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General Mills
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Overview Fund Activity

991 hedge funds and large institutions have $21B invested in General Mills in 2014 Q3 according to their latest regulatory filings, with 40 funds opening new positions, 344 increasing their positions, 430 reducing their positions, and 62 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
991
Holders Change
-30
Holders Change %
-2.94%
% of All Funds
28.77%
Holding in Top 10
19
Holding in Top 10 Change
-2
Holding in Top 10 Change %
-9.52%
% of All Funds
0.55%
New
40
Increased
344
Reduced
430
Closed
62
Calls
$164M
Puts
$202M
Net Calls
-$38.2M
Net Calls Change
-$53.6M

Top Buyers

1
LOAMS
Lombard Odier Asset Management (Switzerland)
Switzerland
$75.2M
2
Invesco
Invesco
Georgia
$494M
3
Renaissance Technologies
Renaissance Technologies
New York
$53.8M
4
IGIM
I.G. Investment Management
Manitoba, Canada
$130M
5
Millennium Management
Millennium Management
New York
$36.9M

Top Sellers

1
Norges Bank
Norges Bank
Norway
$225M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
$174M
3
Diamond Hill Capital Management
Diamond Hill Capital Management
Ohio
$0
4
American Century Companies
American Century Companies
Missouri
$280M
5
Capital World Investors
Capital World Investors
California
$73.9M
Name Holding Trade Value Shares
Change 		Shares
Change %
DBIA
876
Dumont & Blake Investment Advisors
New Jersey
$227K – – –
USGIU
877
U.S. Global Investors (USGI)
Texas
$227K – – –
KLWA
878
Kelly Lawrence W & Associates
California
$227K – – –
ST
879
Semper Trust
Pennsylvania
$225K +$225K +4,450 New
VCM
880
Vigilant Capital Management
Maine
$224K -$38.9K -772 -15%
FPCM
881
Financial Partners Capital Management
New York
$224K – – –
MPIA
882
Mountain Pacific Investment Advisers
Idaho
$223K – – –
IIM
883
Ipswich Investment Management
Massachusetts
$222K -$305K -6,041 -58%
NYLIM
884
New York Life Investment Management
New York
$222K – – –
AR
885
Advisory Research
Illinois
$221K +$7.67K +152 +4%
GIS
886
Guardian Investor Services
New York
$219K -$15.2K -301 -6%
QAM
887
QCI Asset Management
New York
$219K – – –
CYG
888
Clean Yield Group
Vermont
$214K – – –
BRWM
889
B. Riley Wealth Management
Tennessee
$213K +$904 +18 +0.4%
CPA
890
Court Place Advisors
Maryland
$213K +$213K +4,215 New
RGC
891
Roberts, Glore & Co
Illinois
$210K – – –
KFP
892
Keystone Financial Planning
Ohio
$204K – – –
SWM
893
SVA Wealth Management
Wisconsin
$204K +$151 +3 +0.1%
JIC
894
Joel Isaacson & Co
New York
$203K +$202 +4 +0.1%
OCM
895
Oakwood Capital Management
California
$202K -$13.4K -265 -6%
PP
896
Prudential plc
United Kingdom
$202K – – –
EHC
897
Everett Harris & Co
California
$202K – – –
PPCM
898
Pillar Pacific Capital Management
California
$202K – – –
SFT
899
Simmons First Trust
Arkansas
$202K – – –
TAM
900
Taurus Asset Management
New York
$202K – – –
34 35
36
37 38