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EFL

ERn Financial LLC Portfolio holdings

AUM $604M
1-Year Est. Return 19.83%
This Fund
S&P 500
This Quarter Est. Return
+8.15%
1 Year Est. Return
+19.83%
3 Year Est. Return
+55.85%
5 Year Est. Return
+51.28%
10 Year Est. Return
–
AUM
$474M
AUM Growth
-$159M
Cap. Flow
-$195M
Cap. Flow %
-41.09%
Top 10 Hldgs %
40.09%
Holding
193
New
13
Increased
28
Reduced
98
Closed
48

Top Buys

Rank Stock Value
1
JBND icon
JPMorgan Active Bond ETF
JBND
+$3.93M
2
DYNF icon
BlackRock US Equity Factor Rotation ETF
DYNF
+$3.68M
3
MUNI icon
PIMCO Intermediate Municipal Bond Active Exchange-Traded Fund
MUNI
+$2.79M
4
FNDE icon
Schwab Fundamental Emerging Markets Large Company Index ETF
FNDE
+$1.84M
5
IVV icon
iShares Core S&P 500 ETF
IVV
+$1.81M

Top Sells

Rank Stock Value
1
RWL icon
Invesco S&P 500 Revenue ETF
RWL
+$38.3M
2
VOOG icon
Vanguard S&P 500 Growth ETF
VOOG
+$33.9M
3
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$24.2M
4
JCPB icon
JPMorgan Core Plus Bond ETF
JCPB
+$9.88M
5
JHMM icon
John Hancock Multifactor Mid Cap ETF
JHMM
+$9.27M

Sector Composition

Rank Sector Weight
1 Technology 3.56%
2 Financials 0.84%
3 Communication Services 0.71%
4 Consumer Discretionary 0.67%
5 Healthcare 0.5%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
MCD icon
126
McDonald's
MCD
$192B
$264K 0.06%
904
-524
-37% -$162K
MO icon
127
Altria Group
MO
$114B
$261K 0.06%
4,456
-2,570
-37% -$151K
SDVY icon
128
First Trust SMID Cap Rising Dividend Achievers ETF
SDVY
$11.6B
$256K 0.05%
7,269
+24
+0.3% +$805
CSCO icon
129
Cisco
CSCO
$457B
$256K 0.05%
3,688
-415
-10% -$25.5K
NOW icon
130
ServiceNow
NOW
$115B
$247K 0.05%
+1,200
New +$226K
MGEE icon
131
MGE Energy Inc
MGEE
$3B
$245K 0.05%
2,767
+8
+0.3% +$720
PG icon
132
Procter & Gamble
PG
$336B
$234K 0.05%
1,470
-3,781
-72% -$617K
FBIZ icon
133
First Business Financial Services
FBIZ
$587M
$234K 0.05%
4,615
– –
CVX icon
134
Chevron
CVX
$392B
$223K 0.05%
1,560
-5,035
-76% -$710K
VZ icon
135
Verizon
VZ
$195B
$223K 0.05%
5,148
-363
-7% -$15.7K
AXP icon
136
American Express
AXP
$227B
$221K 0.05%
692
-2,806
-80% -$790K
CRM icon
137
Salesforce
CRM
$151B
$219K 0.05%
803
+5
+0.6% +$1.34K
BKNG icon
138
Booking.com
BKNG
$149B
$208K 0.04%
+900
New +$184K
IWF icon
139
iShares Russell 1000 Growth ETF
IWF
$121B
$208K 0.04%
+1,960
New +$187K
BAC icon
140
Bank of America
BAC
$435B
$208K 0.04%
4,387
-17,276
-80% -$727K
T icon
141
AT&T
T
$159B
$207K 0.04%
7,154
-367
-5% -$10.1K
IWP icon
142
iShares Russell Mid-Cap Growth ETF
IWP
$19.8B
$206K 0.04%
+1,489
New +$188K
JNJ icon
143
Johnson & Johnson
JNJ
$618B
$206K 0.04%
1,346
-6,107
-82% -$939K
ASML icon
144
ASML
ASML
$626B
$203K 0.04%
+253
New +$182K
MFG icon
145
Mizuho Financial
MFG
$127B
$62.6K 0.01%
11,265
-4,639
-29% -$24.1K
ACN icon
146
Accenture
ACN
$102B
– –
-3,074
Closed -$959K
ADBE icon
147
Adobe
ADBE
$99.5B
– –
-1,505
Closed -$577K
AJG icon
148
Arthur J. Gallagher & Co
AJG
$64.1B
– –
-2,319
Closed -$800K
AMP icon
149
Ameriprise Financial
AMP
$48.3B
– –
-948
Closed -$459K
AON icon
150
Aon
AON
$76.5B
– –
-523
Closed -$209K
4 5
6
7 8

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ERn Financial LLC's Q2 2025 Portfolio in Review

As of Q2 2025, ERn Financial LLC held 193 positions worth $474M, down 25% from $633M the previous quarter. Its ten largest holdings account for 40% of the portfolio.

ERn Financial LLC withdrew a net $195M in Q2 2025, closing 48 positions and reducing 98 holdings. Its most notable exit was Invesco S&P 500 Revenue ETF, an estimated $38.3M position sold in full.

By sector, the portfolio is most concentrated in Technology at 3.6% of assets, down from 4.7% a quarter earlier, followed by Financials and Communication Services.

Against the trend, ERn Financial LLC opened a new position in JPMorgan Active Bond ETF worth $3.97M.

  • ERn Financial LLC's largest Q2 2025 buy was JPMorgan Active Bond ETF: 74,137 shares worth $3.97M.
  • ERn Financial LLC added most to PIMCO Intermediate Municipal Bond Active Exchange-Traded Fund in Q2 2025, an estimated $2.79M increase.
  • ERn Financial LLC's biggest Q2 2025 reduction was Vanguard FTSE Developed Markets ETF, cutting an estimated $24.2M.
  • ERn Financial LLC fully exited Invesco S&P 500 Revenue ETF in Q2 2025, selling an estimated $38.3M.
  • ERn Financial LLC's ten largest holdings make up 40% of its $474M portfolio in Q2 2025.
  • ERn Financial LLC opened 13 new positions and closed 48 in Q2 2025.
  • ERn Financial LLC's portfolio value fell 25% quarter-over-quarter to $474M.

Based on ERn Financial LLC's 13F filing for Q2 2025, filed 17 Jul 2025.