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General Mills
GIS

Overview Fund Activity

1,008 hedge funds and large institutions have $22.2B invested in General Mills in 2013 Q4 according to their latest regulatory filings, with 112 funds opening new positions, 343 increasing their positions, 395 reducing their positions, and 43 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
1,008
Holders Change
+60
Holders Change %
+6.33%
% of All Funds
29.28%
Holding in Top 10
17
Holding in Top 10 Change
-1
Holding in Top 10 Change %
-5.56%
% of All Funds
0.49%
New
112
Increased
343
Reduced
395
Closed
43
Calls
$227M
Puts
$197M
Net Calls
+$29.4M
Net Calls Change
+$25.4M

Top Buyers

1
American Century Companies
American Century Companies
Missouri
$313M
2
JHIU
Janus Henderson Investors US
Colorado
$249M
3
IGIM
I.G. Investment Management
Manitoba, Canada
$90.3M
4
WI
WBI Investments
New Jersey
$38.2M
5
PIA
Piedmont Investment Advisors
North Carolina
$38.7M

Top Sellers

1
SAC
Smith Affiliated Capital
New York
$0
2
Renaissance Technologies
Renaissance Technologies
New York
$95.4M
3
EAM
Eagle Asset Management
Florida
$33.1M
4
Wellington Management Group
Wellington Management Group
Massachusetts
$83.9M
5
BA
BlackRock Advisors
Delaware
$332M
Name Holding Trade Value Shares
Change 		Shares
Change %
OIA
926
Optimum Investment Advisors
Illinois
$74K +$28.1K +566 +61%
PMFA
927
Plante Moran Financial Advisors
Michigan
$73K +$598 +12 +0.8%
KTC
928
Kistler-Tiffany Companies
Pennsylvania
$71K – – –
FQ
929
First Quadrant
California
$70K -$125K -2,500 -64%
AA
930
Apriem Advisors
California
$69K +$50 +1 +0.1%
KT
931
Kanaly Trust
Texas
$65K +$65K +1,300 New
JAM
932
Jolley Asset Management
North Carolina
$62K – – –
FI
933
FCM Investments
Texas
$60K – – –
MAM
934
Mizuho Asset Management
Japan
$60K – – –
SA
935
SRH Advisors
Kansas
$60K +$60K +1,200 New
DBT
936
Dubuque Bank & Trust
Iowa
$57K – – –
PFA
937
Paradigm Financial Advisors
Missouri
$57K +$57K +1,144 New
TFA
938
Transamerica Financial Advisors
Florida
$54K -$315K -6,278 -85%
S
939
SignatureFD
Georgia
$52K +$33K +666 +173%
CFN
940
Cordasco Financial Network
Florida
$50K +$50K +1,000 New
OSAM
941
O'Shaughnessy Asset Management
Connecticut
$48K +$4.63K +92 +11%
PR
942
Payden & Rygel
California
$45K – – –
MIC
943
MU Investments Company
Japan
$45K – – –
CFA
944
Carroll Financial Associates
North Carolina
$41K -$32.3K -654 -44%
BCM
945
Blume Capital Management
California
$40K +$40K +800 New
TFO
946
Tarbox Family Office
California
$38K +$38K +752 New
HDIM
947
Hanson & Doremus Investment Management
Vermont
$37K – – –
VNB
948
Valley National Bancorp
New York
$37K +$37K +750 New
HCM
949
Highlander Capital Management
New Jersey
$36.5K – – –
ACM
950
Antonetti Capital Management
Florida
$36K -$17.8K -360 -33%
36 37
38
39 40