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MAM

Madison Asset Management Portfolio holdings

AUM $8.06B
1-Year Est. Return 11.81%
This Fund
S&P 500
This Quarter Est. Return
+4.09%
1 Year Est. Return
+11.81%
3 Year Est. Return
+47.59%
5 Year Est. Return
+65.64%
10 Year Est. Return
–
AUM
$9.07B
AUM Growth
-$192M
Cap. Flow
-$325M
Cap. Flow %
-3.59%
Top 10 Hldgs %
26.16%
Holding
356
New
18
Increased
96
Reduced
186
Closed
20

Top Buys

Rank Stock Value
1
MSCI icon
MSCI
MSCI
+$40M
2
TECH icon
Bio-Techne
TECH
+$39.9M
3
JIRE icon
JPMorgan International Research Enhanced Equity ETF
JIRE
+$22.3M
4
ABNB icon
Airbnb
ABNB
+$18.4M
5
ITW icon
Illinois Tool Works
ITW
+$18.4M

Top Sells

Rank Stock Value
1
ANET icon
Arista Networks
ANET
+$63.6M
2
MKSI icon
MKS Inc
MKSI
+$52M
3
ALC icon
Alcon
ALC
+$42.3M
4
ELV icon
Elevance Health
ELV
+$39.4M
5
LBRDK icon
Liberty Broadband Class C
LBRDK
+$30.7M

Sector Composition

Rank Sector Weight
1 Technology 21.8%
2 Financials 20.19%
3 Industrials 13.5%
4 Consumer Discretionary 13.36%
5 Healthcare 9.56%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
MSTI icon
51
Madison Short-Term Strategic Income ETF
MSTI
$48.8M
$62.7M 0.69%
3,038,297
-45,127
-1% -$932K
DIVL icon
52
Madison Dividend Value ETF
DIVL
$63M
$55.1M 0.61%
2,368,228
-135,514
-5% -$3.08M
MAGG icon
53
Madison Aggregate Bond ETF
MAGG
$65.2M
$54.7M 0.6%
2,661,903
-149,317
-5% -$3.05M
NEE icon
54
NextEra Energy
NEE
$181B
$51.6M 0.57%
683,751
-4,722
-0.7% -$345K
GBCI icon
55
Glacier Bancorp
GBCI
$6.42B
$50.8M 0.56%
1,044,445
-10,970
-1% -$514K
AAPL icon
56
Apple
AAPL
$4.54T
$49.7M 0.55%
195,295
+9,883
+5% +$2.23M
ABNB icon
57
Airbnb
ABNB
$89.9B
$48.8M 0.54%
401,679
+142,583
+55% +$18.4M
ORCL icon
58
Oracle
ORCL
$374B
$48.2M 0.53%
171,356
-18,341
-10% -$4.67M
CFR icon
59
Cullen/Frost Bankers
CFR
$10.3B
$47.8M 0.53%
377,226
-3,953
-1% -$514K
DE icon
60
Deere & Co
DE
$160B
$47.4M 0.52%
103,660
-4,843
-4% -$2.39M
LLY icon
61
Eli Lilly
LLY
$1.02T
$44.9M 0.5%
58,856
+3,168
+6% +$2.36M
NKE icon
62
Nike
NKE
$61.9B
$44.7M 0.49%
640,623
+224,026
+54% +$16.7M
VGT icon
63
Vanguard Information Technology ETF
VGT
$141B
$44.7M 0.49%
478,608
+7,840
+2% +$685K
SPY icon
64
State Street SPDR S&P 500 ETF Trust
SPY
$806B
$44.3M 0.49%
66,496
+17,587
+36% +$11.3M
FWONA icon
65
Liberty Media Series A
FWONA
$22.5B
$43.3M 0.48%
454,863
– –
GGG icon
66
Graco
GGG
$12.9B
$42.4M 0.47%
499,241
-5,098
-1% -$436K
JPM icon
67
JPMorgan Chase
JPM
$935B
$41.8M 0.46%
132,583
-10,637
-7% -$3.16M
TECH icon
68
Bio-Techne
TECH
$11.2B
$41.4M 0.46%
+744,651
New +$39.9M
CVRD icon
69
Madison Covered Call ETF
CVRD
$30.6M
$40.9M 0.45%
2,205,000
-93,594
-4% -$1.76M
MSCI icon
70
MSCI
MSCI
$41.6B
$40.1M 0.44%
+70,672
New +$40M
BLK icon
71
Blackrock
BLK
$169B
$39.4M 0.44%
33,829
-3,317
-9% -$3.71M
SBUX icon
72
Starbucks
SBUX
$120B
$38.9M 0.43%
460,080
-28,012
-6% -$2.51M
HD icon
73
Home Depot
HD
$331B
$38.7M 0.43%
95,607
-1,942
-2% -$764K
JNJ icon
74
Johnson & Johnson
JNJ
$618B
$37.7M 0.42%
203,470
+17,009
+9% +$2.91M
EEMA icon
75
iShares MSCI Emerging Markets Asia ETF
EEMA
$840M
$36.4M 0.4%
396,693
+23,101
+6% +$1.99M
1 2
3
4 5

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VIM
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FMI
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FIA
Foundations Investment Advisors Phoenix, Arizona $8.07B AUM 24.97% 1-Year Est. Return
AIM
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MT
Midwest Trust Overland Park, Kansas $8.02B AUM 23.54% 1-Year Est. Return
CCM
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WA
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EGM
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Madison Asset Management's Q3 2025 Portfolio in Review

As of Q3 2025, Madison Asset Management held 356 positions worth $9.07B, down 2.1% from $9.26B the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Madison Asset Management withdrew a net $325M in Q3 2025, closing 20 positions and reducing 186 holdings. Its most notable exit was State Street SPDR Portfolio Long Term Treasury ETF, an estimated $14.9M position sold in full.

By sector, the portfolio is most concentrated in Technology at 22% of assets, down from 23% a quarter earlier, followed by Financials and Industrials.

Against the trend, Madison Asset Management opened a new position in MSCI worth $40.1M.

  • Madison Asset Management's largest Q3 2025 buy was MSCI: 70,672 shares worth $40.1M.
  • Madison Asset Management added most to Airbnb in Q3 2025, an estimated $18.4M increase.
  • Madison Asset Management's biggest Q3 2025 reduction was Arista Networks, cutting an estimated $63.6M.
  • Madison Asset Management fully exited State Street SPDR Portfolio Long Term Treasury ETF in Q3 2025, selling an estimated $14.9M.
  • Madison Asset Management's ten largest holdings make up 26% of its $9.07B portfolio in Q3 2025.
  • Madison Asset Management opened 18 new positions and closed 20 in Q3 2025.
  • Madison Asset Management's portfolio value fell 2.1% quarter-over-quarter to $9.07B.

Based on Madison Asset Management's 13F filing for Q3 2025, filed 6 Nov 2025.