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RFG Advisory Portfolio holdings

AUM $6.4B
1-Year Est. Return 19.93%
This Fund
S&P 500
This Quarter Est. Return
+1.7%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$5.31B
AUM Growth
+$476M
Cap. Flow
+$420M
Cap. Flow %
7.9%
Top 10 Hldgs %
40.89%
Holding
1,048
New
98
Increased
478
Reduced
375
Closed
68

Sector Composition

Rank Sector Weight
1 Technology 4.86%
2 Consumer Discretionary 2.07%
3 Financials 1.92%
4 Healthcare 1.63%
5 Communication Services 1.61%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
AMAT icon
201
Applied Materials
AMAT
$426B
$3.8M 0.07%
14,798
-1,025
-6% -$246K
WFC icon
202
Wells Fargo
WFC
$261B
$3.8M 0.07%
40,772
+398
+1% +$34.6K
DGRO icon
203
iShares Core Dividend Growth ETF
DGRO
$42.6B
$3.8M 0.07%
54,707
+2,482
+5% +$171K
TIP icon
204
iShares TIPS Bond ETF
TIP
$14.5B
$3.78M 0.07%
34,413
-375
-1% -$41.6K
ORCL icon
205
Oracle
ORCL
$331B
$3.77M 0.07%
19,335
-5,250
-21% -$1.25M
DIA icon
206
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$45.8B
$3.75M 0.07%
7,813
+1,819
+30% +$860K
BALT icon
207
Innovator Defined Wealth Shield ETF
BALT
$2.66B
$3.75M 0.07%
111,985
+5,805
+5% +$192K
JPIE icon
208
JPMorgan Income ETF
JPIE
$10B
$3.74M 0.07%
80,744
+10,958
+16% +$508K
NET icon
209
Cloudflare
NET
$93B
$3.7M 0.07%
18,766
-140
-0.7% -$29.6K
PANW icon
210
Palo Alto Networks
PANW
$264B
$3.7M 0.07%
20,072
+601
+3% +$121K
DFSD
211
Dimensional Short-Duration Fixed Income ETF
DFSD
$7.03B
$3.63M 0.07%
75,665
-1,540
-2% -$74.2K
PM icon
212
Philip Morris
PM
$301B
$3.62M 0.07%
22,558
-2,008
-8% -$311K
DGRW icon
213
WisdomTree Trust WisdomTree US Quality Dividend Growth Fund
DGRW
$16.6B
$3.61M 0.07%
40,411
-4,642
-10% -$414K
CGGR icon
214
Capital Group Growth ETF
CGGR
$23.5B
$3.6M 0.07%
80,953
-11,067
-12% -$489K
MCD icon
215
McDonald's
MCD
$188B
$3.59M 0.07%
11,730
+159
+1% +$48.7K
VONV icon
216
Vanguard Russell 1000 Value ETF
VONV
$20.4B
$3.57M 0.07%
38,661
-28,945
-43% -$2.63M
XLV icon
217
State Street Health Care Select Sector SPDR ETF
XLV
$42.1B
$3.55M 0.07%
22,922
-748
-3% -$112K
KNG icon
218
FT Vest S&P 500 Dividend Aristocrats Target Income ETF
KNG
$3.4B
$3.55M 0.07%
72,182
-8,774
-11% -$430K
IAU icon
219
iShares Gold Trust
IAU
$63B
$3.54M 0.07%
43,559
-25
-0.1% -$1.96K
VNQ icon
220
Vanguard Real Estate ETF
VNQ
$39.9B
$3.5M 0.07%
39,594
+3,711
+10% +$333K
GS icon
221
Goldman Sachs
GS
$313B
$3.5M 0.07%
3,979
+242
+6% +$197K
UPS icon
222
United Parcel Service
UPS
$97.6B
$3.5M 0.07%
35,257
+16,569
+89% +$1.55M
ANET icon
223
Arista Networks
ANET
$219B
$3.49M 0.07%
26,611
-4,003
-13% -$551K
ASML icon
224
ASML
ASML
$675B
$3.48M 0.07%
3,256
+78
+2% +$81.4K
EFV icon
225
iShares MSCI EAFE Value ETF
EFV
$27.6B
$3.45M 0.07%
48,353
-9,053
-16% -$629K

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RFG Advisory's Q4 2025 Portfolio in Review

As of Q4 2025, RFG Advisory held 1,048 positions worth $5.31B, up 9.8% from $4.84B the previous quarter. Its ten largest holdings account for 41% of the portfolio.

RFG Advisory deployed $420M of net new capital in Q4 2025, opening 98 new positions and adding to 478 existing holdings. Its largest new stake was Pacer Data and Digital Revolution ETF: 133,842 shares worth $8.57M.

By sector, the portfolio is most concentrated in Technology at 4.9% of assets, down from 5.5% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street Technology Select Sector SPDR ETF, an estimated $7.26M trimmed.

  • RFG Advisory's largest Q4 2025 buy was Pacer Data and Digital Revolution ETF: 133,842 shares worth $8.57M.
  • RFG Advisory added most to Bluemonte Core Bond ETF in Q4 2025, an estimated $57M increase.
  • RFG Advisory's biggest Q4 2025 reduction was State Street Technology Select Sector SPDR ETF, cutting an estimated $7.26M.
  • RFG Advisory fully exited Semler Scientific in Q4 2025, selling an estimated $3.44M.
  • RFG Advisory's ten largest holdings make up 41% of its $5.31B portfolio in Q4 2025.
  • RFG Advisory opened 98 new positions and closed 68 in Q4 2025.
  • RFG Advisory's portfolio value rose 9.8% quarter-over-quarter to $5.31B.

Based on RFG Advisory's 13F filing for Q4 2025, filed 3 Feb 2026.