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Alphabet (Google) Class C

2,635 hedge funds and large institutions have $308B invested in Alphabet (Google) Class C in 2019 Q4 according to their latest regulatory filings, with 332 funds opening new positions, 843 increasing their positions, 1,071 reducing their positions, and 74 closing their positions.

New
Increased
Maintained
Reduced
Closed

349% more first-time investments, than exits

New positions opened: 332 | Existing positions closed: 74

9% more funds holding

Funds holding: 2,4162,635 (+219)

8% more capital invested

Capital invested by funds: $287B → $308B (+$21.8B)

7% more funds holding in top 10

Funds holding in top 10: 476511 (+35)

8% less call options, than puts

Call options by funds: $7.29B | Put options by funds: $7.92B

11.03% less ownership

Funds ownership: 1,354.41%1,343.38% (-11%)

21% less repeat investments, than reductions

Existing positions increased: 843 | Existing positions reduced: 1,071

Holders
2,635
Holders Change
+219
Holders Change %
+9.06%
% of All Funds
51.91%
Holding in Top 10
511
Holding in Top 10 Change
+35
Holding in Top 10 Change %
+7.35%
% of All Funds
10.07%
New
332
Increased
843
Reduced
1,071
Closed
74
Calls
$7.29B
Puts
$7.92B
Net Calls
-$625M
Net Calls Change
-$857M
Name Holding Trade Value Shares
Change
Change in
Stake
ACM
1926
AUA Capital Management
Pennsylvania
$695K
WCWM
1927
Willow Creek Wealth Management
California
$694K
RP
1928
Rice Partnership
Hawaii
$694K +$125K +1,940 +23%
ZCI
1929
Zevenbergen Capital Investments
Washington
$690K -$18.1K -280 -3%
JFGIW
1930
Johnson Financial Group Inc (Wisconsin)
Wisconsin
$686K +$489K +7,580 +283%
FA
1931
FMA Advisory
Pennsylvania
$685K -$12.9K -200 -2%
PFA
1932
Pinnacle Family Advisors
Missouri
$685K
AA
1933
Argent Advisors
Louisiana
$685K +$621K +9,620 New
FNT
1934
First National Trust
Pennsylvania
$682K -$38.7K -600 -6%
PA
1935
PFG Advisors
Arizona
$678K -$7.74K -120 -1%
MFW
1936
Mosaic Family Wealth
Missouri
$677K -$143K -2,220 -18%
SSW
1937
Smith Shellnut Wilson
Mississippi
$677K
ZF
1938
Zhang Financial
Michigan
$677K +$256K +3,960 +68%
RWM
1939
Ritholtz Wealth Management
New York
$673K +$9.03K +140 +1%
SA
1940
Strategic Advisors
New York
$671K -$45.2K -700 -7%
ACP
1941
Arcus Capital Partners
Georgia
$671K -$1.29K -20 -0.2%
HL
1942
HeadInvest LLC
Maine
$671K +$12.9K +200 +2%
AIA
1943
Angeles Investment Advisors
California
$671K +$136K +2,100 +26%
CA
1944
Claro Advisors
Massachusetts
$670K +$245K +3,800 +61%
PL
1945
PWMCO LLC
Illinois
$669K
APW
1946
Aurora Private Wealth
New Jersey
$667K +$644K +9,980 New
FFN
1947
Focus Financial Network
Minnesota
$666K +$14.2K +220 +2%
LWM
1948
Liberty Wealth Management
California
$664K +$29.7K +460 +5%
MS
1949
Marshall & Sullivan
Washington
$660K -$133K -2,060 -17%
PAM
1950
Peak Asset Management
Colorado
$656K +$6.45K +100 +1%

GOOG Hedge Fund Activity: Q4 2019 in Review

2,635 of the 5,076 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2019, worth a combined $308B — up 7.6% from $287B a quarter earlier.

Buyers outnumbered sellers: 332 funds opened new GOOG positions and 74 closed out — a net gain of 258 holders — while 843 added to existing stakes and 1,071 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $848M. The largest seller was Invesco, cutting an estimated $3.68B.

  • 2,635 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2019, up from 2,416 in Q3 2019.
  • Funds reported $308B of Alphabet (Google) Class C stock for Q4 2019, up 7.6% quarter-over-quarter.
  • 332 funds opened new Alphabet (Google) Class C positions in Q4 2019 and 74 closed out, a net change of +258 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2019 was T. Rowe Price Associates, an estimated $848M added.
  • The largest Alphabet (Google) Class C seller in Q4 2019 was Invesco, an estimated $3.68B sold.

Based on aggregated 13F filings for Q4 2019.