Lulu's Fashion Lounge
LVLU
25 hedge funds and large institutions have $6.02M invested in Lulu's Fashion Lounge in 2025 Q2 according to their latest regulatory filings, with 3 funds opening new positions, 4 increasing their positions, 7 reducing their positions, and 8 closing their positions.
0.02% more ownership
Funds ownership: 3.08% → 3.1% (+0.02%)
0% more funds holding in top 10
Funds holding in top 10: 2 → 2 (0)
17% less funds holding
Funds holding: 30 → 25 (-5)
24% less capital invested
Capital invested by funds: $7.89M → $6.02M (-$1.88M)
43% less repeat investments, than reductions
Existing positions increased: 4 | Existing positions reduced: 7
63% less first-time investments, than exits
New positions opened: 3 | Existing positions closed: 8
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Morgan Stanley
New York
|
+$427K |
| 2 |
Citadel Advisors
Miami,
Florida
|
+$75.8K |
| 3 |
Jane Street
New York
|
+$9.84K |
| 4 |
XT
XTX Topco
George Town,
Cayman Islands
|
+$5.47K |
| 5 |
Renaissance Technologies
New York
|
+$2.51K |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Ameriprise
Minneapolis,
Minnesota
|
-$558K |
| 2 |
Principal Financial Group
Des Moines,
Iowa
|
-$50.1K |
| 3 |
SM
Sweeney & Michel
Chico,
California
|
-$19.1K |
| 4 |
BlackRock
New York
|
-$18K |
| 5 |
Susquehanna International Group
Bala Cynwyd,
Pennsylvania
|
-$17.3K |
| Name | Holding | Trade Value |
Shares Change |
Change in Stake |
|
|---|---|---|---|---|---|
|
26
Ameriprise
Minneapolis,
Minnesota
| – | -$558K | -92,934 | Closed |
|
|
SM
27
Sweeney & Michel
Chico,
California
| – | -$19.1K | -3,404 | Closed |
|
|
28
Susquehanna International Group
Bala Cynwyd,
Pennsylvania
| – | -$17.3K | -2,890 | Closed |
|
|
CL
29
Choreo LLC
Rockford,
Illinois
| – | -$4.52K | -753 | Closed |
|
30
BNP Paribas Financial Markets
Paris,
France
| – | -$100 | -17 | Closed |
|
31
Simplex Trading
Chicago,
Illinois
| – | -$75 | -12 | Closed |
|
32
JP Morgan Chase
New York
| – | -$16 | -3 | Closed |
|
|
SPIA
33
Steward Partners Investment Advisory
New York
| – | -$18 | -3 | Closed |
|
LVLU Hedge Fund Activity: Q2 2025 in Review
25 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Lulu's Fashion Lounge (LVLU) for Q2 2025, worth a combined $6.02M — down 24% from $7.89M a quarter earlier.
Sellers outnumbered buyers: 8 funds closed out of LVLU and 3 opened new positions — a net loss of 5 holders — while 7 trimmed existing stakes and 4 added.
The largest buyer was Morgan Stanley, opening a new position worth an estimated $427K. The largest seller was Ameriprise, exiting entirely with an estimated $558K sold.
- 25 institutional investors held Lulu's Fashion Lounge (LVLU) as of Q2 2025, down from 30 in Q1 2025.
- Funds reported $6.02M of Lulu's Fashion Lounge stock for Q2 2025, down 24% quarter-over-quarter.
- 3 funds opened new Lulu's Fashion Lounge positions in Q2 2025 and 8 closed out, a net change of -5 holders.
- The largest Lulu's Fashion Lounge buyer in Q2 2025 was Morgan Stanley, an estimated $427K added.
- The largest Lulu's Fashion Lounge seller in Q2 2025 was Ameriprise, an estimated $558K sold.
Based on aggregated 13F filings for Q2 2025.