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MAM

Madison Asset Management Portfolio holdings

AUM $8.06B
1-Year Est. Return 11.81%
This Fund
S&P 500
This Quarter Est. Return
+4.09%
1 Year Est. Return
+11.81%
3 Year Est. Return
+47.59%
5 Year Est. Return
+65.64%
10 Year Est. Return
–
AUM
$9.07B
AUM Growth
-$192M
Cap. Flow
-$325M
Cap. Flow %
-3.59%
Top 10 Hldgs %
26.16%
Holding
356
New
18
Increased
96
Reduced
186
Closed
20

Top Buys

Rank Stock Value
1
MSCI icon
MSCI
MSCI
+$40M
2
TECH icon
Bio-Techne
TECH
+$39.9M
3
JIRE icon
JPMorgan International Research Enhanced Equity ETF
JIRE
+$22.3M
4
ABNB icon
Airbnb
ABNB
+$18.4M
5
ITW icon
Illinois Tool Works
ITW
+$18.4M

Top Sells

Rank Stock Value
1
ANET icon
Arista Networks
ANET
+$63.6M
2
MKSI icon
MKS Inc
MKSI
+$52M
3
ALC icon
Alcon
ALC
+$42.3M
4
ELV icon
Elevance Health
ELV
+$39.4M
5
LBRDK icon
Liberty Broadband Class C
LBRDK
+$30.7M

Sector Composition

Rank Sector Weight
1 Technology 21.8%
2 Financials 20.19%
3 Industrials 13.5%
4 Consumer Discretionary 13.36%
5 Healthcare 9.56%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TEL icon
76
TE Connectivity
TEL
$62.9B
$33.8M 0.37%
154,023
-3,616
-2% -$725K
HON icon
77
Honeywell
HON
$78.9B
$33M 0.36%
166,549
+11,085
+7% +$2.32M
VEU icon
78
Vanguard FTSE All-World ex-US ETF
VEU
$68B
$33M 0.36%
462,706
+87,258
+23% +$6.02M
SCHR
79
Schwab Intermediately-Term US Treasury ETF
SCHR
$13.3B
$28.6M 0.32%
1,139,355
-68,163
-6% -$1.7M
CME icon
80
CME Group
CME
$94.4B
$28.5M 0.31%
105,373
+28,393
+37% +$7.73M
SPHY icon
81
State Street SPDR Portfolio High Yield Bond ETF
SPHY
$11.6B
$27.1M 0.3%
1,130,255
-21,000
-2% -$499K
ALC icon
82
Alcon
ALC
$34.6B
$26.8M 0.3%
360,135
-506,966
-58% -$42.3M
COST icon
83
Costco
COST
$420B
$25.1M 0.28%
27,095
-837
-3% -$802K
KBE icon
84
State Street SPDR S&P Bank ETF
KBE
$1.69B
$25M 0.28%
420,694
+59,356
+16% +$3.5M
PEP icon
85
PepsiCo
PEP
$190B
$24.7M 0.27%
176,072
+18,809
+12% +$2.69M
AGG icon
86
iShares Core US Aggregate Bond ETF
AGG
$138B
$23.9M 0.26%
237,926
-4,088
-2% -$406K
ITW icon
87
Illinois Tool Works
ITW
$84.9B
$22.9M 0.25%
87,875
+70,704
+412% +$18.4M
JIRE icon
88
JPMorgan International Research Enhanced Equity ETF
JIRE
$11.4B
$22.9M 0.25%
+310,862
New +$22.3M
VGK icon
89
Vanguard FTSE Europe ETF
VGK
$31.1B
$21.5M 0.24%
269,918
– –
AMT icon
90
American Tower
AMT
$81.7B
$21.2M 0.23%
110,199
-36,808
-25% -$7.67M
ADP icon
91
Automatic Data Processing
ADP
$108B
$21.2M 0.23%
72,144
-10,204
-12% -$3.07M
COP icon
92
ConocoPhillips
COP
$144B
$20.9M 0.23%
220,851
-7,616
-3% -$720K
LIN icon
93
Linde
LIN
$223B
$20.7M 0.23%
43,601
+832
+2% +$394K
MS icon
94
Morgan Stanley
MS
$341B
$19.6M 0.22%
123,193
-23,095
-16% -$3.41M
IJR icon
95
iShares Core S&P Small-Cap ETF
IJR
$113B
$19M 0.21%
160,260
-12,760
-7% -$1.47M
CVX icon
96
Chevron
CVX
$379B
$18.8M 0.21%
120,842
-5,866
-5% -$908K
QCOM icon
97
Qualcomm
QCOM
$171B
$18.2M 0.2%
109,266
+10,161
+10% +$1.61M
IJH icon
98
iShares Core S&P Mid-Cap ETF
IJH
$126B
$18M 0.2%
276,110
-12,176
-4% -$782K
EFX icon
99
Equifax
EFX
$20.8B
$17M 0.19%
66,179
+17,170
+35% +$4.32M
IGIB icon
100
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
$18.6B
$16.7M 0.18%
309,483
+15,441
+5% +$826K
2 3
4
5 6

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FMI
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FIA
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AIM
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MT
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CCM
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WA
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EGM
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Madison Asset Management's Q3 2025 Portfolio in Review

As of Q3 2025, Madison Asset Management held 356 positions worth $9.07B, down 2.1% from $9.26B the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Madison Asset Management withdrew a net $325M in Q3 2025, closing 20 positions and reducing 186 holdings. Its most notable exit was State Street SPDR Portfolio Long Term Treasury ETF, an estimated $14.9M position sold in full.

By sector, the portfolio is most concentrated in Technology at 22% of assets, down from 23% a quarter earlier, followed by Financials and Industrials.

Against the trend, Madison Asset Management opened a new position in MSCI worth $40.1M.

  • Madison Asset Management's largest Q3 2025 buy was MSCI: 70,672 shares worth $40.1M.
  • Madison Asset Management added most to Airbnb in Q3 2025, an estimated $18.4M increase.
  • Madison Asset Management's biggest Q3 2025 reduction was Arista Networks, cutting an estimated $63.6M.
  • Madison Asset Management fully exited State Street SPDR Portfolio Long Term Treasury ETF in Q3 2025, selling an estimated $14.9M.
  • Madison Asset Management's ten largest holdings make up 26% of its $9.07B portfolio in Q3 2025.
  • Madison Asset Management opened 18 new positions and closed 20 in Q3 2025.
  • Madison Asset Management's portfolio value fell 2.1% quarter-over-quarter to $9.07B.

Based on Madison Asset Management's 13F filing for Q3 2025, filed 6 Nov 2025.