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RFA

Rollins Financial Advisors Portfolio holdings

AUM $632M
1-Year Est. Return 23.84%
This Fund
S&P 500
This Quarter Est. Return
+9.75%
1 Year Est. Return
+23.84%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$531M
AUM Growth
+$52.1M
Cap. Flow
+$19.8M
Cap. Flow %
3.73%
Top 10 Hldgs %
67.47%
Holding
122
New
25
Increased
52
Reduced
29
Closed
2

Top Buys

Rank Stock Value
1
SCHG icon
Schwab US Large-Cap Growth ETF
SCHG
+$5.7M
2
VYM icon
Vanguard High Dividend Yield ETF
VYM
+$2.9M
3
NVDA icon
NVIDIA
NVDA
+$2M
4
BAC icon
Bank of America
BAC
+$1.88M
5
FNDX icon
Schwab Fundamental US Large Company Index ETF
FNDX
+$1.67M

Top Sells

Rank Stock Value
1
QQQ icon
Invesco QQQ Trust
QQQ
+$3.39M
2
TQQQ icon
ProShares UltraPro QQQ
TQQQ
+$1.72M
3
FELG icon
Fidelity Enhanced Large Cap Growth ETF
FELG
+$1.36M
4
SOXL icon
Direxion Daily Semiconductor Bull 3X ETF
SOXL
+$1.18M
5
IVW icon
iShares S&P 500 Growth ETF
IVW
+$1.05M

Sector Composition

Rank Sector Weight
1 Technology 22.69%
2 Consumer Discretionary 12.24%
3 Communication Services 7.93%
4 Financials 4.84%
5 Healthcare 0.6%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
XLY icon
51
State Street Consumer Discretionary Select Sector SPDR ETF
XLY
$22.5B
$967K 0.18%
10,522
-20
-0.2% -$1.78K
IVV icon
52
iShares Core S&P 500 ETF
IVV
$874B
$960K 0.18%
1,826
+121
+7% +$60.5K
BINC icon
53
BlackRock Flexible Income ETF
BINC
$16.1B
$944K 0.18%
+17,986
New +$940K
ROOT icon
54
Root
ROOT
$897M
$928K 0.17%
+15,199
New +$358K
XLV icon
55
State Street Health Care Select Sector SPDR ETF
XLV
$41.7B
$925K 0.17%
6,265
+336
+6% +$48.2K
SO icon
56
Southern Company
SO
$107B
$924K 0.17%
12,880
+1,456
+13% +$101K
IEF icon
57
iShares 7-10 Year Treasury Bond ETF
IEF
$47.1B
$918K 0.17%
9,700
– –
DFAT icon
58
Dimensional US Targeted Value ETF
DFAT
$14.7B
$883K 0.17%
16,228
-2,601
-14% -$134K
MCD icon
59
McDonald's
MCD
$190B
$873K 0.16%
3,097
– –
SUSA icon
60
iShares ESG Optimized MSCI USA ETF
SUSA
$4.01B
$856K 0.16%
7,843
-1,781
-19% -$185K
SOXL icon
61
Direxion Daily Semiconductor Bull 3X ETF
SOXL
$18.5B
$837K 0.16%
17,999
-30,831
-63% -$1.18M
V icon
62
Visa
V
$678B
$820K 0.15%
2,939
+793
+37% +$219K
IYJ icon
63
iShares US Industrials ETF
IYJ
$1.98B
$788K 0.15%
6,271
+1,915
+44% +$226K
IJH icon
64
iShares Core S&P Mid-Cap ETF
IJH
$122B
$732K 0.14%
12,053
+63
+0.5% +$3.57K
SMCI icon
65
Super Micro Computer
SMCI
$18.6B
$695K 0.13%
+6,880
New +$504K
ESGV icon
66
Vanguard ESG US Stock ETF
ESGV
$13.1B
$692K 0.13%
7,425
+2,390
+47% +$213K
DSI icon
67
iShares MSCI KLD 400 Social ETF
DSI
$5.28B
$608K 0.11%
6,035
– –
VIG icon
68
Vanguard Dividend Appreciation ETF
VIG
$111B
$547K 0.1%
2,996
– –
JNJ icon
69
Johnson & Johnson
JNJ
$613B
$513K 0.1%
3,243
-198
-6% -$31.5K
SCHB icon
70
Schwab US Broad Market ETF
SCHB
$43.1B
$503K 0.09%
24,711
-1,851
-7% -$35.8K
HYS icon
71
PIMCO 0-5 Year High Yield Corporate Bond Index Exchange-Traded Fund
HYS
$1.75B
$487K 0.09%
5,207
-609
-10% -$56.7K
FDN icon
72
First Trust Dow Jones Internet Index Fund ETF
FDN
$5.11B
$480K 0.09%
2,339
+905
+63% +$179K
XLC icon
73
State Street Communication Services Select Sector SPDR ETF
XLC
$22B
$474K 0.09%
5,804
+100
+2% +$7.79K
VTI icon
74
Vanguard Morningstar Total Stock Market ETF
VTI
$658B
$466K 0.09%
1,794
+219
+14% +$54.2K
GPC icon
75
Genuine Parts
GPC
$17.2B
$465K 0.09%
3,000
-322
-10% -$46.9K
1 2
3
4 5

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Rollins Financial Advisors's Q1 2024 Portfolio in Review

As of Q1 2024, Rollins Financial Advisors held 122 positions worth $531M, up 11% from $479M the previous quarter. Its ten largest holdings account for 67% of the portfolio.

Rollins Financial Advisors deployed $19.8M of net new capital in Q1 2024, opening 25 new positions and adding to 52 existing holdings. Its largest new stake was State Street Financial Select Sector SPDR ETF: 29,370 shares worth $1.24M.

By sector, the portfolio is most concentrated in Technology at 23% of assets, down from 24% a quarter earlier, followed by Consumer Discretionary and Communication Services.

On the sell side, the largest reduction was Invesco QQQ Trust, an estimated $3.39M trimmed.

  • Rollins Financial Advisors's largest Q1 2024 buy was State Street Financial Select Sector SPDR ETF: 29,370 shares worth $1.24M.
  • Rollins Financial Advisors added most to Schwab US Large-Cap Growth ETF in Q1 2024, an estimated $5.7M increase.
  • Rollins Financial Advisors's biggest Q1 2024 reduction was Invesco QQQ Trust, cutting an estimated $3.39M.
  • Rollins Financial Advisors fully exited JPMorgan Ultra-Short Income ETF in Q1 2024, selling an estimated $284K.
  • Rollins Financial Advisors's ten largest holdings make up 67% of its $531M portfolio in Q1 2024.
  • Rollins Financial Advisors opened 25 new positions and closed 2 in Q1 2024.
  • Rollins Financial Advisors's portfolio value rose 11% quarter-over-quarter to $531M.

Based on Rollins Financial Advisors's 13F filing for Q1 2024, filed 14 May 2024.