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Alphabet (Google) Class C
GOOG

2,953 hedge funds and large institutions have $383B invested in Alphabet (Google) Class C in 2020 Q4 according to their latest regulatory filings, with 400 funds opening new positions, 970 increasing their positions, 1,191 reducing their positions, and 81 closing their positions.

New
Increased
Maintained
Reduced
Closed

394% more first-time investments, than exits

New positions opened: 400 | Existing positions closed: 81

20% more call options, than puts

Call options by funds: $14.2B | Put options by funds: $11.8B

19% more capital invested

Capital invested by funds: $321B → $383B (+$62.4B)

13% more funds holding in top 10

Funds holding in top 10: 529 → 598 (+69)

11% more funds holding

Funds holding: 2,669 → 2,953 (+284)

8.21% more ownership

Funds ownership: 1,309.67% → 1,317.88% (+8.2%)

19% less repeat investments, than reductions

Existing positions increased: 970 | Existing positions reduced: 1,191

Holders
2,953
Holders Change
+284
Holders Change %
+10.64%
% of All Funds
52.25%
Holding in Top 10
598
Holding in Top 10 Change
+69
Holding in Top 10 Change %
+13.04%
% of All Funds
10.58%
New
400
Increased
970
Reduced
1,191
Closed
81
Calls
$14.2B
Puts
$11.8B
Net Calls
+$2.37B
Net Calls Change
-$1.84B

Top Buyers

Rank Fund Capital Flow
1
SM
SB Management
United Arab Emirates
+$1.09B
2
CWM
CIBC World Markets
New York
+$1.03B
3
Susquehanna International Group
Susquehanna International Group
Pennsylvania
+$644M
4
ECU
Egerton Capital (UK)
United Kingdom
+$526M
5
Millennium Management
Millennium Management
New York
+$394M

Top Sellers

Rank Fund Capital Flow
1
Vanguard Group
Vanguard Group
Pennsylvania
-$961M
2
State Street
State Street
Massachusetts
-$833M
3
BlackRock
BlackRock
New York
-$826M
4
Baillie Gifford & Co
Baillie Gifford & Co
United Kingdom
-$587M
5
Bank of America
Bank of America
North Carolina
-$513M
Name Holding Trade Value Shares
Change 		Change in
Stake
KJHP
801
K.J. Harrison & Partners
Ontario, Canada
$12.7M +$2.89M +34,280 +31%
BP
802
Broadleaf Partners
Ohio
$12.6M +$8.44K +100 +0.1%
LIP
803
Liontrust Investment Partners
United Kingdom
$12.6M +$12.1M +144,000 New
KIA
804
KCM Investment Advisors
California
$12.6M -$373K -4,420 -3%
JAWM
805
J. Arnold Wealth Management
Ohio
$12.6M -$417K -4,940 -3%
SS
806
Simplicity Solutions
Minnesota
$12.6M +$3.29M +39,000 +37%
SPC
807
Sigma Planning Corp
Michigan
$12.6M +$186K +2,200 +2%
ECM
808
Everence Capital Management
Indiana
$12.5M – – –
FMW
809
Farr Miller & Washington
District of Columbia
$12.5M -$547K -6,480 -4%
JAM
810
JCIC Asset Management
Ontario, Canada
$12.5M +$300K +3,560 +3%
WC
811
Whitney & Co
New York
$12.5M +$64.1K +760 +0.6%
WAM
812
World Asset Management
Michigan
$12.5M -$639K -7,580 -5%
HWCM
813
Hudson Way Capital Management
Texas
$12.5M – – –
EWA
814
Exencial Wealth Advisors
Oklahoma
$12.4M -$11.4M -135,300 -49%
AC
815
Alexandria Capital
Virginia
$12.4M -$766K -9,080 -6%
GKWIM
816
Gerber Kawasaki Wealth & Investment Management
California
$12.4M -$503K -5,960 -4%
SSWM
817
Sheets Smith Wealth Management
North Carolina
$12.4M +$37.1K +440 +0.3%
BAS
818
Brown Advisory Securities
Maryland
$12.4M +$1.29M +15,340 +12%
PAG
819
Private Advisory Group
Washington
$12.4M -$2.11M -25,060 -15%
RCW
820
Rheos Capital Works
Japan
$12.3M – – –
GWM
821
Geneos Wealth Management
Colorado
$12.2M -$275K -3,260 -3%
GJCM
822
Grand Jean Capital Management
California
$12.1M +$346K +4,100 +3%
CWM
823
Cabot Wealth Management
Massachusetts
$12.1M -$27K -320 -0.2%
FRA
824
Frank Rimerman Advisors
California
$12M +$11.6M +137,520 New
BCMO
825
Buckingham Capital Management (Ohio)
Ohio
$12M -$774K -9,180 -6%
31 32
33
34 35

GOOG Hedge Fund Activity: Q4 2020 in Review

2,953 of the 5,652 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2020, worth a combined $383B — up 19% from $321B a quarter earlier.

Buyers outnumbered sellers: 400 funds opened new GOOG positions and 81 closed out — a net gain of 319 holders — while 970 added to existing stakes and 1,191 trimmed.

The largest buyer was SB Management, adding an estimated $1.09B. The largest seller was Vanguard Group, cutting an estimated $961M.

  • 2,953 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2020, up from 2,669 in Q3 2020.
  • Funds reported $383B of Alphabet (Google) Class C stock for Q4 2020, up 19% quarter-over-quarter.
  • 400 funds opened new Alphabet (Google) Class C positions in Q4 2020 and 81 closed out, a net change of +319 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2020 was SB Management, an estimated $1.09B added.
  • The largest Alphabet (Google) Class C seller in Q4 2020 was Vanguard Group, an estimated $961M sold.

Based on aggregated 13F filings for Q4 2020.