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Alphabet (Google) Class C

2,635 hedge funds and large institutions have $308B invested in Alphabet (Google) Class C in 2019 Q4 according to their latest regulatory filings, with 332 funds opening new positions, 843 increasing their positions, 1,071 reducing their positions, and 74 closing their positions.

New
Increased
Maintained
Reduced
Closed

349% more first-time investments, than exits

New positions opened: 332 | Existing positions closed: 74

9% more funds holding

Funds holding: 2,4162,635 (+219)

8% more capital invested

Capital invested by funds: $287B → $308B (+$21.8B)

7% more funds holding in top 10

Funds holding in top 10: 476511 (+35)

8% less call options, than puts

Call options by funds: $7.29B | Put options by funds: $7.92B

11.03% less ownership

Funds ownership: 1,354.41%1,343.38% (-11%)

21% less repeat investments, than reductions

Existing positions increased: 843 | Existing positions reduced: 1,071

Holders
2,635
Holders Change
+219
Holders Change %
+9.06%
% of All Funds
51.91%
Holding in Top 10
511
Holding in Top 10 Change
+35
Holding in Top 10 Change %
+7.35%
% of All Funds
10.07%
New
332
Increased
843
Reduced
1,071
Closed
74
Calls
$7.29B
Puts
$7.92B
Net Calls
-$625M
Net Calls Change
-$857M
Name Holding Trade Value Shares
Change
Change in
Stake
CAG
2126
Curtis Advisory Group
California
$465K +$449K +6,960 New
AC
2127
Addison Capital
Pennsylvania
$464K
LF
2128
Lantz Financial
Illinois
$464K
TI
2129
tru Independence
Oregon
$462K +$488K +7,560 New
BA
2130
Ballast Advisors
Minnesota
$461K +$445K +6,900 New
JA
2131
JOYN Advisors
Georgia
$460K -$5.16K -80 -1%
WBC
2132
West Branch Capital
Massachusetts
$460K +$34.8K +540 +9%
AIA
2133
Arbor Investment Advisors
North Carolina
$456K
AL
2134
Arnhold LLC
New York
$456K
WA
2135
Wealth Advisors
California
$456K +$387K +6,000 New
CWM
2136
Centric Wealth Management
Illinois
$455K -$10.3K -160 -2%
ECM
2137
Exchange Capital Management
Michigan
$452K -$25.8K -400 -6%
KLI
2138
Kelman-Lazarov Inc
Tennessee
$452K
SCM
2139
Seascape Capital Management
New Hampshire
$451K +$435K +6,740 New
WFA
2140
Wade Financial Advisory
California
$448K +$432K +6,700 New
WC
2141
Weil Company
California
$447K -$161K -2,500 -27%
CWAG
2142
Compton Wealth Advisory Group
Virginia
$445K
DP
2143
Dearborn Partners
Illinois
$445K
ATFA
2144
All Terrain Financial Advisors
Minnesota
$443K
HHGA
2145
Halbert Hargrove Global Advisors
California
$441K -$7.74K -120 -2%
AA
2146
Aufman Associates
Pennsylvania
$441K +$426K +6,600 New
KPWG
2147
KFA Private Wealth Group
Virginia
$441K +$426K +6,600 New
PCA
2148
Peddock Capital Advisors
Massachusetts
$440K
ANTB
2149
AMG National Trust Bank
Colorado
$440K +$91.6K +1,420 +28%
WC
2150
Whitnell & Co
Illinois
$439K

GOOG Hedge Fund Activity: Q4 2019 in Review

2,635 of the 5,076 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2019, worth a combined $308B — up 7.6% from $287B a quarter earlier.

Buyers outnumbered sellers: 332 funds opened new GOOG positions and 74 closed out — a net gain of 258 holders — while 843 added to existing stakes and 1,071 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $848M. The largest seller was Invesco, cutting an estimated $3.68B.

  • 2,635 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2019, up from 2,416 in Q3 2019.
  • Funds reported $308B of Alphabet (Google) Class C stock for Q4 2019, up 7.6% quarter-over-quarter.
  • 332 funds opened new Alphabet (Google) Class C positions in Q4 2019 and 74 closed out, a net change of +258 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2019 was T. Rowe Price Associates, an estimated $848M added.
  • The largest Alphabet (Google) Class C seller in Q4 2019 was Invesco, an estimated $3.68B sold.

Based on aggregated 13F filings for Q4 2019.