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LifeVantage
LFVN

Overview Fund Activity

72 hedge funds and large institutions have $40.6M invested in LifeVantage in 2013 Q3 according to their latest regulatory filings, with 16 funds opening new positions, 23 increasing their positions, 14 reducing their positions, and 7 closing their positions.

Holders
72
Holders Change
+9
Holders Change %
+14.29%
% of All Funds
2.34%
Holding in Top 10
1
Holding in Top 10 Change
+1
Holding in Top 10 Change %
%
% of All Funds
0.03%
New
16
Increased
23
Reduced
14
Closed
7
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

1
PCM
1
Perritt Capital Management
Illinois
$3.13M
2
Northern Trust
2
Northern Trust
Illinois
$3.55M
3
DMAM
3
Del Mar Asset Management
New York
$1.06M
4
BFA
4
BlackRock Fund Advisors
California
$7.66M
5
State Street
5
State Street
Massachusetts
$3.29M

Top Sellers

1
GAM
1
Gotham Asset Management
New York
$496K
2
Goldman Sachs
2
Goldman Sachs
New York
$32K
3
Bank of America
3
Bank of America
North Carolina
$153K
4
BIT
4
BlackRock Institutional Trust
California
$3.48M
5
Morgan Stanley
5
Morgan Stanley
New York
$44K
Name Market Value Shares Shares
Change 		Shares
Change %
AIG
26
American International Group
New York
$192K 11,496 +10,421 +969%
ProShare Advisors
27
ProShare Advisors
Maryland
$171K 10,245 +10,245 New
PAM
28
Panagora Asset Management
Massachusetts
$169K 10,165 +10,165 New
MLICM
29
Metropolitan Life Insurance Company (MetLife)
New York
$166K 9,976 -7,801 -44%
Bank of America
30
Bank of America
North Carolina
$153K 9,187 -25,476 -73%
GC
31
Guggenheim Capital
Illinois
$136K 8,182 +8,182 New
Principal Financial Group
32
Principal Financial Group
Iowa
$132K 7,915 -518 -6%
SO
33
STRS Ohio
Ohio
$126K 7,557 – –
BA
34
BlackRock Advisors
Delaware
$124K 7,465 +598 +9%
PPA
35
Parametric Portfolio Associates
Washington
$115K 6,898 -1,566 -19%
U
36
UBS
Switzerland
$97K 5,839 +5,696 +3,983%
WIC
37
Wood Investment Counsel
Colorado
$90K 5,400 – –
BNP Paribas Financial Markets
38
BNP Paribas Financial Markets
France
$75.6K 4,536 -1,950 -30%
Jane Street
39
Jane Street
New York
$64K 3,827 +3,827 New
SG Americas Securities
40
SG Americas Securities
New York
$48K 2,904 +2,904 New
Morgan Stanley
41
Morgan Stanley
New York
$44K 2,592 -15,869 -86%
JPMorgan Chase & Co
42
JPMorgan Chase & Co
New York
$42K 2,469 -12,004 -83%
Barclays
43
Barclays
United Kingdom
$38K 2,712 +1,861 +219%
PAS
44
Partnervest Advisory Services
California
$36K 2,160 – –
PCM
45
Prelude Capital Management
New York
$35K 2,100 +2,100 New
VKH
46
Virtu KCG Holdings
New York
$34K 2,039 +2,039 New
Goldman Sachs
47
Goldman Sachs
New York
$32K 1,901 -32,020 -94%
HighTower Advisors
48
HighTower Advisors
Illinois
$31K 1,889 – –
Commonwealth Equity Services
49
Commonwealth Equity Services
Massachusetts
$30K 1,811 -139 -7%
ICOA
50
Investment Centers of America
North Dakota
$29K 1,786 +72 +4%
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