Nicholas Company’s Alphabet (Google) Class C GOOG Stock Holding History
Bought
Maintained
Sold
| Quarter | Market Value | Status | Shares |
Change in Stake | Trade Value | Portfolio Weight | Portfolio Position | |
|---|---|---|---|---|---|---|---|---|
|
2026
Q2 | $243M | Sell |
687,505
-30,540
| -4% | -$10.9M | 4.44% | 1 |
|
|
2026
Q1 | $206M | Sell |
718,045
-79,465
| -10% | -$25M | 4.04% | 1 |
|
|
2025
Q4 | $250M | Sell |
797,510
-124,760
| -14% | -$35.7M | 4.38% | 1 |
|
|
2025
Q3 | $225M | Sell |
922,270
-166,200
| -15% | -$34.9M | 3.81% | 2 |
|
|
2025
Q2 | $193M | Hold |
1,088,470
| – | – | 3.23% | 2 |
|
|
2025
Q1 | $170M | Sell |
1,088,470
-32,215
| -3% | -$5.9M | 2.94% | 2 |
|
|
2024
Q4 | $213M | Sell |
1,120,685
-65
| -0% | -$11.5K | 3.46% | 1 |
|
|
2024
Q3 | $187M | Sell |
1,120,750
-55,445
| -5% | -$9.38M | 3.05% | 2 |
|
|
2024
Q2 | $216M | Sell |
1,176,195
-137,905
| -10% | -$23.5M | 3.59% | 2 |
|
|
2024
Q1 | $200M | Sell |
1,314,100
-35
| -0% | -$5.05K | 3.31% | 2 |
|
|
2023
Q4 | $185M | Sell |
1,314,135
-25,000
| -2% | -$3.39M | 3.28% | 2 |
|
|
2023
Q3 | $177M | Hold |
1,339,135
| – | – | 3.53% | 1 |
|
|
2023
Q2 | $162M | Buy |
1,339,135
+27,985
| +2% | +$3.24M | 3.1% | 2 |
|
|
2023
Q1 | $136M | Buy |
1,311,150
+99,090
| +8% | +$9.57M | 2.77% | 2 |
|
|
2022
Q4 | $108M | Buy |
1,212,060
+77,445
| +7% | +$7.39M | 2.3% | 2 |
|
|
2022
Q3 | $109M | Buy |
1,134,615
+79,015
| +7% | +$8.82M | 2.5% | 3 |
|
|
2022
Q2 | $115M | Sell |
1,055,600
-101,500
| -9% | -$12M | 2.52% | 3 |
|
|
2022
Q1 | $162M | Sell |
1,157,100
-63,200
| -5% | -$8.59M | 2.88% | 2 |
|
|
2021
Q4 | $177M | Hold |
1,220,300
| – | – | 2.87% | 2 |
|
|
2021
Q3 | $163M | Sell |
1,220,300
-209,100
| -15% | -$28.8M | 2.87% | 2 |
|
|
2021
Q2 | $179M | Hold |
1,429,400
| – | – | 3.15% | 1 |
|
|
2021
Q1 | $148M | Sell |
1,429,400
-2,700
| -0.2% | -$268K | 2.76% | 2 |
|
|
2020
Q4 | $125M | Sell |
1,432,100
-2,400
| -0.2% | -$202K | 2.38% | 3 |
|
|
2020
Q3 | $105M | Sell |
1,434,500
-700
| -0% | -$53.4K | 2.22% | 3 |
|
|
2020
Q2 | $101M | Sell |
1,435,200
-400
| -0% | -$27K | 2.33% | 3 |
|
|
2020
Q1 | $83.5M | Sell |
1,435,600
-200
| -0% | -$13.6K | 2.36% | 3 |
|
|
2019
Q4 | $96M | Sell |
1,435,800
-1,100
| -0.1% | -$71K | 2.02% | 4 |
|
|
2019
Q3 | $87.6M | Hold |
1,436,900
| – | – | 1.97% | 4 |
|
|
2019
Q2 | $77.7M | Buy |
1,436,900
+141,000
| +11% | +$8.13M | 1.73% | 7 |
|
|
2019
Q1 | $76M | Sell |
1,295,900
-8,000
| -0.6% | -$449K | 1.8% | 9 |
|
|
2018
Q4 | $67.5M | Buy |
1,303,900
+79,700
| +7% | +$4.27M | 1.76% | 8 |
|
|
2018
Q3 | $73.1M | Hold |
1,224,200
| – | – | 1.6% | 11 |
|
|
2018
Q2 | $68.3M | Sell |
1,224,200
-48,100
| -4% | -$2.6M | 1.6% | 11 |
|
|
2018
Q1 | $65.6M | Buy |
1,272,300
+60,900
| +5% | +$3.36M | 1.49% | 16 |
|
|
2017
Q4 | $63.4M | Sell |
1,211,400
-6,500
| -0.5% | -$331K | 1.38% | 19 |
|
|
2017
Q3 | $58.4M | Buy |
1,217,900
+92,500
| +8% | +$4.31M | 1.3% | 24 |
|
|
2017
Q2 | $51.1M | Hold |
1,125,400
| – | – | 1.14% | 35 |
|
|
2017
Q1 | $46.7M | Sell |
1,125,400
-50,200
| -4% | -$2.06M | 1.06% | 39 |
|
|
2016
Q4 | $45.4M | Buy |
+1,175,600
| New | +$45.8M | 1.01% | 38 |
|
Other funds holding GOOG
Nicholas Company's GOOG Position: Q2 2026 in Review
Nicholas Company reduced its Alphabet (Google) Class C (GOOG) stake by 4.3% in Q2 2026, selling an estimated $10.9M and leaving 687,505 shares worth $243M. The position accounts for 4.44% of the portfolio, ranked #1.
Nicholas Company first reported a position in GOOG in Q4 2016 and has held it in 39 quarters since. The position peaked at $250M in Q4 2025. 5,220 funds tracked by Wall St. Rank hold GOOG as of Q2 2026.
- Nicholas Company held 687,505 shares of Alphabet (Google) Class C worth $243M as of Q2 2026.
- Nicholas Company sold 30,540 Alphabet (Google) Class C shares in Q2 2026, an estimated $10.9M.
- Alphabet (Google) Class C made up 4.44% of Nicholas Company's portfolio in Q2 2026, its #1 holding.
- Nicholas Company first reported a position in Alphabet (Google) Class C in Q4 2016 and has held it in 39 quarters since.
- Nicholas Company's Alphabet (Google) Class C position peaked at $250M in Q4 2025.
- 5,220 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q2 2026.
Based on Nicholas Company's 13F filing for Q2 2026, filed 5 Aug 2026.