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Alphabet (Google) Class C
GOOG

Overview Fund Activity

2,630 hedge funds and large institutions have $308B invested in Alphabet (Google) Class C in 2019 Q4 according to their latest regulatory filings, with 331 funds opening new positions, 842 increasing their positions, 1,071 reducing their positions, and 74 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
2,630
Holders Change
+218
Holders Change %
+9.04%
% of All Funds
51.94%
Holding in Top 10
511
Holding in Top 10 Change
+35
Holding in Top 10 Change %
+7.35%
% of All Funds
10.09%
New
331
Increased
842
Reduced
1,071
Closed
74
Calls
$7.29B
Puts
$7.92B
Net Calls
-$625M
Net Calls Change
-$857M

Top Buyers

1
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
+$879M
2
Goldman Sachs
Goldman Sachs
New York
+$346M
3
Truist Financial
Truist Financial
North Carolina
+$329M
4
Susquehanna International Group
Susquehanna International Group
Pennsylvania
+$290M
5
Baillie Gifford & Co
Baillie Gifford & Co
United Kingdom
+$283M

Top Sellers

1
Invesco
Invesco
Georgia
-$3.81B
2
Harris Associates
Harris Associates
Illinois
-$1B
3
TCI Fund Management
TCI Fund Management
United Kingdom
-$571M
4
ECU
Egerton Capital (UK)
United Kingdom
-$560M
5
Primecap Management
Primecap Management
California
-$315M
Name Holding Trade Value Shares
Change 		Shares
Change %
PAG
2401
Private Advisory Group
Washington
$241K – – –
HZ
2402
Hixon Zuercher
Ohio
$241K +$241K +3,600 New
RG
2403
Retirement Group
California
$241K +$241K +3,600 New
SLF
2404
Sun Life Financial
Ontario, Canada
$239K -$92.1K -1,380 -28%
OFS
2405
Oldfather Financial Services
Nebraska
$239K +$239K +3,280 New
HCM
2406
Hengehold Capital Management
Ohio
$239K +$239K +3,580 New
PCMC
2407
Private Capital Management (Colorado)
Colorado
$238K – – –
SCG
2408
Sonata Capital Group
Washington
$238K – – –
GLR
2409
Great Lakes Retirement
Ohio
$238K +$238K +3,560 New
1W
2410
1776 Wealth
Georgia
$237K +$237K +2,960 New
KCM
2411
Kanawha Capital Management
Virginia
$237K +$237K +3,540 New
RFM
2412
Royal Fund Management
Florida
$236K +$6.67K +100 +3%
SCP
2413
Silverleafe Capital Partners
Tennessee
$235K +$2.67K +40 +1%
WAS
2414
Wealth Advisory Solutions
Indiana
$234K +$234K +3,500 New
GCM
2415
Garland Capital Management
Washington
$234K +$234K +3,500 New
SCP
2416
Shorepoint Capital Partners
Massachusetts
$233K -$41.5K -620 -15%
EP
2417
EPIQ Partners
Minnesota
$233K +$233K +3,480 New
AIC
2418
Archer Investment Corporation
Indiana
$231K +$231K +3,460 New
CAN
2419
Claraphi Advisory Network
United States
$230K -$107K -1,600 -32%
SHA
2420
Seneca House Advisors
Virginia
$230K – – –
BMC
2421
Beaton Management Company
Massachusetts
$230K – – –
JWM
2422
JGP Wealth Management
Oregon
$230K +$230K +3,300 New
CA
2423
Cambridge Advisors
Nebraska
$229K -$2.68K -40 -1%
AIP
2424
Ahrens Investment Partners
Louisiana
$229K – – –
BCP
2425
Blackhawk Capital Partners
Wisconsin
$229K – – –
95 96
97
98 99