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PPH

Pure Portfolios Holdings Portfolio holdings

AUM $332M
1-Year Est. Return 20.54%
This Fund
S&P 500
This Quarter Est. Return
+7.51%
1 Year Est. Return
+20.54%
3 Year Est. Return
5 Year Est. Return
10 Year Est. Return
AUM
$295M
AUM Growth
+$23.1M
Cap. Flow
+$4.65M
Cap. Flow %
1.57%
Top 10 Hldgs %
59.29%
Holding
107
New
8
Increased
39
Reduced
53
Closed
5

Sector Composition

Rank Sector Weight
1 Technology 5.23%
2 Financials 2.72%
3 Communication Services 2.16%
4 Consumer Discretionary 1.46%
5 Industrials 1.05%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
NOBL icon
26
ProShares S&P 500 Dividend Aristocrats ETF
NOBL
$11.9B
$2.59M 0.88%
51,480
-964
-2% -$47.7K
SCMB icon
27
Schwab Municipal Bond ETF
SCMB
$3.98B
$2.21M 0.75%
87,748
+72,663
+482% +$1.82M
SYLD icon
28
Cambria Shareholder Yield ETF
SYLD
$1.02B
$2.03M 0.69%
31,237
-2,429
-7% -$151K
VNQ icon
29
Vanguard Real Estate ETF
VNQ
$38.6B
$1.89M 0.64%
21,261
+9,324
+78% +$822K
VEA icon
30
Vanguard FTSE Developed Markets ETF
VEA
$236B
$1.81M 0.61%
31,730
+3,253
+11% +$174K
GOOG icon
31
Alphabet (Google) Class C
GOOG
$4.35T
$1.77M 0.6%
9,958
-291
-3% -$48.1K
SHYD icon
32
VanEck Short High Yield Muni ETF
SHYD
$455M
$1.74M 0.59%
76,947
+6,125
+9% +$137K
TIP icon
33
iShares TIPS Bond ETF
TIP
$14.7B
$1.73M 0.59%
15,701
+1,537
+11% +$168K
META icon
34
Meta Platforms (Facebook)
META
$1.52T
$1.72M 0.58%
2,334
-95
-4% -$58.7K
VWO icon
35
Vanguard FTSE Emerging Markets ETF
VWO
$126B
$1.64M 0.56%
33,237
+2,617
+9% +$121K
DFAT icon
36
Dimensional US Targeted Value ETF
DFAT
$14.7B
$1.48M 0.5%
27,446
-1,892
-6% -$96.4K
NFLX icon
37
Netflix
NFLX
$318B
$1.44M 0.49%
10,760
+60
+0.6% +$6.78K
SHV icon
38
iShares 0-1 Year Treasury Bond ETF
SHV
$20.6B
$1.23M 0.42%
11,128
+379
+4% +$41.8K
VBR icon
39
Vanguard Morningstar Small-Cap Value ETF
VBR
$38B
$979K 0.33%
5,022
+2,394
+91% +$443K
IVV icon
40
iShares Core S&P 500 ETF
IVV
$904B
$969K 0.33%
1,561
-191
-11% -$110K
ORCL icon
41
Oracle
ORCL
$435B
$914K 0.31%
4,180
+5
+0.1% +$807
GOOGL icon
42
Alphabet (Google) Class A
GOOGL
$4.37T
$890K 0.3%
5,048
+29
+0.6% +$4.75K
SGOV icon
43
iShares 0-3 Month Treasury Bond ETF
SGOV
$101B
$837K 0.28%
8,314
+73
+0.9% +$7.34K
COST icon
44
Costco
COST
$423B
$826K 0.28%
834
-21
-2% -$20.9K
KO icon
45
Coca-Cola
KO
$374B
$788K 0.27%
11,136
-29
-0.3% -$2.07K
INFL icon
46
Horizon Kinetics Inflation Beneficiaries ETF
INFL
$1.55B
$684K 0.23%
16,217
+945
+6% +$39K
RTX icon
47
RTX Corp
RTX
$302B
$683K 0.23%
4,675
-28
-0.6% -$3.73K
VTIP icon
48
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$19.8B
$662K 0.22%
13,174
+5,395
+69% +$269K
BRK.B icon
49
Berkshire Hathaway Class B
BRK.B
$1.14T
$648K 0.22%
1,334
-45
-3% -$22.9K
TSLA icon
50
Tesla
TSLA
$1.31T
$648K 0.22%
2,039
-29
-1% -$8.74K

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Pure Portfolios Holdings's Q2 2025 Portfolio in Review

As of Q2 2025, Pure Portfolios Holdings held 107 positions worth $295M, up 8.5% from $272M the previous quarter. Its ten largest holdings account for 59% of the portfolio.

Pure Portfolios Holdings's Q2 2025 filing shows 8 new, 39 increased, 53 reduced and 5 closed positions. Its largest new stake was Hecla Mining: 52,561 shares worth $315K. The largest sale was State Street SPDR S&P 600 Small Cap Value ETF, an estimated $2.77M.

By sector, the portfolio is most concentrated in Technology at 5.2% of assets, up from 4.8% a quarter earlier, followed by Financials and Communication Services.

  • Pure Portfolios Holdings's largest Q2 2025 buy was Hecla Mining: 52,561 shares worth $315K.
  • Pure Portfolios Holdings added most to Schwab Intermediately-Term US Treasury ETF in Q2 2025, an estimated $3.14M increase.
  • Pure Portfolios Holdings's biggest Q2 2025 reduction was State Street SPDR S&P 600 Small Cap Value ETF, cutting an estimated $2.77M.
  • Pure Portfolios Holdings fully exited iShares National Muni Bond ETF in Q2 2025, selling an estimated $673K.
  • Pure Portfolios Holdings's ten largest holdings make up 59% of its $295M portfolio in Q2 2025.
  • Pure Portfolios Holdings opened 8 new positions and closed 5 in Q2 2025.
  • Pure Portfolios Holdings's portfolio value rose 8.5% quarter-over-quarter to $295M.

Based on Pure Portfolios Holdings's 13F filing for Q2 2025, filed 23 Jul 2025.