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General Mills
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Overview Fund Activity

991 hedge funds and large institutions have $21B invested in General Mills in 2014 Q3 according to their latest regulatory filings, with 40 funds opening new positions, 344 increasing their positions, 430 reducing their positions, and 62 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
991
Holders Change
-30
Holders Change %
-2.94%
% of All Funds
28.77%
Holding in Top 10
19
Holding in Top 10 Change
-2
Holding in Top 10 Change %
-9.52%
% of All Funds
0.55%
New
40
Increased
344
Reduced
430
Closed
62
Calls
$164M
Puts
$202M
Net Calls
-$38.2M
Net Calls Change
-$53.6M

Top Buyers

1
LOAMS
Lombard Odier Asset Management (Switzerland)
Switzerland
+$74.7M
2
Invesco
Invesco
Georgia
+$61.2M
3
Renaissance Technologies
Renaissance Technologies
New York
+$53.8M
4
IGIM
I.G. Investment Management
Manitoba, Canada
+$45.6M
5
Millennium Management
Millennium Management
New York
+$36.9M

Top Sellers

1
Norges Bank
Norges Bank
Norway
-$233M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
-$149M
3
Diamond Hill Capital Management
Diamond Hill Capital Management
Ohio
-$131M
4
American Century Companies
American Century Companies
Missouri
-$116M
5
Capital World Investors
Capital World Investors
California
-$108M
Name Holding Trade Value Shares
Change 		Shares
Change %
LTFS
426
Ladenburg Thalmann Financial Services
Florida
$2.18M -$32.6K -646 -1%
Creative Planning
427
Creative Planning
Kansas
$2.18M +$284K +5,640 +15%
FB
428
Fulton Bank
Pennsylvania
$2.17M +$125K +2,480 +6%
N
429
Natixis
France
$2.12M +$382K +7,573 +22%
CFS
430
Community Financial System
New York
$2.11M +$32.8K +650 +2%
HCM
431
Hengehold Capital Management
Ohio
$2.11M +$136K +2,689 +7%
VFS
432
VSR Financial Services
Kansas
$2.1M +$174K +3,451 +9%
FNT
433
First National Trust
Pennsylvania
$2.09M +$119K +2,357 +6%
TFA
434
Toth Financial Advisory
Virginia
$2.09M +$28.8K +571 +1%
BA
435
Bridgewater Associates
Connecticut
$2.08M -$545K -10,800 -21%
SNBOSCI
436
Security National Bank of Sioux City Iowa
Iowa
$2.06M +$28.5K +565 +1%
BG
437
Bollard Group
Massachusetts
$2.05M +$167K +3,303 +9%
JIM
438
Jupiter Investment Management
United Kingdom
$2.05M -$388K -7,700 -16%
LIA
439
LS Investment Advisors
Michigan
$2.05M -$15.7K -311 -0.8%
TFF
440
Timothy F. Fidgeon
$2.03M -$26.3K -522 -1%
CSUI
441
Cincinnati Specialty Underwriters Insurance
Ohio
$2.02M – – –
FBT
442
First Bankers Trust
Kentucky
$2.02M +$12.8K +254 +0.6%
KFS
443
KMS Financial Services
Washington
$2.01M -$155K -3,067 -7%
OAC
444
OMERS Administration Corp
Ontario, Canada
$2M +$727K +14,400 +57%
FHC
445
First Houston Capital
Texas
$1.99M -$202K -4,000 -9%
CHC
446
City Holding Co
West Virginia
$1.97M -$14.1K -280 -0.7%
ACP
447
Ashfield Capital Partners
California
$1.96M – – –
CT
448
Coastline Trust
Rhode Island
$1.96M -$2.52K -50 -0.1%
Connor, Clark & Lunn Investment Management (CC&L)
449
Connor, Clark & Lunn Investment Management (CC&L)
British Columbia, Canada
$1.95M -$272K -5,400 -12%
BFEC
450
Benjamin F. Edwards & Company
Missouri
$1.93M +$65.5K +1,299 +4%
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