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RFG Advisory Portfolio holdings

AUM $6.4B
1-Year Est. Return 19.93%
This Fund
S&P 500
This Quarter Est. Return
+6.16%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$4.26B
AUM Growth
+$555M
Cap. Flow
+$342M
Cap. Flow %
8.04%
Top 10 Hldgs %
35.66%
Holding
986
New
135
Increased
399
Reduced
375
Closed
66

Top Buys

Rank Stock Value
1
BLUX
Bluemonte Dynamic Total Market ETF
BLUX
+$277M
2
BDBT
Bluemonte Core Bond ETF
BDBT
+$263M
3
BINT
Bluemonte Global Equity ETF
BINT
+$185M
4
BLUC
Bluemonte Large Cap Core ETF
BLUC
+$168M
5
BLGR
Bluemonte Large Cap Growth ETF
BLGR
+$140M

Top Sells

Rank Stock Value
1
PRF icon
Invesco FTSE RAFI US 1000 ETF
PRF
+$199M
2
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$182M
3
FBND icon
Fidelity Total Bond ETF
FBND
+$156M
4
BND icon
Vanguard Total Bond Market
BND
+$154M
5
DFAX icon
Dimensional World ex US Core Equity 2 ETF
DFAX
+$117M

Sector Composition

Rank Sector Weight
1 Technology 5.65%
2 Financials 2.32%
3 Consumer Discretionary 2.1%
4 Healthcare 1.67%
5 Communication Services 1.52%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
ADTN icon
826
Adtran
ADTN
$798M
$260K 0.01%
+28,987
New +$231K
ZBRA icon
827
Zebra Technologies
ZBRA
$12.4B
$259K 0.01%
840
+5
+0.6% +$1.36K
PNC icon
828
PNC Financial Services
PNC
$100B
$259K 0.01%
1,389
+111
+9% +$18.8K
FEM icon
829
First Trust Emerging Markets AlphaDEX Fund
FEM
$745M
$258K 0.01%
10,518
-124
-1% -$2.88K
MBCE
830
Monarch Blue Chips Elite Index ETF
MBCE
$184M
$258K 0.01%
7,077
-625
-8% -$21.3K
MSTR icon
831
Strategy Inc
MSTR
$33.5B
$258K 0.01%
+638
New +$232K
ELD icon
832
WisdomTree Emerging Markets Local Debt Fund
ELD
$140M
$258K 0.01%
9,210
+389
+4% +$10.5K
VRTX icon
833
Vertex Pharmaceuticals
VRTX
$121B
$254K 0.01%
571
-186
-25% -$85.7K
GRMN
834
Garmin
GRMN
$46.9B
$254K 0.01%
1,218
-26
-2% -$5.16K
AVAV icon
835
AeroVironment
AVAV
$7.57B
$254K 0.01%
+891
New +$151K
LYB icon
836
LyondellBasell Industries
LYB
$19.5B
$254K 0.01%
4,383
-968
-18% -$56.4K
TEL icon
837
TE Connectivity
TEL
$58.8B
$249K 0.01%
1,476
+33
+2% +$5.01K
CGW icon
838
Invesco S&P Global Water Index ETF
CGW
$1.05B
$248K 0.01%
+3,970
New +$234K
EG icon
839
Everest Group
EG
$15.2B
$247K 0.01%
727
-31
-4% -$10.7K
VXUS icon
840
Vanguard Total International Stock ETF
VXUS
$153B
$245K 0.01%
3,551
-5,821
-62% -$378K
FISV
841
Fiserv Inc
FISV
$27.2B
$245K 0.01%
1,422
+175
+14% +$31.7K
CLX icon
842
Clorox
CLX
$11.6B
$244K 0.01%
2,031
-375
-16% -$50K
CHW
843
Calamos Global Dynamic Income Fund
CHW
$544M
$243K 0.01%
34,117
+815
+2% +$5.35K
IMCB icon
844
iShares Morningstar Mid-Cap ETF
IMCB
$1.64B
$243K 0.01%
3,051
-124
-4% -$9.29K
FTXO icon
845
First Trust Nasdaq Bank ETF
FTXO
$305M
$243K 0.01%
7,359
+153
+2% +$4.61K
TRV icon
846
Travelers Companies
TRV
$80.8B
$241K 0.01%
902
+33
+4% +$8.7K
GMAY icon
847
FT Vest US Equity Moderate Buffer ETF May
GMAY
$525M
$241K 0.01%
+6,161
New +$228K
PECO icon
848
Phillips Edison & Co
PECO
$5.48B
$241K 0.01%
6,884
-257
-4% -$9.09K
ICOW icon
849
Pacer Developed Markets International Cash Cows 100 ETF
ICOW
$1.76B
$240K 0.01%
7,045
-1,269
-15% -$41K
TTWO icon
850
Take-Two Interactive
TTWO
$43B
$240K 0.01%
987
+5
+0.5% +$1.13K
32 33
34
35 36

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PCH
PGIM Custom Harvest Newark, New Jersey $6.4B AUM 18.53% 1-Year Est. Return
BFG
Bleakley Financial Group Fairfield, New Jersey $6.39B AUM 26.33% 1-Year Est. Return
EI
Ethic Inc New York $6.39B AUM 29.64% 1-Year Est. Return
GT
Glenview Trust Louisville, Kentucky $6.37B AUM 23.72% 1-Year Est. Return
BFS
Bradley Foster & Sargent Hartford, Connecticut $6.44B AUM 25.27% 1-Year Est. Return
EWM
Evercore Wealth Management New York $6.36B AUM 20.35% 1-Year Est. Return
EC
ECP ControlCo Summit, New Jersey $6.34B AUM 19.72% 1-Year Est. Return
RIG
RiverFront Investment Group Richmond, Virginia $6.46B AUM 18.45% 1-Year Est. Return

RFG Advisory's Q2 2025 Portfolio in Review

As of Q2 2025, RFG Advisory held 986 positions worth $4.26B, up 15% from $3.7B the previous quarter. Its ten largest holdings account for 36% of the portfolio.

RFG Advisory deployed $342M of net new capital in Q2 2025, opening 135 new positions and adding to 399 existing holdings. Its largest new stake was Bluemonte Dynamic Total Market ETF: 10,788,189 shares worth $280M.

By sector, the portfolio is most concentrated in Technology at 5.7% of assets, up from 5% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Invesco FTSE RAFI US 1000 ETF, an estimated $199M trimmed.

  • RFG Advisory's largest Q2 2025 buy was Bluemonte Dynamic Total Market ETF: 10,788,189 shares worth $280M.
  • RFG Advisory added most to iShares 0-1 Year Treasury Bond ETF in Q2 2025, an estimated $14.5M increase.
  • RFG Advisory's biggest Q2 2025 reduction was Invesco FTSE RAFI US 1000 ETF, cutting an estimated $199M.
  • RFG Advisory fully exited Sherwin-Williams in Q2 2025, selling an estimated $6.64M.
  • RFG Advisory's ten largest holdings make up 36% of its $4.26B portfolio in Q2 2025.
  • RFG Advisory opened 135 new positions and closed 66 in Q2 2025.
  • RFG Advisory's portfolio value rose 15% quarter-over-quarter to $4.26B.

Based on RFG Advisory's 13F filing for Q2 2025, filed 28 Jul 2025.