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FFA

First Foundation Advisors Portfolio holdings

AUM $2.48B
1-Year Est. Return 18.56%
This Fund
S&P 500
This Quarter Est. Return
+13.21%
1 Year Est. Return
+18.56%
3 Year Est. Return
+57.06%
5 Year Est. Return
+72.87%
10 Year Est. Return
+256.29%
AUM
$2.7B
AUM Growth
+$242M
Cap. Flow
-$32.1M
Cap. Flow %
-1.19%
Top 10 Hldgs %
47.59%
Holding
353
New
21
Increased
119
Reduced
130
Closed
23

Top Buys

Rank Stock Value
1
XYLD icon
Global X S&P 500 Covered Call ETF
XYLD
+$7.21M
2
MOTE
VanEck Morningstar ESG Moat ETF
MOTE
+$6.01M
3
SHYD icon
VanEck Short High Yield Muni ETF
SHYD
+$3.33M
4
NVO
Novo Nordisk
NVO
+$2.74M
5
MEDP icon
Medpace
MEDP
+$2.73M

Top Sells

Rank Stock Value
1
MOAT icon
VanEck Morningstar Wide Moat ETF
MOAT
+$16.8M
2
UPS icon
United Parcel Service
UPS
+$8.68M
3
UNH icon
UnitedHealth
UNH
+$5.92M
4
JEPI icon
JPMorgan Equity Premium Income ETF
JEPI
+$3.99M
5
PWZ icon
Invesco California AMT-Free Municipal Bond ETF
PWZ
+$3.78M

Sector Composition

Rank Sector Weight
1 Technology 29.42%
2 Financials 7.13%
3 Communication Services 4.68%
4 Consumer Discretionary 4.37%
5 Healthcare 3.61%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PWZ icon
26
Invesco California AMT-Free Municipal Bond ETF
PWZ
$1.16B
$22.2M 0.82%
952,878
-162,207
-15% -$3.78M
IAU icon
27
iShares Gold Trust
IAU
$62.2B
$22.1M 0.82%
353,713
-17,806
-5% -$1.1M
UPS icon
28
United Parcel Service
UPS
$96.2B
$21.9M 0.81%
217,299
-88,256
-29% -$8.68M
UBER icon
29
Uber
UBER
$147B
$21.3M 0.79%
228,488
-21,284
-9% -$1.75M
PM icon
30
Philip Morris
PM
$300B
$20.5M 0.76%
112,802
-14,707
-12% -$2.53M
SCHW
31
Charles Schwab
SCHW
$178B
$19.3M 0.71%
211,248
-10,178
-5% -$852K
QCOM icon
32
Qualcomm
QCOM
$180B
$19M 0.7%
119,079
+444
+0.4% +$65.4K
META icon
33
Meta Platforms (Facebook)
META
$1.64T
$17M 0.63%
23,005
+707
+3% +$437K
SRLN icon
34
State Street Blackstone Senior Loan ETF
SRLN
$5.31B
$16.8M 0.62%
403,498
-27,850
-6% -$1.14M
COR icon
35
Cencora
COR
$59.1B
$16.1M 0.6%
53,637
-5,906
-10% -$1.7M
RSP icon
36
Invesco S&P 500 Equal Weight ETF
RSP
$95.5B
$16.1M 0.6%
88,482
+9,496
+12% +$1.64M
SU icon
37
Suncor Energy
SU
$73.5B
$15.9M 0.59%
424,370
-29,692
-7% -$1.07M
COST icon
38
Costco
COST
$415B
$15.3M 0.57%
15,455
+233
+2% +$232K
GAL icon
39
State Street Global Allocation ETF
GAL
$302M
$15M 0.56%
319,672
-2,140
-0.7% -$96.9K
AGGY icon
40
WisdomTree Yield Enhanced US Aggregate Bond Fund
AGGY
$931M
$15M 0.56%
343,803
-14,742
-4% -$635K
IEF icon
41
iShares 7-10 Year Treasury Bond ETF
IEF
$47.4B
$14.8M 0.55%
154,794
-3,235
-2% -$306K
AMAT icon
42
Applied Materials
AMAT
$417B
$14.6M 0.54%
79,536
-13,994
-15% -$2.22M
ITOT icon
43
iShares Core S&P Total US Stock Market ETF
ITOT
$93.6B
$13M 0.48%
96,161
-530
-0.5% -$66.1K
GEM icon
44
Goldman Sachs ActiveBeta Emerging Markets Equity ETF
GEM
$1.64B
$12.3M 0.46%
330,790
+8,212
+3% +$282K
CP icon
45
Canadian Pacific Kansas City
CP
$81.4B
$12M 0.44%
150,904
-1,925
-1% -$148K
SPY icon
46
State Street SPDR S&P 500 ETF Trust
SPY
$781B
$11M 0.41%
17,840
-2,723
-13% -$1.56M
IWP icon
47
iShares Russell Mid-Cap Growth ETF
IWP
$20.1B
$10.4M 0.39%
75,063
+13,645
+22% +$1.73M
LOW icon
48
Lowe's Companies
LOW
$115B
$10.4M 0.38%
46,667
+3,305
+8% +$738K
QUAL icon
49
iShares MSCI USA Quality Factor ETF
QUAL
$45.8B
$10.2M 0.38%
55,846
+10,701
+24% +$1.85M
SGOV icon
50
iShares 0-3 Month Treasury Bond ETF
SGOV
$98.5B
$9.62M 0.36%
95,510
-2,605
-3% -$262K
1
2
3 4 5

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First Foundation Advisors's Q2 2025 Portfolio in Review

As of Q2 2025, First Foundation Advisors held 353 positions worth $2.7B, up 9.8% from $2.46B the previous quarter. Its ten largest holdings account for 48% of the portfolio.

First Foundation Advisors's Q2 2025 filing shows 21 new, 119 increased, 130 reduced and 23 closed positions. Its largest new stake was VanEck Morningstar ESG Moat ETF: 227,881 shares worth $6.32M. The largest sale was VanEck Morningstar Wide Moat ETF, an estimated $16.8M.

By sector, the portfolio is most concentrated in Technology at 29% of assets, up from 26% a quarter earlier, followed by Financials and Communication Services.

  • First Foundation Advisors's largest Q2 2025 buy was VanEck Morningstar ESG Moat ETF: 227,881 shares worth $6.32M.
  • First Foundation Advisors added most to Global X S&P 500 Covered Call ETF in Q2 2025, an estimated $7.21M increase.
  • First Foundation Advisors's biggest Q2 2025 reduction was VanEck Morningstar Wide Moat ETF, cutting an estimated $16.8M.
  • First Foundation Advisors fully exited Rentokil in Q2 2025, selling an estimated $339K.
  • First Foundation Advisors's ten largest holdings make up 48% of its $2.7B portfolio in Q2 2025.
  • First Foundation Advisors opened 21 new positions and closed 23 in Q2 2025.
  • First Foundation Advisors's portfolio value rose 9.8% quarter-over-quarter to $2.7B.

Based on First Foundation Advisors's 13F filing for Q2 2025, filed 14 Aug 2025.