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RFG Advisory Portfolio holdings

AUM $6.4B
1-Year Est. Return 19.93%
This Fund
S&P 500
This Quarter Est. Return
+1.8%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$3.07B
AUM Growth
+$131M
Cap. Flow
+$87.2M
Cap. Flow %
2.84%
Top 10 Hldgs %
39.71%
Holding
753
New
42
Increased
378
Reduced
258
Closed
54

Top Buys

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$12.4M
2
SPYM
State Street SPDR Portfolio S&P 500 ETF
SPYM
+$10.5M
3
SPTL icon
State Street SPDR Portfolio Long Term Treasury ETF
SPTL
+$10M
4
AJAN icon
Innovator Equity Defined Protection ETF - 2 Yr to January 2028
AJAN
+$6.69M
5
PRF icon
Invesco FTSE RAFI US 1000 ETF
PRF
+$5.64M

Top Sells

Rank Stock Value
1
SIXJ icon
AllianzIM U.S. Equity 6 Month Buffer10 Jan/Jul ETF
SIXJ
+$9.24M
2
VOO icon
Vanguard S&P 500 ETF
VOO
+$8.54M
3
QQQ icon
Invesco QQQ Trust
QQQ
+$5.46M
4
NOBL icon
ProShares S&P 500 Dividend Aristocrats ETF
NOBL
+$4.92M
5
AGG icon
iShares Core US Aggregate Bond ETF
AGG
+$3.87M

Sector Composition

Rank Sector Weight
1 Technology 4.53%
2 Financials 1.93%
3 Consumer Discretionary 1.93%
4 Healthcare 1.57%
5 Communication Services 1.33%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
RY icon
251
Royal Bank of Canada
RY
$291B
$1.73M 0.06%
16,265
+55
+0.3% +$5.66K
MKC icon
252
McCormick & Company Non-Voting
MKC
$13.4B
$1.7M 0.06%
23,997
+2,850
+13% +$207K
ADBE icon
253
Adobe
ADBE
$89.5B
$1.7M 0.06%
3,064
-1,232
-29% -$597K
BJAN icon
254
Innovator US Equity Buffer ETF January
BJAN
$393M
$1.7M 0.06%
37,604
-3,085
-8% -$135K
AWK icon
255
American Water Works
AWK
$26.3B
$1.69M 0.06%
13,120
+1,624
+14% +$205K
NFLX icon
256
Netflix
NFLX
$292B
$1.69M 0.05%
24,980
+2,060
+9% +$129K
EEM icon
257
iShares MSCI Emerging Markets ETF
EEM
$28B
$1.69M 0.05%
39,567
-1,296
-3% -$54.4K
HSY icon
258
Hershey
HSY
$35.4B
$1.66M 0.05%
9,003
+4,616
+105% +$893K
CRWD icon
259
CrowdStrike
CRWD
$187B
$1.65M 0.05%
17,260
+3,556
+26% +$296K
PH icon
260
Parker-Hannifin
PH
$125B
$1.63M 0.05%
3,227
+17
+0.5% +$9.12K
UPS icon
261
United Parcel Service
UPS
$97.6B
$1.63M 0.05%
11,921
+5,462
+85% +$782K
DFCF icon
262
Dimensional Core Fixed Income ETF
DFCF
$10.7B
$1.63M 0.05%
39,160
+2,290
+6% +$94.9K
ADP icon
263
Automatic Data Processing
ADP
$100B
$1.61M 0.05%
6,749
-3,189
-32% -$783K
FTEC icon
264
Fidelity MSCI Information Technology Index ETF
FTEC
$19.9B
$1.6M 0.05%
9,357
+53
+0.6% +$8.38K
RDVI icon
265
FT Vest Rising Dividend Achievers Target Income ETF
RDVI
$3.48B
$1.6M 0.05%
68,426
+27,938
+69% +$659K
FBTC icon
266
Fidelity Wise Origin Bitcoin Fund
FBTC
$11.9B
$1.59M 0.05%
+30,350
New +$1.74M
NVO
267
Novo Nordisk
NVO
$216B
$1.59M 0.05%
11,123
+381
+4% +$50.5K
QGRW icon
268
WisdomTree US Quality Growth Fund
QGRW
$2.59B
$1.58M 0.05%
35,293
+2,390
+7% +$99.9K
ESGV icon
269
Vanguard ESG US Stock ETF
ESGV
$12.9B
$1.58M 0.05%
16,339
+150
+0.9% +$13.9K
KMB icon
270
Kimberly-Clark
KMB
$36.4B
$1.57M 0.05%
11,374
-2,920
-20% -$390K
TIP icon
271
iShares TIPS Bond ETF
TIP
$14.5B
$1.57M 0.05%
14,701
-196
-1% -$20.8K
DUK icon
272
Duke Energy
DUK
$102B
$1.56M 0.05%
15,527
-94
-0.6% -$9.4K
DIS icon
273
Walt Disney
DIS
$165B
$1.55M 0.05%
15,655
+2,614
+20% +$281K
PAYX icon
274
Paychex
PAYX
$40.4B
$1.55M 0.05%
13,100
+1,321
+11% +$161K
DFIC icon
275
Dimensional International Core Equity 2 ETF
DFIC
$14.5B
$1.53M 0.05%
58,381
+7,234
+14% +$193K
9 10
11
12 13

Similar funds

PCH
PGIM Custom Harvest Newark, New Jersey $6.4B AUM 18.53% 1-Year Est. Return
BFG
Bleakley Financial Group Fairfield, New Jersey $6.39B AUM 26.33% 1-Year Est. Return
EI
Ethic Inc New York $6.39B AUM 29.64% 1-Year Est. Return
GT
Glenview Trust Louisville, Kentucky $6.37B AUM 23.72% 1-Year Est. Return
BFS
Bradley Foster & Sargent Hartford, Connecticut $6.44B AUM 25.27% 1-Year Est. Return
EWM
Evercore Wealth Management New York $6.36B AUM 20.35% 1-Year Est. Return
EC
ECP ControlCo Summit, New Jersey $6.34B AUM 19.72% 1-Year Est. Return
RIG
RiverFront Investment Group Richmond, Virginia $6.46B AUM 18.45% 1-Year Est. Return

RFG Advisory's Q2 2024 Portfolio in Review

As of Q2 2024, RFG Advisory held 753 positions worth $3.07B, up 4.4% from $2.94B the previous quarter. Its ten largest holdings account for 40% of the portfolio.

RFG Advisory's Q2 2024 filing shows 42 new, 378 increased, 258 reduced and 54 closed positions. Its largest new stake was Innovator Equity Defined Protection ETF - 2 Yr to January 2028: 268,418 shares worth $6.79M. The largest sale was AllianzIM U.S. Equity 6 Month Buffer10 Jan/Jul ETF, an estimated $9.24M.

By sector, the portfolio is most concentrated in Technology at 4.5% of assets, up from 4.3% a quarter earlier, followed by Financials and Consumer Discretionary.

  • RFG Advisory's largest Q2 2024 buy was Innovator Equity Defined Protection ETF - 2 Yr to January 2028: 268,418 shares worth $6.79M.
  • RFG Advisory added most to Vanguard Total Bond Market in Q2 2024, an estimated $12.4M increase.
  • RFG Advisory's biggest Q2 2024 reduction was Vanguard S&P 500 ETF, cutting an estimated $8.54M.
  • RFG Advisory fully exited AllianzIM U.S. Equity 6 Month Buffer10 Jan/Jul ETF in Q2 2024, selling an estimated $9.24M.
  • RFG Advisory's ten largest holdings make up 40% of its $3.07B portfolio in Q2 2024.
  • RFG Advisory opened 42 new positions and closed 54 in Q2 2024.
  • RFG Advisory's portfolio value rose 4.4% quarter-over-quarter to $3.07B.

Based on RFG Advisory's 13F filing for Q2 2024, filed 15 Jul 2024.