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Alphabet (Google) Class C
GOOG

Overview Fund Activity

2,630 hedge funds and large institutions have $308B invested in Alphabet (Google) Class C in 2019 Q4 according to their latest regulatory filings, with 331 funds opening new positions, 842 increasing their positions, 1,071 reducing their positions, and 74 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
2,630
Holders Change
+218
Holders Change %
+9.04%
% of All Funds
51.94%
Holding in Top 10
511
Holding in Top 10 Change
+35
Holding in Top 10 Change %
+7.35%
% of All Funds
10.09%
New
331
Increased
842
Reduced
1,071
Closed
74
Calls
$7.29B
Puts
$7.92B
Net Calls
-$625M
Net Calls Change
-$857M

Top Buyers

1
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
+$879M
2
Goldman Sachs
Goldman Sachs
New York
+$346M
3
Truist Financial
Truist Financial
North Carolina
+$329M
4
Susquehanna International Group
Susquehanna International Group
Pennsylvania
+$290M
5
Baillie Gifford & Co
Baillie Gifford & Co
United Kingdom
+$283M

Top Sellers

1
Invesco
Invesco
Georgia
-$3.81B
2
Harris Associates
Harris Associates
Illinois
-$1B
3
TCI Fund Management
TCI Fund Management
United Kingdom
-$571M
4
ECU
Egerton Capital (UK)
United Kingdom
-$560M
5
Primecap Management
Primecap Management
California
-$315M
Name Holding Trade Value Shares
Change 		Shares
Change %
JA
2126
JOYN Advisors
Georgia
$460K -$5.35K -80 -1%
WBC
2127
West Branch Capital
Massachusetts
$460K +$36.1K +540 +9%
AIA
2128
Arbor Investment Advisors
North Carolina
$456K – – –
AL
2129
Arnhold LLC
New York
$456K – – –
WA
2130
Wealth Advisors
California
$456K +$456K +6,000 New
CWM
2131
Centric Wealth Management
Illinois
$455K -$10.7K -160 -2%
ECM
2132
Exchange Capital Management
Michigan
$452K -$26.7K -400 -6%
KLI
2133
Kelman-Lazarov Inc
Tennessee
$452K – – –
SCM
2134
Seascape Capital Management
New Hampshire
$451K +$451K +6,740 New
WFA
2135
Wade Financial Advisory
California
$448K +$448K +6,700 New
WC
2136
Weil Company
California
$447K -$167K -2,500 -27%
CWAG
2137
Compton Wealth Advisory Group
Virginia
$445K – – –
DP
2138
Dearborn Partners
Illinois
$445K – – –
ATFA
2139
All Terrain Financial Advisors
Minnesota
$443K – – –
HHGA
2140
Halbert Hargrove Global Advisors
California
$441K -$8.02K -120 -2%
AA
2141
Aufman Associates
Pennsylvania
$441K +$441K +6,600 New
KPWG
2142
KFA Private Wealth Group
Virginia
$441K +$441K +6,600 New
PCA
2143
Peddock Capital Advisors
Massachusetts
$440K – – –
ANTB
2144
AMG National Trust Bank
Colorado
$440K +$95K +1,420 +28%
WC
2145
Whitnell & Co
Illinois
$439K – – –
BBA
2146
BLB&B Advisors
Pennsylvania
$438K -$12.1K -180 -3%
UAM
2147
UAS Asset Management
New York
$437K -$20K -300 -4%
CA
2148
Capital Advantage
California
$436K – – –
LC
2149
Loews Corp
New York
$435K -$234K -3,500 -35%
SWP
2150
Strategic Wealth Partners
Ohio
$435K -$215K -3,220 -33%
84 85
86
87 88