Family Management’s Alphabet (Google) Class C GOOG Stock Holding History

Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake
Trade Value Portfolio Weight Portfolio Position
2026
Q2
$3.72M Buy
10,539
+149
+1% +$53.3K 0.38% 58
2026
Q1
$2.98M Buy
10,390
+395
+4% +$124K 0.36% 71
2025
Q4
$3.14M Buy
9,995
+2,017
+25% +$578K 0.4% 67
2025
Q3
$1.94M Buy
7,978
+367
+5% +$77.1K 0.27% 79
2025
Q2
$1.35M Buy
7,611
+46
+0.6% +$7.6K 0.2% 88
2025
Q1
$1.18M Buy
7,565
+246
+3% +$45K 0.19% 82
2024
Q4
$1.39M Buy
7,319
+94
+1% +$16.6K 0.22% 80
2024
Q3
$1.21M Buy
7,225
+273
+4% +$46.2K 0.2% 79
2024
Q2
$1.28M Sell
6,952
-123
-2% -$20.9K 0.22% 70
2024
Q1
$1.08M Sell
7,075
-56
-0.8% -$8.08K 0.2% 73
2023
Q4
$1M Buy
7,131
+129
+2% +$17.5K 0.21% 66
2023
Q3
$923K Buy
7,002
+13
+0.2% +$1.69K 0.21% 60
2023
Q2
$845K Buy
6,989
+138
+2% +$16K 0.19% 62
2023
Q1
$713K Buy
6,851
+80
+1% +$7.72K 0.16% 65
2022
Q4
$601K Buy
6,771
+991
+17% +$94.6K 0.15% 79
2022
Q3
$556K Sell
5,780
-140
-2% -$15.6K 0.14% 86
2022
Q2
$647K Sell
5,920
-340
-5% -$40.2K 0.17% 80
2022
Q1
$874K Buy
6,260
+460
+8% +$62.5K 0.24% 67
2021
Q4
$839K Sell
5,800
-80
-1% -$11.6K 0.22% 76
2021
Q3
$784K Sell
5,880
-1,680
-22% -$232K 0.22% 79
2021
Q2
$947K Buy
7,560
+1,300
+21% +$155K 0.25% 71
2021
Q1
$647K Sell
6,260
-80
-1% -$7.94K 0.2% 78
2020
Q4
$555K Sell
6,340
-220
-3% -$18.6K 0.19% 82
2020
Q3
$482K Sell
6,560
-4,240
-39% -$323K 0.21% 74
2020
Q2
$763K Buy
10,800
+460
+4% +$31K 0.31% 66
2020
Q1
$601K Sell
10,340
-540
-5% -$36.6K 0.3% 68
2019
Q4
$727K Buy
10,880
+2,280
+27% +$147K 0.25% 76
2019
Q3
$524K Buy
8,600
+2,360
+38% +$140K 0.2% 84
2019
Q2
$337K Hold
6,240
0.13% 99
2019
Q1
$366K Sell
6,240
-4,040
-39% -$227K 0.16% 95
2018
Q4
$532K Buy
10,280
+3,360
+49% +$180K 0.22% 76
2018
Q3
$413K Hold
6,920
0.24% 48
2018
Q2
$386K Buy
6,920
+440
+7% +$23.8K 0.24% 53
2018
Q1
$334K Buy
6,480
+180
+3% +$9.94K 0.25% 43
2017
Q4
$330K Sell
6,300
-1,340
-18% -$68.2K 0.23% 45
2017
Q3
$366K Buy
7,640
+1,300
+21% +$60.6K 0.25% 46
2017
Q2
$288K Buy
6,340
+580
+10% +$26.6K 0.2% 47
2017
Q1
$239K Buy
5,760
+480
+9% +$19.7K 0.16% 52
2016
Q4
$204K Sell
5,280
-360
-6% -$14K 0.14% 59
2016
Q3
$219K Buy
+5,640
New +$214K 0.12% 69
2016
Q2
Sell
-5,640
Closed -$210K 83
2016
Q1
$210K Sell
5,640
-100
-2% -$3.58K 0.14% 63
2015
Q4
$218K Sell
5,740
-301,060
-98% -$10.8M 0.11% 70
2015
Q3
$9.79M Sell
306,800
-6,400
-2% -$197K 4.32% 2
2015
Q2
$8.46M Buy
313,200
+63,617
+25% +$1.7M 3.49% 3
2015
Q1
$6.9M Buy
249,583
+9,827
+4% +$263K 3.18% 6
2014
Q4
$6.34M Buy
239,756
+82,706
+53% +$2.22M 2.88% 7
2014
Q3
$4.61M Buy
157,050
+147,083
+1,476% +$4.25M 2.1% 21
2014
Q2
$291K Buy
+9,967
New +$270K 0.14% 64
2014
Q1
Sell
-8,512
Closed -$238K 78
2013
Q4
$238K Buy
+8,512
New +$215K 0.14% 57

Other funds holding GOOG

Family Management's GOOG Position: Q2 2026 in Review

Family Management increased its Alphabet (Google) Class C (GOOG) stake by 1.4% in Q2 2026, buying an estimated $53.3K and bringing the position to 10,539 shares worth $3.72M. The position accounts for 0.38% of the portfolio, ranked #58.

Family Management first reported a position in GOOG in Q4 2013 and has held it in 49 quarters since. The position peaked at $9.79M in Q3 2015. 5,228 funds tracked by Wall St. Rank hold GOOG as of Q2 2026.

  • Family Management held 10,539 shares of Alphabet (Google) Class C worth $3.72M as of Q2 2026.
  • Family Management bought 149 Alphabet (Google) Class C shares in Q2 2026, an estimated $53.3K.
  • Alphabet (Google) Class C made up 0.38% of Family Management's portfolio in Q2 2026, its #58 holding.
  • Family Management first reported a position in Alphabet (Google) Class C in Q4 2013 and has held it in 49 quarters since.
  • Family Management's Alphabet (Google) Class C position peaked at $9.79M in Q3 2015.
  • 5,228 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q2 2026.

Based on Family Management's 13F filing for Q2 2026, filed 14 Aug 2026.