HFA

Hoover Financial Advisors Portfolio holdings

AUM $562M
This Quarter Return
+5.9%
1 Year Return
+37.9%
3 Year Return
–
5 Year Return
–
10 Year Return
–
AUM
$562M
AUM Growth
+$562M
Cap. Flow
+$14.8M
Cap. Flow %
2.64%
Top 10 Hldgs %
58.85%
Holding
715
New
87
Increased
147
Reduced
86
Closed
36

Top Buys

1
MO icon
Altria Group
MO
$9.15M
2
UJUL icon
Innovator US Equity Ultra Buffer ETF July
UJUL
$1.92M
3
PJUL icon
Innovator US Equity Power Buffer ETF July
PJUL
$1.61M
4
EMQQ icon
EMQQ The Emerging Markets Internet & Ecommerce ETF
EMQQ
$1.54M
5
PJUN icon
Innovator US Equity Power Buffer ETF June
PJUN
$1.05M

Top Sells

1
VONG icon
Vanguard Russell 1000 Growth ETF
VONG
$142M
2
VONV icon
Vanguard Russell 1000 Value ETF
VONV
$30.5M
3
T icon
AT&T
T
$3.8M
4
QQQ icon
Invesco QQQ Trust
QQQ
$1.45M
5
OVB icon
Overlay Shares Core Bond ETF
OVB
$502K

Sector Composition

1 Industrials 10.68%
2 Healthcare 8.08%
3 Communication Services 5.26%
4 Consumer Staples 3%
5 Technology 3%
Name Market Value Portfolio Weight Shares or Principal Shares
Change % 		Capital Flow
IWF icon
26
iShares Russell 1000 Growth ETF
IWF
$117B
$4.65M 0.83%
17,117
-334
-2% -$90.7K
VWO icon
27
Vanguard FTSE Emerging Markets ETF
VWO
$96.5B
$4.14M 0.74%
76,139
+287
+0.4% +$15.6K
IEFA icon
28
iShares Core MSCI EAFE ETF
IEFA
$149B
$4.04M 0.72%
53,925
+1,314
+2% +$98.4K
VB icon
29
Vanguard Small-Cap ETF
VB
$65.9B
$3.96M 0.71%
17,584
+41
+0.2% +$9.24K
PMAR icon
30
Innovator US Equity Power Buffer ETF March
PMAR
$663M
$3.24M 0.58%
106,070
-592
-0.6% -$18.1K
DWAS icon
31
Invesco Dorsey Wright SmallCap Momentum ETF
DWAS
$681M
$3.09M 0.55%
34,399
+971
+3% +$87.2K
OVB icon
32
Overlay Shares Core Bond ETF
OVB
$36.7M
$2.95M 0.53%
112,252
-19,084
-15% -$502K
PIZ icon
33
Invesco Dorsey Wright Developed Markets Momentum ETF
PIZ
$412M
$2.59M 0.46%
68,603
+901
+1% +$34K
AMZN icon
34
Amazon
AMZN
$2.41T
$2.53M 0.45%
14,720
+2,100
+17% +$361K
MSFT icon
35
Microsoft
MSFT
$3.76T
$2.32M 0.41%
8,556
+202
+2% +$54.7K
PG icon
36
Procter & Gamble
PG
$370B
$2.2M 0.39%
16,273
+76
+0.5% +$10.3K
USMV icon
37
iShares MSCI USA Min Vol Factor ETF
USMV
$23.4B
$2.17M 0.39%
29,498
+1
+0% +$74
EEM icon
38
iShares MSCI Emerging Markets ETF
EEM
$19B
$2.01M 0.36%
36,422
-1,574
-4% -$86.8K
UJUL icon
39
Innovator US Equity Ultra Buffer ETF July
UJUL
$214M
$1.92M 0.34%
+71,147
New +$1.92M
VEA icon
40
Vanguard FTSE Developed Markets ETF
VEA
$169B
$1.9M 0.34%
36,856
-739
-2% -$38.1K
PJUL icon
41
Innovator US Equity Power Buffer ETF July
PJUL
$1.15B
$1.61M 0.29%
+54,239
New +$1.61M
VIG icon
42
Vanguard Dividend Appreciation ETF
VIG
$95.1B
$1.53M 0.27%
9,907
-86
-0.9% -$13.3K
UNH icon
43
UnitedHealth
UNH
$279B
$1.5M 0.27%
3,734
+51
+1% +$20.4K
AMGN icon
44
Amgen
AMGN
$153B
$1.38M 0.25%
5,672
– –
XOM icon
45
Exxon Mobil
XOM
$477B
$1.28M 0.23%
20,353
-219
-1% -$13.8K
IWM icon
46
iShares Russell 2000 ETF
IWM
$66.6B
$1.26M 0.23%
5,513
+81
+1% +$18.6K
BRK.B icon
47
Berkshire Hathaway Class B
BRK.B
$1.08T
$1.24M 0.22%
4,462
+779
+21% +$216K
MRK icon
48
Merck
MRK
$210B
$1.15M 0.21%
14,820
+1,782
+14% +$139K
GOOGL icon
49
Alphabet (Google) Class A
GOOGL
$2.79T
$1.14M 0.2%
9,360
+2,000
+27% +$244K
MDY icon
50
SPDR S&P MidCap 400 ETF Trust
MDY
$23.6B
$1.11M 0.2%
2,251
– –
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