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General Mills
GIS

Overview Fund Activity

1,130 hedge funds and large institutions have $23.6B invested in General Mills in 2015 Q4 according to their latest regulatory filings, with 115 funds opening new positions, 412 increasing their positions, 406 reducing their positions, and 55 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
1,130
Holders Change
+52
Holders Change %
+4.82%
% of All Funds
29.67%
Holding in Top 10
22
Holding in Top 10 Change
+2
Holding in Top 10 Change %
+10%
% of All Funds
0.58%
New
115
Increased
412
Reduced
406
Closed
55
Calls
$203M
Puts
$143M
Net Calls
+$60.6M
Net Calls Change
-$39.2M

Top Buyers

1
Royal Bank of Canada
Royal Bank of Canada
Ontario, Canada
$247M
2
BIT
BlackRock Institutional Trust
California
$1.01B
3
BFA
BlackRock Fund Advisors
California
$719M
4
AI
Analytic Investors
California
$122M
5
Vanguard Group
Vanguard Group
Pennsylvania
$2.01B

Top Sellers

1
Bank of New York Mellon
Bank of New York Mellon
New York
$370M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
$115M
3
Harris Associates
Harris Associates
Illinois
$240M
4
Morgan Stanley
Morgan Stanley
New York
$204M
5
AllianceBernstein
AllianceBernstein
Tennessee
$132M
Name Holding Trade Value Shares
Change 		Shares
Change %
CHP
1051
Cable Hill Partners
Oregon
$75K – – –
LWM
1052
Lenox Wealth Management
Ohio
$70K +$70K +1,220 New
SA
1053
SRH Advisors
Kansas
$69K – – –
CPIG
1054
Chicago Partners Investment Group
Illinois
$67K – – –
PMFA
1055
Plante Moran Financial Advisors
Michigan
$65K +$58 +1 +0.1%
CGT
1056
Capital Guardian Trust
California
$64K – – –
VIA
1057
Vantage Investment Advisors
Pennsylvania
$64K – – –
MCA
1058
Mercer Capital Advisers
New Jersey
$63K – – –
MFT
1059
Moisand Fitzgerald Tamayo
Florida
$58K +$58K +1,013 New
GBBWRPM
1060
Genovese Burford & Brothers Wealth & Retirement Plan Management
California
$56K +$56K +972 New
JAM
1061
Jolley Asset Management
North Carolina
$55K – – –
RPG
1062
Risk Paradigm Group
Texas
$53.7K +$38.5K +667 +252%
VCM
1063
Versant Capital Management
Arizona
$51K +$51K +901 New
MWP
1064
MYCIO Wealth Partners
Pennsylvania
$48K – – –
WP
1065
WealthPLAN Partners
Nebraska
$47.3K +$47.3K +2,006 New
VC
1066
Vestor Capital
Illinois
$47K – – –
SJIM
1067
St. Johns Investment Management
Florida
$46K – – –
BWA
1068
Burt Wealth Advisors
Maryland
$46K – – –
TDC
1069
Thompson Davis & Co
Virginia
$43K +$7.17K +125 +20%
HCM
1070
Highlander Capital Management
New Jersey
$42K – – –
KA
1071
Klingman & Associates
New York
$42K – – –
BCM
1072
Blume Capital Management
California
$40K – – –
Manulife (Manufacturers Life Insurance)
1073
Manulife (Manufacturers Life Insurance)
Ontario, Canada
$34.9K -$1.26K -21,892 -3%
ASN
1074
Advisory Services Network
Georgia
$32K +$116 +2 +0.4%
SHJ
1075
Sharkey, Howes & Javer
Colorado
$31K – – –
41 42
43
44 45