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RFG Advisory Portfolio holdings

AUM $6.4B
1-Year Est. Return 19.93%
This Fund
S&P 500
This Quarter Est. Return
-3.18%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$2.24B
AUM Growth
-$14.3M
Cap. Flow
+$63.5M
Cap. Flow %
2.84%
Top 10 Hldgs %
41.22%
Holding
690
New
59
Increased
294
Reduced
239
Closed
67

Top Buys

Rank Stock Value
1
QQQM icon
Invesco NASDAQ 100 ETF
QQQM
+$42.5M
2
FBND icon
Fidelity Total Bond ETF
FBND
+$18.9M
3
BND icon
Vanguard Total Bond Market
BND
+$16.4M
4
PRF icon
Invesco FTSE RAFI US 1000 ETF
PRF
+$11.1M
5
VOO icon
Vanguard S&P 500 ETF
VOO
+$9.06M

Top Sells

Rank Stock Value
1
QQQ icon
Invesco QQQ Trust
QQQ
+$72.9M
2
HDV
iShares Core High Dividend ETF
HDV
+$5.95M
3
FMB icon
First Trust Managed Municipal ETF
FMB
+$5.54M
4
ONEY icon
State Street SPDR Russell 1000 Yield Focus ETF
ONEY
+$5.33M
5
VUG icon
Vanguard Growth ETF
VUG
+$4.8M

Sector Composition

Rank Sector Weight
1 Technology 4.07%
2 Financials 2.25%
3 Consumer Discretionary 1.94%
4 Healthcare 1.83%
5 Industrials 1.31%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GE icon
476
GE Aerospace
GE
$364B
$353K 0.02%
4,006
+351
+10% +$31.5K
D icon
477
Dominion Energy
D
$62B
$352K 0.02%
7,890
-15,911
-67% -$790K
MOAT icon
478
VanEck Morningstar Wide Moat ETF
MOAT
$11.8B
$350K 0.02%
+4,617
New +$368K
MMM icon
479
3M
MMM
$91.8B
$348K 0.02%
4,443
-148
-3% -$12.7K
EEM icon
480
iShares MSCI Emerging Markets ETF
EEM
$27.5B
$348K 0.02%
9,161
-2,856
-24% -$113K
WIP icon
481
State Street SPDR FTSE International Government Inflation-Protected Bond ETF
WIP
$467M
$345K 0.02%
8,863
-2,654
-23% -$109K
EWL icon
482
iShares MSCI Switzerland ETF
EWL
$2.17B
$344K 0.02%
7,894
-43
-0.5% -$1.97K
AOM icon
483
iShares Core Moderate Allocation ETF
AOM
$1.74B
$339K 0.02%
8,707
+1,921
+28% +$76.8K
HSY icon
484
Hershey
HSY
$37.3B
$337K 0.02%
1,684
+228
+16% +$51K
FXNC icon
485
First National Corp
FXNC
$284M
$335K 0.02%
19,016
– –
PSA icon
486
Public Storage
PSA
$61.5B
$333K 0.01%
1,264
-278
-18% -$77.9K
BJAN icon
487
Innovator US Equity Buffer ETF January
BJAN
$340M
$332K 0.01%
9,035
+240
+3% +$9.08K
DON icon
488
WisdomTree US MidCap Dividend Fund
DON
$4.05B
$331K 0.01%
8,077
-1,928
-19% -$82.2K
MCO icon
489
Moody's
MCO
$83.7B
$328K 0.01%
1,037
-2
-0.2% -$680
FNX icon
490
First Trust Mid Cap Core AlphaDEX Fund
FNX
$1.37B
$326K 0.01%
3,536
-1,777
-33% -$172K
EES icon
491
WisdomTree US SmallCap Earnings Fund
EES
$720M
$322K 0.01%
7,443
-2,017
-21% -$91.8K
PJAN icon
492
Innovator US Equity Power Buffer ETF January
PJAN
$1.42B
$320K 0.01%
9,208
+275
+3% +$9.71K
DGS icon
493
WisdomTree Emerging Markets SmallCap Dividend Fund
DGS
$1.66B
$319K 0.01%
6,902
-139
-2% -$6.64K
ILMN icon
494
Illumina
ILMN
$29.5B
$318K 0.01%
2,382
-92
-4% -$15.1K
XEL icon
495
Xcel Energy
XEL
$49.2B
$317K 0.01%
5,546
+17
+0.3% +$1.02K
DSI icon
496
iShares MSCI KLD 400 Social ETF
DSI
$5.1B
$315K 0.01%
3,868
-24
-0.6% -$2.04K
WPC icon
497
W.P. Carey
WPC
$16.6B
$314K 0.01%
5,920
-130
-2% -$8.33K
EPD icon
498
Enterprise Products Partners
EPD
$83.7B
$313K 0.01%
11,452
+25
+0.2% +$669
YUM icon
499
Yum! Brands
YUM
$41.9B
$311K 0.01%
2,491
-2
-0.1% -$263
IHDG icon
500
WisdomTree International Hedged Quality Dividend Growth Fund
IHDG
$2.2B
$311K 0.01%
8,031
+703
+10% +$27.8K
18 19
20
21 22

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BFG
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GT
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BFS
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EWM
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EC
ECP ControlCo Summit, New Jersey $6.34B AUM 19.72% 1-Year Est. Return
HI
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TCM
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RFG Advisory's Q3 2023 Portfolio in Review

As of Q3 2023, RFG Advisory held 690 positions worth $2.24B, down 0.64% from $2.25B the previous quarter. Its ten largest holdings account for 41% of the portfolio.

RFG Advisory's Q3 2023 filing shows 59 new, 294 increased, 239 reduced and 67 closed positions. Its largest new stake was iShares Currency Hedged MSCI EAFE ETF: 276,287 shares worth $8.32M. The largest sale was Invesco QQQ Trust, an estimated $72.9M.

By sector, the portfolio is most concentrated in Technology at 4.1% of assets, up from 3.8% a quarter earlier, followed by Financials and Consumer Discretionary.

  • RFG Advisory's largest Q3 2023 buy was iShares Currency Hedged MSCI EAFE ETF: 276,287 shares worth $8.32M.
  • RFG Advisory added most to Invesco NASDAQ 100 ETF in Q3 2023, an estimated $42.5M increase.
  • RFG Advisory's biggest Q3 2023 reduction was iShares Core High Dividend ETF, cutting an estimated $5.95M.
  • RFG Advisory fully exited Invesco QQQ Trust in Q3 2023, selling an estimated $72.9M.
  • RFG Advisory's ten largest holdings make up 41% of its $2.24B portfolio in Q3 2023.
  • RFG Advisory opened 59 new positions and closed 67 in Q3 2023.
  • RFG Advisory's portfolio value fell 0.64% quarter-over-quarter to $2.24B.

Based on RFG Advisory's 13F filing for Q3 2023, filed 16 Oct 2023.