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PCS

Personal CFO Solutions Portfolio holdings

AUM $712M
1-Year Est. Return 25.3%
This Fund
S&P 500
This Quarter Est. Return
+18.86%
1 Year Est. Return
+25.3%
3 Year Est. Return
+74.76%
5 Year Est. Return
+83.43%
10 Year Est. Return
–
AUM
$404M
AUM Growth
+$404M
Cap. Flow
+$27.7M
Cap. Flow %
6.86%
Top 10 Hldgs %
28.93%
Holding
416
New
85
Increased
169
Reduced
98
Closed
43

Top Buys

Rank Stock Value
1
PDEC icon
Innovator US Equity Power Buffer ETF December
PDEC
+$17.3M
2
UWM icon
ProShares Ultra Russell2000
UWM
+$14.8M
3
BDEC icon
Innovator US Equity Buffer ETF December
BDEC
+$5.23M
4
NOCT icon
Innovator Growth-100 Power Buffer ETF October
NOCT
+$3.11M
5
IJAN icon
Innovator International Developed Power Buffer ETF January
IJAN
+$2.03M

Top Sells

Rank Stock Value
1
PSEP icon
Innovator US Equity Power Buffer ETF September
PSEP
+$16.1M
2
IWM icon
iShares Russell 2000 ETF
IWM
+$15.1M
3
BSEP icon
Innovator US Equity Buffer ETF September
BSEP
+$5.43M
4
ITT icon
ITT
ITT
+$3.84M
5
NJUL icon
Innovator Growth-100 Power Buffer ETF July
NJUL
+$2.59M

Sector Composition

Rank Sector Weight
1 Technology 11.42%
2 Industrials 11.07%
3 Healthcare 10.62%
4 Financials 8.12%
5 Communication Services 6.38%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PHM icon
176
Pultegroup
PHM
$24.5B
$465K 0.12%
10,794
-1,202
-10% -$53.3K
KNSA icon
177
Kiniksa Pharmaceuticals
KNSA
$4.83B
$464K 0.11%
26,238
+4,538
+21% +$79.7K
GPC icon
178
Genuine Parts
GPC
$17.1B
$462K 0.11%
+4,601
New +$450K
DIS icon
179
Walt Disney
DIS
$165B
$461K 0.11%
2,544
+91
+4% +$13.1K
OUSA icon
180
ALPS O'Shares U.S. Quality Dividend ETF
OUSA
$737M
$459K 0.11%
11,999
– –
CARR icon
181
Carrier Global
CARR
$57.2B
$454K 0.11%
12,032
+139
+1% +$5.03K
PEG icon
182
Public Service Enterprise Group
PEG
$39.8B
$453K 0.11%
7,769
+213
+3% +$12.4K
FTNT icon
183
Fortinet
FTNT
$112B
$446K 0.11%
15,000
+4,745
+46% +$120K
TXN icon
184
Texas Instruments
TXN
$255B
$446K 0.11%
2,715
+348
+15% +$54.1K
PEP icon
185
PepsiCo
PEP
$186B
$441K 0.11%
2,976
+180
+6% +$25.6K
XOM icon
186
ExxonMobil
XOM
$651B
$439K 0.11%
10,640
-6,900
-39% -$259K
VGK icon
187
Vanguard FTSE Europe ETF
VGK
$30B
$438K 0.11%
7,276
-1,413
-16% -$79.6K
FEZ icon
188
State Street SPDR EURO STOXX 50 ETF
FEZ
$4.28B
$434K 0.11%
10,399
-2,000
-16% -$77.9K
MS icon
189
Morgan Stanley
MS
$337B
$427K 0.11%
6,230
-432
-6% -$24.8K
MCD icon
190
McDonald's
MCD
$188B
$426K 0.11%
1,986
+70
+4% +$15.2K
DHR icon
191
Danaher
DHR
$135B
$425K 0.11%
2,158
+111
+5% +$22.3K
WHR icon
192
Whirlpool
WHR
$2.42B
$422K 0.1%
+2,336
New +$447K
DTE icon
193
DTE Energy
DTE
$31.1B
$412K 0.1%
3,989
+47
+1% +$4.95K
AMGN icon
194
Amgen
AMGN
$203B
$406K 0.1%
1,767
-189
-10% -$43.6K
IEMG icon
195
iShares Core MSCI Emerging Markets ETF
IEMG
$149B
$399K 0.1%
6,433
-16
-0.2% -$922
UPS icon
196
United Parcel Service
UPS
$97.6B
$394K 0.1%
2,340
+30
+1% +$5.06K
KR icon
197
Kroger
KR
$34.8B
$392K 0.1%
+12,330
New +$400K
ARDX icon
198
Ardelyx
ARDX
$1.24B
$388K 0.1%
60,000
– –
GFI icon
199
Gold Fields
GFI
$29.2B
$377K 0.09%
40,658
+2,699
+7% +$28.5K
SONY icon
200
Sony
SONY
$123B
$376K 0.09%
+18,600
New +$323K
6 7
8
9 10

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TLP
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DCM
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IWP
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SSP
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DIA
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GSWM
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Personal CFO Solutions's Q4 2020 Portfolio in Review

As of Q4 2020, Personal CFO Solutions held 416 positions worth $404M, up 134,597% from $300K the previous quarter. Its ten largest holdings account for 29% of the portfolio.

Personal CFO Solutions deployed $27.7M of net new capital in Q4 2020, opening 85 new positions and adding to 169 existing holdings. Its largest new stake was Innovator US Equity Power Buffer ETF December: 611,045 shares worth $17.7M.

By sector, the portfolio is most concentrated in Technology at 11% of assets, down from 12% a quarter earlier, followed by Industrials and Healthcare.

On the sell side, the largest reduction was Innovator US Equity Power Buffer ETF September, an estimated $16.1M trimmed.

  • Personal CFO Solutions's largest Q4 2020 buy was Innovator US Equity Power Buffer ETF December: 611,045 shares worth $17.7M.
  • Personal CFO Solutions added most to Innovator International Developed Power Buffer ETF January in Q4 2020, an estimated $2.03M increase.
  • Personal CFO Solutions's biggest Q4 2020 reduction was Innovator US Equity Power Buffer ETF September, cutting an estimated $16.1M.
  • Personal CFO Solutions fully exited Shopify in Q4 2020, selling an estimated $1K.
  • Personal CFO Solutions's ten largest holdings make up 29% of its $404M portfolio in Q4 2020.
  • Personal CFO Solutions opened 85 new positions and closed 43 in Q4 2020.
  • Personal CFO Solutions's portfolio value rose 134,597% quarter-over-quarter to $404M.

Based on Personal CFO Solutions's 13F filing for Q4 2020, filed 9 Feb 2021.