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General Mills
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Overview Fund Activity

991 hedge funds and large institutions have $21B invested in General Mills in 2014 Q3 according to their latest regulatory filings, with 40 funds opening new positions, 344 increasing their positions, 430 reducing their positions, and 62 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
991
Holders Change
-30
Holders Change %
-2.94%
% of All Funds
28.77%
Holding in Top 10
19
Holding in Top 10 Change
-2
Holding in Top 10 Change %
-9.52%
% of All Funds
0.55%
New
40
Increased
344
Reduced
430
Closed
62
Calls
$164M
Puts
$202M
Net Calls
-$38.2M
Net Calls Change
-$53.6M

Top Buyers

1
LOAMS
Lombard Odier Asset Management (Switzerland)
Switzerland
+$74.7M
2
Invesco
Invesco
Georgia
+$61.2M
3
Renaissance Technologies
Renaissance Technologies
New York
+$53.8M
4
IGIM
I.G. Investment Management
Manitoba, Canada
+$45.6M
5
Millennium Management
Millennium Management
New York
+$36.9M

Top Sellers

1
Norges Bank
Norges Bank
Norway
-$233M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
-$149M
3
Diamond Hill Capital Management
Diamond Hill Capital Management
Ohio
-$131M
4
American Century Companies
American Century Companies
Missouri
-$116M
5
Capital World Investors
Capital World Investors
California
-$108M
Name Holding Trade Value Shares
Change 		Shares
Change %
ANBTV
651
American National Bank & Trust (Virginia)
Virginia
$718K +$718K +14,225 New
SSWM
652
Smith Salley Wealth Management
North Carolina
$718K +$718K +14,225 New
TFA
653
Transamerica Financial Advisors
Florida
$710K +$2.73K +54 +0.4%
WCBA
654
Weaver C. Barksdale & Associates
Tennessee
$699K – – –
CAM
655
Columbia Asset Management
Michigan
$697K – – –
EFSCE
656
Enterprise Financial Services Corp (EFSC)
Missouri
$691K -$4.29K -85 -0.6%
PWAP
657
Private Wealth Advisors (Pennsylvania)
Pennsylvania
$686K -$15K -297 -2%
SACTSONJ
658
Supplemental Annuity Collective Trust (SACT) of New Jersey
New Jersey
$686K – – –
PFM
659
PacWest Financial Management
Arizona
$680K -$7.56K -150 -1%
CAM
660
Carret Asset Management
New York
$677K -$1.31K -26 -0.2%
FFSOTS
661
Fiduciary Financial Services of The Southwest
Texas
$674K -$8.08K -160 -1%
AAM
662
Archipel Asset Management
Sweden
$672K +$672K +13,320 New
SWK
663
Stephen W. Kidder
$671K +$671K +13,300 New
EOJOAM
664
E. Ohman J:or Asset Management
Sweden
$666K – – –
EM
665
Excalibur Management
Massachusetts
$657K -$50.5K -1,000 -7%
GMIM
666
General Motors Investment Management
New York
$656K +$306K +6,070 +87%
PP
667
Paloma Partners
Connecticut
$642K -$1.86M -36,751 -74%
EAM
668
Eclectica Asset Management
United Kingdom
$641K – – –
SCM
669
Schnieders Capital Management
California
$640K +$3.79K +75 +0.6%
VRS
670
Virginia Retirement Systems
Virginia
$638K -$4.64K -92 -0.7%
SRC
671
Shufro Rose & Co
New York
$638K – – –
RMCM
672
Reynders McVeigh Capital Management
Massachusetts
$635K – – –
BCM
673
Bluefin Capital Management
New York
$635K +$395K +7,820 +164%
SA
674
Strategic Advisors
New York
$634K +$25.2K +500 +4%
MC
675
Moors & Cabot
Massachusetts
$633K -$177K -3,519 -22%
25 26
27
28 29