BF.B icon

Brown-Forman Class B

33.92 USD
+0.77
2.32%
At close Jan 24, 4:00 PM EST
After hours
34.00
+0.08
0.24%
1 day
2.32%
5 days
-1.31%
1 month
-14.94%
3 months
-30.75%
6 months
-22.42%
Year to date
-8.77%
1 year
-37.83%
5 years
-52.75%
10 years
-26.00%
 

About: Brown-Forman is a us-based manufacturer of premium distilled spirits that generates close to 70% of revenues in the whiskey category, under well-known Tennessee whiskey brand Jack Daniel's and bourbon brands Woodford Reserve and Old Forester. It also manufactures and distributes tequila, vodka, rum, gin, and premium wines. The company generates 45% of sales from its home market, while the bulk of international revenues come from Europe, Australia, and Latin America. The Brown family controls over 50% of the economic interests and a 67% voting power of the company.

Employees: 5,700

0
Funds holding %
of 6,831 funds
0
Analysts bullish %
of 8 analysts

Fund manager confidence

Based on 2024 Q3 regulatory filings by fund managers ($100M+ AUM)

127% more call options, than puts

Call options by funds: $24.9M | Put options by funds: $11M

52% more first-time investments, than exits

New positions opened: 88 | Existing positions closed: 58

34% more repeat investments, than reductions

Existing positions increased: 240 | Existing positions reduced: 179

33% more funds holding in top 10

Funds holding in top 10: 3 [Q2] → 4 (+1) [Q3]

19% more capital invested

Capital invested by funds: $7.67B [Q2] → $9.15B (+$1.48B) [Q3]

4% more funds holding

Funds holding: 579 [Q2] → 601 (+22) [Q3]

3.0% more ownership

Funds ownership: 58.5% [Q2] → 61.51% (+3.0%) [Q3]

Research analyst outlook

8 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$38
12%
upside
Avg. target
$45
33%
upside
High target
$51
50%
upside

8 analyst ratings

positive
25%
neutral
63%
negative
13%
TD Cowen
Robert Moskow
48% 1-year accuracy
29 / 60 met price target
12%upside
$38
Hold
Maintained
16 Jan 2025
Citigroup
Filippo Falorni
29% 1-year accuracy
5 / 17 met price target
15%upside
$39
Neutral
Maintained
15 Jan 2025
JP Morgan
Andrea Teixeira
39% 1-year accuracy
21 / 54 met price target
27%upside
$43
Underweight
Downgraded
17 Dec 2024
Truist Securities
Bill Chappell
40% 1-year accuracy
12 / 30 met price target
33%upside
$45
Hold
Downgraded
16 Dec 2024
Barclays
Lauren Lieberman
43% 1-year accuracy
39 / 90 met price target
50%upside
$51
Overweight
Maintained
9 Dec 2024

Financial journalist opinion

Based on 12 articles about BF.B published over the past 30 days

Neutral
Zacks Investment Research
3 days ago
Brown-Forman Trades Near 52-Week Low: Buy, Hold or Sell Stock?
BF.B's focus on premium brands and strategic growth initiatives positions it for a strong recovery in fiscal 2025 amid the recent challenges.
Brown-Forman Trades Near 52-Week Low: Buy, Hold or Sell Stock?
Neutral
Seeking Alpha
1 week ago
Brown-Forman: Attractive Valuation Post A Job Cut Of 12% And Tariffs
Brown-Forman, a leading spirits manufacturer, has declined 40% in a year but remains fundamentally strong with a 2.7% dividend yield and A-rating. The company's premium brands, like Jack Daniels, and growth in ready-to-drink products suggest a significant upside, despite current market pressures. Workforce cuts and potential tariffs pose risks, but cost control and premiumization trends support a conservative price target of $55/share.
Brown-Forman: Attractive Valuation Post A Job Cut Of 12% And Tariffs
Neutral
Zacks Investment Research
1 week ago
Brown-Forman Unveils Strategic Measures & Restructures Executive Team
BF.B announces a line of strategic measures to aid growth. Such actions will simplify and streamline the company's structure.
Brown-Forman Unveils Strategic Measures & Restructures Executive Team
Negative
New York Post
1 week ago
Jack Daniel's maker to slash 12% of its workforce as consumers' alcohol consumption dries up
Jack Daniel's maker is selling its barrel-making operation as sales of bourbon decline.
Jack Daniel's maker to slash 12% of its workforce as consumers' alcohol consumption dries up
Negative
WSJ
1 week ago
Brown-Forman to Cut 12% of Workforce in Restructuring
Brown-Forman named new executives and said it will cut about 12% of its global workforce, or roughly 648 jobs, as it undergoes a restructuring aimed to position the company for growth amid a choppy global spirits market.
Brown-Forman to Cut 12% of Workforce in Restructuring
Negative
Market Watch
1 week ago
Brown-Forman laying off 648 people after stock price hits 10-year low and sales decline
Jack Daniels whiskey maker Brown-Forman Corp. said Tuesday it would cut 12% of its work force or about 648 jobs in the face of a 10-year-low in its stock price and four straight quarters of declining sales.
Brown-Forman laying off 648 people after stock price hits 10-year low and sales decline
Negative
Reuters
1 week ago
Brown-Forman to cut about 12% of global workforce as part of restructuring
Brown-Forman said on Tuesday it will lay off about 12% of its global workforce of 5,400 employees, as the Jack Daniel's maker looks to reduce costs amid weak alcohol demand.
Brown-Forman to cut about 12% of global workforce as part of restructuring
Neutral
Business Wire
1 week ago
Brown-Forman Announces Series of Strategic Initiatives for Growth
LOUISVILLE, Ky.--(BUSINESS WIRE)--Brown-Forman Corporation (NYSE:BFA,BFB) announced today a series of strategic initiatives to position the company for continued growth in the dynamic global spirits market. These initiatives include restructuring the executive leadership team, implementing a workforce reduction affecting approximately 12% of the company's global workforce, and closing the Louisville-based Brown-Forman Cooperage. “In 2025, Brown-Forman celebrates 155 years of delivering Nothing.
Brown-Forman Announces Series of Strategic Initiatives for Growth
Negative
Barrons
2 weeks ago
Is the Party Over? Alcohol Stocks Are Having a Terrible Start to 2025.
Potential tariffs, a surgeon general health warning, and persistent inflation concerns among consumers are weighing on the businesses.
Is the Party Over? Alcohol Stocks Are Having a Terrible Start to 2025.
Positive
Seeking Alpha
2 weeks ago
Brown-Forman: A Label On Bottles Can't Stop A Secular Trend
Brown-Forman's stock hasn't been this cheap since 2009. Despite industry challenges, BF's long-term revenue and profit margins remain stable, indicating resilience and growth potential. Warning labels on alcohol are unlikely to significantly impact demand, similar to the ineffectiveness of cigarette warnings.
Brown-Forman: A Label On Bottles Can't Stop A Secular Trend
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