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General Mills
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Overview Fund Activity

1,044 hedge funds and large institutions have $22.9B invested in General Mills in 2014 Q4 according to their latest regulatory filings, with 115 funds opening new positions, 348 increasing their positions, 389 reducing their positions, and 49 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
1,044
Holders Change
+53
Holders Change %
+5.35%
% of All Funds
27.86%
Holding in Top 10
20
Holding in Top 10 Change
+1
Holding in Top 10 Change %
+5.26%
% of All Funds
0.53%
New
115
Increased
348
Reduced
389
Closed
49
Calls
$209M
Puts
$192M
Net Calls
+$17.1M
Net Calls Change
+$55.4M

Top Buyers

1
ACM
1
Americafirst Capital Management
California
$546M
2
Federated Hermes
2
Federated Hermes
Pennsylvania
$276M
3
Bank of New York Mellon
3
Bank of New York Mellon
New York
$519M
4
Stifel Financial
4
Stifel Financial
Missouri
$84.6M
5
SCM
5
Sterling Capital Management
North Carolina
$124M

Top Sellers

1
BA
1
BlackRock Advisors
Delaware
$79.1M
2
LOAMS
2
Lombard Odier Asset Management (Switzerland)
Switzerland
$1.79M
3
JPMorgan Chase & Co
3
JPMorgan Chase & Co
New York
$516M
4
Capital World Investors
4
Capital World Investors
California
$0
5
Grantham, Mayo, Van Otterloo & Co (GMO)
5
Grantham, Mayo, Van Otterloo & Co (GMO)
Massachusetts
$19M
Name Holding Trade Value Shares
Change 		Shares
Change %
WAM
876
Wolverine Asset Management
Illinois
$245K -$138K -2,600 -36%
JIC
877
Joel Isaacson & Co
New York
$245K +$30.6K +575 +14%
LIC
878
Lodestar Investment Counsel
Illinois
$243K – – –
BCM
879
Bienville Capital Management
New York
$242K +$242K +4,530 New
YMRC
880
Yorktown Management & Research Company
Virginia
$240K -$80K -1,500 -25%
MLL
881
Moody Lynn & Lieberson
Massachusetts
$240K – – –
BHIA
882
Birch Hill Investment Advisors
Massachusetts
$240K – – –
WS
883
Wedbush Securities
California
$240K +$240K +4,495 New
HIC
884
Hartline Investment Corp
Illinois
$238K -$53.4K -1,000 -18%
HIC
885
Holderness Investments Company
North Carolina
$238K +$238K +4,464 New
CCA
886
Checchi Capital Advisers
California
$238K +$238K +4,467 New
PFG
887
Piershale Financial Group
Illinois
$238K +$238K +4,469 New
VCM
888
Vigilant Capital Management
Maine
$236K -$1.5K -28 -0.6%
AR
889
Advisory Research
Illinois
$236K +$2.56K +48 +1%
FMLI
890
Fukoku Mutual Life Insurance
Japan
$235K -$16K -300 -6%
IIM
891
Ipswich Investment Management
Massachusetts
$235K – – –
SWM
892
SVA Wealth Management
Wisconsin
$232K +$16.8K +316 +8%
ST
893
SpiderRock Trading
Illinois
$230K -$7K – –
IT
894
Investors Trust
Texas
$228K -$250K -4,682 -52%
KLWA
895
Kelly Lawrence W & Associates
California
$228K -$12K -225 -5%
CYG
896
Clean Yield Group
Vermont
$227K – – –
BRWM
897
B. Riley Wealth Management
Tennessee
$227K +$1.7K +32 +0.8%
MPIA
898
Mountain Pacific Investment Advisers
Idaho
$225K -$10.7K -200 -5%
CPA
899
Court Place Advisors
Maryland
$225K – – –
GIS
900
Guardian Investor Services
New York
$223K -$8.91K -167 -4%
34 35
36
37 38