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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+5.95%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$3.59B
AUM Growth
+$378M
Cap. Flow
+$181M
Cap. Flow %
5.03%
Top 10 Hldgs %
49.96%
Holding
549
New
68
Increased
288
Reduced
141
Closed
33
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
PANW icon
201
Palo Alto Networks
PANW
$265B
$903K 0.03%
4,316
+1,399
+48% +$268K
SMH icon
202
VanEck Semiconductor ETF
SMH
$69.8B
$895K 0.02%
2,645
-31
-1% -$9.18K
CGCP icon
203
Capital Group Core Plus Income ETF
CGCP
$8.33B
$886K 0.02%
38,863
+827
+2% +$18.7K
FLBL icon
204
Franklin Senior Loan ETF
FLBL
$852M
$868K 0.02%
36,320
+7,289
+25% +$176K
C icon
205
Citigroup
C
$221B
$849K 0.02%
8,721
+3,869
+80% +$367K
EUAD
206
Select STOXX Europe Aerospace & Defense ETF
EUAD
$1.12B
$848K 0.02%
17,984
+12,446
+225% +$536K
RSP icon
207
Invesco S&P 500 Equal Weight ETF
RSP
$95.3B
$835K 0.02%
4,381
+81
+2% +$15.1K
FSLR icon
208
First Solar
FSLR
$22.1B
$833K 0.02%
3,587
+1,560
+77% +$299K
MGK icon
209
Vanguard Mega Cap Growth ETF
MGK
$32B
$827K 0.02%
10,200
-7,210
-41% -$553K
PEG icon
210
Public Service Enterprise Group
PEG
$39.8B
$824K 0.02%
10,100
+4,069
+67% +$341K
DFAR icon
211
Dimensional US Real Estate ETF
DFAR
$1.78B
$824K 0.02%
34,647
-175
-0.5% -$4.13K
VO icon
212
Vanguard Mid-Cap ETF
VO
$106B
$821K 0.02%
11,144
+16
+0.1% +$1.15K
MO icon
213
Altria Group
MO
$120B
$820K 0.02%
12,468
+705
+6% +$44.7K
ACWI icon
214
iShares MSCI ACWI ETF
ACWI
$32.7B
$814K 0.02%
5,843
+372
+7% +$49.4K
BSX icon
215
Boston Scientific
BSX
$64.8B
$812K 0.02%
8,434
+1,575
+23% +$163K
RSPU icon
216
Invesco S&P 500 Equal Weight Utilities ETF
RSPU
$557M
$810K 0.02%
10,562
+491
+5% +$36.4K
CCL icon
217
Carnival Corporation Ltd
CCL
$34.6B
$794K 0.02%
27,523
+2,527
+10% +$76.3K
YUM icon
218
Yum! Brands
YUM
$40.6B
$791K 0.02%
5,227
+1,374
+36% +$202K
PEP icon
219
PepsiCo
PEP
$184B
$789K 0.02%
5,540
-474
-8% -$67.7K
JPIB icon
220
JPMorgan International Bond Opportunities ETF
JPIB
$2.07B
$786K 0.02%
16,070
+3,179
+25% +$155K
WRB icon
221
W.R. Berkley
WRB
$27.2B
$785K 0.02%
10,307
+5,024
+95% +$358K
PMAR icon
222
Innovator US Equity Power Buffer ETF March
PMAR
$754M
$782K 0.02%
17,782
SPMD icon
223
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
$18.2B
$781K 0.02%
13,586
-398
-3% -$22.4K
RTX icon
224
RTX Corp
RTX
$282B
$778K 0.02%
4,668
-241
-5% -$37.4K
QUAL icon
225
iShares MSCI USA Quality Factor ETF
QUAL
$45.6B
$777K 0.02%
3,954
+60
+2% +$11.3K

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Advisory Alpha's Q3 2025 Portfolio in Review

As of Q3 2025, Advisory Alpha held 549 positions worth $3.59B, up 12% from $3.21B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Advisory Alpha deployed $181M of net new capital in Q3 2025, opening 68 new positions and adding to 288 existing holdings. Its largest new stake was Global X MLP ETF: 22,753 shares worth $1.1M.

By sector, the portfolio is most concentrated in Technology at 3.3% of assets, up from 2.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street Consumer Discretionary Select Sector SPDR ETF, an estimated $13.7M trimmed.

  • Advisory Alpha's largest Q3 2025 buy was Global X MLP ETF: 22,753 shares worth $1.1M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Value ETF in Q3 2025, an estimated $21.2M increase.
  • Advisory Alpha's biggest Q3 2025 reduction was State Street Consumer Discretionary Select Sector SPDR ETF, cutting an estimated $13.7M.
  • Advisory Alpha fully exited Timothy Plan US Large/Mid Cap Core ETF in Q3 2025, selling an estimated $525K.
  • Advisory Alpha's ten largest holdings make up 50% of its $3.59B portfolio in Q3 2025.
  • Advisory Alpha opened 68 new positions and closed 33 in Q3 2025.
  • Advisory Alpha's portfolio value rose 12% quarter-over-quarter to $3.59B.

Based on Advisory Alpha's 13F filing for Q3 2025, filed 12 Nov 2025.