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Planning Directions Portfolio holdings

AUM $216M
1-Year Est. Return 18.03%
This Fund
S&P 500
This Quarter Est. Return
+11.32%
1 Year Est. Return
+18.03%
3 Year Est. Return
+46.29%
5 Year Est. Return
+49.68%
10 Year Est. Return
–
AUM
$107M
AUM Growth
+$35.9M
Cap. Flow
+$30.9M
Cap. Flow %
28.85%
Top 10 Hldgs %
68.4%
Holding
106
New
43
Increased
7
Reduced
6
Closed
50

Top Buys

Rank Stock Value
1
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$30.6M
2
VCSH icon
Vanguard Short-Term Corporate Bond ETF
VCSH
+$6.76M
3
VGIT icon
Vanguard Intermediate-Term Treasury ETF
VGIT
+$5.95M
4
VIG icon
Vanguard Dividend Appreciation ETF
VIG
+$5.09M
5
SCHD icon
Schwab US Dividend Equity ETF
SCHD
+$4.66M

Top Sells

Rank Stock Value
1
QUAL icon
iShares MSCI USA Quality Factor ETF
QUAL
+$7.68M
2
SHY icon
iShares 1-3 Year Treasury Bond ETF
SHY
+$7.31M
3
AGG icon
iShares Core US Aggregate Bond ETF
AGG
+$5.91M
4
IQLT icon
iShares MSCI Intl Quality Factor ETF
IQLT
+$4.8M
5
FDLO icon
Fidelity Low Volatility Factor ETF
FDLO
+$4.77M

Sector Composition

Rank Sector Weight
1 Miscellaneous 90.95%
2 Technology 3.94%
3 Consumer Discretionary 1.51%
4 Communication Services 1.15%
5 Consumer Staples 1.1%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
RSPU icon
51
Invesco S&P 500 Equal Weight Utilities ETF
RSPU
$497M
$242K 0.23%
+5,316
New +$246K
VGT icon
52
Vanguard Information Technology ETF
VGT
$146B
$239K 0.22%
+6,856
New +$214K
VWO icon
53
Vanguard FTSE Emerging Markets ETF
VWO
$125B
$229K 0.21%
+5,779
New +$214K
WTRG icon
54
Essential Utilities
WTRG
$11.8B
$229K 0.21%
+5,430
New +$229K
MGK icon
55
Vanguard Morningstar Mega Cap Growth ETF
MGK
$33.2B
$227K 0.21%
+6,935
New +$207K
IJH icon
56
iShares Core S&P Mid-Cap ETF
IJH
$122B
$220K 0.21%
+6,195
New +$206K
AGG icon
57
iShares Core US Aggregate Bond ETF
AGG
$137B
– –
-51,257
Closed -$5.91M
ALL icon
58
Allstate
ALL
$65B
– –
-2,534
Closed -$232K
APTV icon
59
Aptiv
APTV
$9.08B
– –
-4,636
Closed -$228K
BAC icon
60
Bank of America
BAC
$416B
– –
-10,107
Closed -$215K
BRK.B icon
61
Berkshire Hathaway Class B
BRK.B
$1.11T
– –
-7,123
Closed -$1.3M
CODI icon
62
Compass Diversified
CODI
$835M
– –
-10,790
Closed -$145K
CSCO icon
63
Cisco
CSCO
$434B
– –
-26,187
Closed -$1.03M
CZNC icon
64
Citizens & Northern Corp
CZNC
$469M
– –
-10,828
Closed -$217K
DHR icon
65
Danaher
DHR
$147B
– –
-3,144
Closed -$386K
DVYE icon
66
iShares Emerging Markets Dividend ETF
DVYE
$1.24B
– –
-9,812
Closed -$276K
ECL icon
67
Ecolab
ECL
$77B
– –
-5,246
Closed -$817K
FDLO icon
68
Fidelity Low Volatility Factor ETF
FDLO
$1.41B
– –
-152,925
Closed -$4.77M
FENY icon
69
Fidelity MSCI Energy Index ETF
FENY
$2.21B
– –
-46,882
Closed -$353K
FHLC icon
70
Fidelity MSCI Health Care Index ETF
FHLC
$3.42B
– –
-5,574
Closed -$240K
FISV
71
Fiserv Inc
FISV
$26.6B
– –
-3,460
Closed -$329K
FNCL icon
72
Fidelity MSCI Financials Index ETF
FNCL
$2.37B
– –
-7,721
Closed -$227K
FSTA icon
73
Fidelity MSCI Consumer Staples Index ETF
FSTA
$1.39B
– –
-15,106
Closed -$489K
FTEC icon
74
Fidelity MSCI Information Technology Index ETF
FTEC
$20.8B
– –
-5,856
Closed -$367K
GOOGL icon
75
Alphabet (Google) Class A
GOOGL
$4.22T
– –
-14,880
Closed -$864K
1 2
3
4 5

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KCM
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SFS
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JHC
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BFA
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PIM
Pullen Investment Management Bradenton, Florida $216M AUM 32.94% 1-Year Est. Return
G
GuidedMoney Black Earth, Wisconsin $216M AUM
ACM
AUA Capital Management Camp Hill, Pennsylvania $216M AUM 19.17% 1-Year Est. Return

Planning Directions's Q2 2020 Portfolio in Review

As of Q2 2020, Planning Directions held 106 positions worth $107M, up 50% from $71.3M the previous quarter. Its ten largest holdings account for 68% of the portfolio.

Planning Directions deployed $30.9M of net new capital in Q2 2020, opening 43 new positions and adding to 7 existing holdings. Its largest new stake was Vanguard Short-Term Bond ETF: 369,618 shares worth $30.7M.

By sector, the portfolio is most concentrated in Miscellaneous at 91% of assets, up from 60% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was Amazon, an estimated $1.18M trimmed.

  • Planning Directions's largest Q2 2020 buy was Vanguard Short-Term Bond ETF: 369,618 shares worth $30.7M.
  • Planning Directions added most to State Street SPDR S&P Dividend ETF in Q2 2020, an estimated $2.82M increase.
  • Planning Directions's biggest Q2 2020 reduction was Amazon, cutting an estimated $1.18M.
  • Planning Directions fully exited iShares MSCI USA Quality Factor ETF in Q2 2020, selling an estimated $7.68M.
  • Planning Directions's ten largest holdings make up 68% of its $107M portfolio in Q2 2020.
  • Planning Directions opened 43 new positions and closed 50 in Q2 2020.
  • Planning Directions's portfolio value rose 50% quarter-over-quarter to $107M.

Based on Planning Directions's 13F filing for Q2 2020, filed 21 Jul 2020.