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General Mills
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Overview Fund Activity

1,051 hedge funds and large institutions have $23.1B invested in General Mills in 2015 Q2 according to their latest regulatory filings, with 61 funds opening new positions, 358 increasing their positions, 425 reducing their positions, and 47 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
1,051
Holders Change
+1
Holders Change %
+0.1%
% of All Funds
28.34%
Holding in Top 10
18
Holding in Top 10 Change
-4
Holding in Top 10 Change %
-18.18%
% of All Funds
0.49%
New
61
Increased
358
Reduced
425
Closed
47
Calls
$214M
Puts
$108M
Net Calls
+$107M
Net Calls Change
+$15.6M

Top Buyers

1
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
+$291M
2
Capital World Investors
Capital World Investors
California
+$94.9M
3
Axa
Axa
France
+$43.4M
4
Deutsche Bank
Deutsche Bank
Germany
+$39.6M
5
CNB
City National Bank
California
+$37.9M

Top Sellers

1
Fidelity Investments
Fidelity Investments
Massachusetts
-$118M
2
State Street
State Street
Massachusetts
-$89M
3
IFP
Independent Franchise Partners
United Kingdom
-$73.4M
4
IGIM
I.G. Investment Management
Manitoba, Canada
-$70.6M
5
FWM
Frontier Wealth Management
Missouri
-$66.3M
Name Holding Trade Value Shares
Change 		Shares
Change %
YMRC
876
Yorktown Management & Research Company
Virginia
$251K – – –
HIC
877
Hartline Investment Corp
Illinois
$251K – – –
BHIA
878
Birch Hill Investment Advisors
Massachusetts
$251K – – –
TCM
879
Tufton Capital Management
Maryland
$250K – – –
AR
880
Advisory Research
Illinois
$249K -$2.5K -45 -1%
IT
881
Investors Trust
Texas
$248K – – –
AW
882
Alpha Windward
Massachusetts
$247K -$33.5K -601 -12%
VCM
883
Vigilant Capital Management
Maine
$246K – – –
IIM
884
Ipswich Investment Management
Massachusetts
$240K -$5.58K -100 -2%
FM
885
Family Management
New York
$240K +$240K +4,300 New
CFA
886
Cahill Financial Advisors
Minnesota
$238K +$335 +6 +0.1%
BRWM
887
B. Riley Wealth Management
Tennessee
$238K +$1.83K +33 +0.8%
CIA
888
Capital Investment Advisors
Georgia
$238K +$238K +4,276 New
HIC
889
Holderness Investments Company
North Carolina
$237K +$27.1K +486 +13%
QAM
890
QCI Asset Management
New York
$237K +$107K +1,920 +82%
CPA
891
Court Place Advisors
Maryland
$235K – – –
FMLI
892
Fukoku Mutual Life Insurance
Japan
$234K – – –
IWM
893
Integrated Wealth Management
California
$233K +$13.2K +237 +6%
CCT
894
Chemung Canal Trust
New York
$232K -$5.58K -100 -2%
RGC
895
Roberts, Glore & Co
Illinois
$232K – – –
PFG
896
Piershale Financial Group
Illinois
$232K +$1.84K +33 +0.8%
AP
897
Atwood & Palmer
Missouri
$231K +$11.2K +200 +5%
TRCT
898
Tower Research Capital (TRC)
New York
$231K +$213K +3,826 +1,177%
ANBT
899
American National Bank & Trust
Texas
$229K +$229K +4,115 New
JIP
900
Jaffetilchin Investment Partners
Florida
$228K +$16.8K +302 +8%
34 35
36
37 38