
Ohio
$702
SC
391
Stephens Consulting
Michigan
$696 +$864 +110 New
T2I
392
Turim 21 Investimentos
Brazil
$695
SL
393
Salomon & Ludwin
Virginia
$689
MSWA
394
Marshall & Sterling Wealth Advisors
New York
$664 +$39 +5 +5%
AF
395
Atala Financial
California
$638
HWA
396
HHM Wealth Advisors
Tennessee
$632
NOI
397
Newton One Investments
Delaware
$632
PAI
398
Pittenger & Anderson Inc
Nebraska
$632
RWM
399
Rialto Wealth Management
New York
$632
PPA
400
Painted Porch Advisors
California
$632 +$785 +100 New

PTON Hedge Fund Activity: Q1 2025 in Review

457 of the 7,459 institutional investors tracked by Wall St. Rank reported a position in Peloton Interactive (PTON) for Q1 2025, worth a combined $2.21B — down 27% from $3.02B a quarter earlier.

Buyers outnumbered sellers: 96 funds opened new PTON positions and 70 closed out — a net gain of 26 holders — while 152 added to existing stakes and 112 trimmed.

The largest buyer was Fidelity Investments, adding an estimated $114M. The largest seller was Morgan Stanley, cutting an estimated $248M.

  • 457 institutional investors held Peloton Interactive (PTON) as of Q1 2025, up from 438 in Q4 2024.
  • Funds reported $2.21B of Peloton Interactive stock for Q1 2025, down 27% quarter-over-quarter.
  • 96 funds opened new Peloton Interactive positions in Q1 2025 and 70 closed out, a net change of +26 holders.
  • The largest Peloton Interactive buyer in Q1 2025 was Fidelity Investments, an estimated $114M added.
  • The largest Peloton Interactive seller in Q1 2025 was Morgan Stanley, an estimated $248M sold.

Based on aggregated 13F filings for Q1 2025.