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Alphabet (Google) Class C
GOOG

1,771 hedge funds and large institutions have $278B invested in Alphabet (Google) Class C in 2015 Q3 according to their latest regulatory filings, with 143 funds opening new positions, 698 increasing their positions, 795 reducing their positions, and 239 closing their positions.

New
Increased
Maintained
Reduced
Closed

15% more funds holding in top 10

Funds holding in top 10: 551 → 631 (+80)

11% more capital invested

Capital invested by funds: $251B → $278B (+$27.6B)

11% more call options, than puts

Call options by funds: $9.18B | Put options by funds: $8.29B

6% less funds holding

Funds holding: 1,882 → 1,771 (-111)

12% less repeat investments, than reductions

Existing positions increased: 698 | Existing positions reduced: 795

40% less first-time investments, than exits

New positions opened: 143 | Existing positions closed: 239

Holders
1,771
Holders Change
-111
Holders Change %
-5.9%
% of All Funds
49.43%
Holding in Top 10
631
Holding in Top 10 Change
+80
Holding in Top 10 Change %
+14.52%
% of All Funds
17.61%
New
143
Increased
698
Reduced
795
Closed
239
Calls
$9.18B
Puts
$8.29B
Net Calls
+$888M
Net Calls Change
+$718M

Top Buyers

Rank Fund Capital Flow
1
Bank of America
Bank of America
North Carolina
+$943M
2
SG Americas Securities
SG Americas Securities
New York
+$906M
3
D.E. Shaw & Co
D.E. Shaw & Co
New York
+$846M
4
Jennison Associates
Jennison Associates
New York
+$820M
5
Capital Research Global Investors
Capital Research Global Investors
California
+$716M

Top Sellers

Rank Fund Capital Flow
1
JP Morgan Chase
JP Morgan Chase
New York
-$1.98B
2
UBS AM
UBS AM
Illinois
-$1.82B
3
Primecap Management
Primecap Management
California
-$1.74B
4
Northern Trust
Northern Trust
Illinois
-$1.18B
5
CS
Credit Suisse
Switzerland
-$913M
Name Holding Trade Value Shares
Change 		Change in
Stake
CG
1926
Caprock Group
Idaho
– -$1.36M -51,820 Closed
CWM
1927
Confluence Wealth Management
Oregon
– -$1.4M -51,760 Closed
WAM
1928
Wolverine Asset Management
Illinois
– -$1.35M -50,000 Closed
SJIM
1929
St. Johns Investment Management
Florida
– -$1.34M -49,560 Closed
BCB
1930
Brian C. Broderick
– -$1.34M -49,540 Closed
NBC
1931
Neuberger Berman Canada
Ontario, Canada
– -$1.32M -48,740 Closed
DWM
1932
Destination Wealth Management
California
– -$1.25M -47,500 Closed
GCAC
1933
Guardian Capital Advisors (Canada)
Ontario, Canada
– -$1.33M -46,080 Closed
GW
1934
GW & Wade
Massachusetts
– -$1.22M -45,820 Closed
CAW
1935
Cornerstone Advisors (Washington)
Washington
– -$1.21M -45,400 Closed
DSC
1936
Duncker Streett & Co
Missouri
– -$1.19M -44,880 Closed
BAM
1937
Bruderman Asset Management
New York
– -$1.2M -44,840 Closed
ABP
1938
Arthur B. Page
– -$1.2M -44,400 Closed
CI
1939
Cowen Inc
New York
– -$1.16M -43,740 Closed
BJL
1940
Brighton Jones LLC
Washington
– -$1.11M -41,920 Closed
CG
1941
Clinton Group
New York
– -$1.09M -40,560 Closed
GI
1942
Gradient Investments
Minnesota
– -$1.05M -39,540 Closed
LCM
1943
Lucas Capital Management
New Jersey
– -$1.02M -37,760 Closed
MSU
1944
Mizuho Securities USA
New York
– -$987K -37,280 Closed
UAM
1945
UAS Asset Management
New York
– -$989K -37,160 Closed
KIA
1946
King Investment Advisors
Texas
– -$957K -36,800 Closed
AWS
1947
Aris Wealth Services
Pennsylvania
– -$914K -34,280 Closed
DA
1948
Denali Advisors
California
– -$885K -34,000 Closed
MWM
1949
Mission Wealth Management
California
– -$927K -33,640 Closed
BCFS
1950
Butensky & Cohen Financial Security
Florida
– -$882K -32,680 Closed
76 77
78
79 80

GOOG Hedge Fund Activity: Q3 2015 in Review

1,771 of the 3,583 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q3 2015, worth a combined $278B — up 11% from $251B a quarter earlier.

Sellers outnumbered buyers: 239 funds closed out of GOOG and 143 opened new positions — a net loss of 96 holders — while 795 trimmed existing stakes and 698 added.

The largest buyer was Bank of America, adding an estimated $943M. The largest seller was JP Morgan Chase, cutting an estimated $1.98B.

  • 1,771 institutional investors held Alphabet (Google) Class C (GOOG) as of Q3 2015, down from 1,882 in Q2 2015.
  • Funds reported $278B of Alphabet (Google) Class C stock for Q3 2015, up 11% quarter-over-quarter.
  • 143 funds opened new Alphabet (Google) Class C positions in Q3 2015 and 239 closed out, a net change of -96 holders.
  • The largest Alphabet (Google) Class C buyer in Q3 2015 was Bank of America, an estimated $943M added.
  • The largest Alphabet (Google) Class C seller in Q3 2015 was JP Morgan Chase, an estimated $1.98B sold.

Based on aggregated 13F filings for Q3 2015.