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FF
Frankly Finances Portfolio holdings
AUM
$127M
This Fund
S&P 500
This Quarter
Est. Return
+1.92%
1 Year Est. Return
–
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$110M
AUM Growth
+$5.05M
(+4.8%)
Cap. Flow
+$3.17M
Cap. Flow
% of AUM
2.87%
Top 10 Holdings %
Top 10 Hldgs %
64.99%
Holding
65
New
2
Increased
22
Reduced
6
Closed
1
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
Avantis US Equity ETF
AVUS
|
+$702K |
| 2 |
Vanguard Intermediate-Term Bond ETF
BIV
|
+$688K |
| 3 |
Vanguard Total Stock Market ETF
VTI
|
+$480K |
| 4 |
Vanguard Short-Term Bond ETF
BSV
|
+$440K |
| 5 |
Vanguard Real Estate ETF
VNQ
|
+$250K |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
Dimensional US Core Equity 2 ETF
DFAC
|
+$209K |
| 2 |
Avantis US Large Cap Value ETF
AVLV
|
+$146K |
| 3 |
ExxonMobil
XOM
|
+$101K |
| 4 |
Avantis International Large Cap Value ETF
AVIV
|
+$37.9K |
| 5 |
Avantis International Small Cap Value ETF
AVDV
|
+$31.1K |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Technology | 0.32% |
| 2 | Energy | 0.29% |
| 3 | Communication Services | 0.01% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | |
|---|---|---|---|---|---|---|
51
iShares Core S&P Small-Cap ETF
IJR
$109B
| $85.8K | 0.08% |
690
| – | – |
|
52
Vanguard Ultra-Short Bond ETF
VUSB
$8.93B
| $77.5K | 0.07% |
1,557
-100
| -6% | -$4.99K |
|
53
JPMorgan Ultra-Short Income ETF
JPST
$40B
| $72.1K | 0.07% |
+1,425
| New | +$72.2K |
|
54
Schwab U.S Small- Cap ETF
SCHA
$22.5B
| $63K | 0.06% |
2,168
| – | – |
|
55
iShares Russell 2000 ETF
IWM
$80.9B
| $60K | 0.05% |
242
| – | – |
|
56
Schwab US Mid-Cap ETF
SCHM
$14.6B
| $58.5K | 0.05% |
1,890
| – | – |
|
57
WisdomTree Floating Rate Treasury Fund
USFR
$18.1B
| $49.3K | 0.04% |
+980
| New | +$49.4K |
|
58
iShares MSCI USA Min Vol Factor ETF
USMV
$23.2B
| $24.3K | 0.02% |
262
| – | – |
|
59
WisdomTree US MidCap Dividend Fund
DON
$4.03B
| $19K | 0.02% |
362
| – | – |
|
60
iShares Global Financials ETF
IXG
$655M
| $17.1K | 0.02% |
150
| – | – |
|
61
Qualcomm
QCOM
$176B
| $12.9K | 0.01% |
100
| – | – |
|
62
Netflix
NFLX
$292B
| $4.81K | ﹤0.01% |
50
| – | – |
|
63
Walt Disney
DIS
$165B
| $1.93K | ﹤0.01% |
20
| – | – |
|
|
64
ExxonMobil
XOM
$651B
| – | – |
-840
| Closed | -$101K |
|
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Frankly Finances's Q1 2026 Portfolio in Review
As of Q1 2026, Frankly Finances held 65 positions worth $110M, up 4.8% from $105M the previous quarter. Its ten largest holdings account for 65% of the portfolio.
Trading was light in Q1 2026: portfolio turnover was 4.6%. Frankly Finances opened 2 new positions and exited 1, leaving the 65-position portfolio largely intact.
By sector, the portfolio is most concentrated in Technology at 0.32% of assets, down from 0.36% a quarter earlier, followed by Energy and Communication Services.
- Frankly Finances's largest Q1 2026 buy was JPMorgan Ultra-Short Income ETF: 1,425 shares worth $72.1K.
- Frankly Finances added most to Avantis US Equity ETF in Q1 2026, an estimated $702K increase.
- Frankly Finances's biggest Q1 2026 reduction was Dimensional US Core Equity 2 ETF, cutting an estimated $209K.
- Frankly Finances fully exited ExxonMobil in Q1 2026, selling an estimated $101K.
- Frankly Finances's ten largest holdings make up 65% of its $110M portfolio in Q1 2026.
- Frankly Finances opened 2 new positions and closed 1 in Q1 2026.
- Frankly Finances's portfolio value rose 4.8% quarter-over-quarter to $110M.
Based on Frankly Finances's 13F filing for Q1 2026, filed 29 Apr 2026.