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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
-5.52%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$1.55B
AUM Growth
-$167M
Cap. Flow
-$74.4M
Cap. Flow %
-4.8%
Top 10 Hldgs %
49.45%
Holding
301
New
42
Increased
117
Reduced
88
Closed
36
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
IWM icon
201
iShares Russell 2000 ETF
IWM
$81.2B
$364K 0.02%
1,773
-41
-2% -$8.36K
IAU icon
202
iShares Gold Trust
IAU
$62.2B
$351K 0.02%
+9,520
New +$340K
XMHQ icon
203
Invesco S&P MidCap Quality ETF
XMHQ
$5.35B
$346K 0.02%
4,575
-876
-16% -$66.8K
CHD icon
204
Church & Dwight Co
CHD
$23.2B
$338K 0.02%
3,400
-154
-4% -$15.3K
MAR icon
205
Marriott International
MAR
$96.8B
$331K 0.02%
1,881
-14
-0.7% -$2.33K
BOCT icon
206
Innovator US Equity Buffer ETF October
BOCT
$284M
$318K 0.02%
+9,330
New +$313K
NKE icon
207
Nike
NKE
$64.5B
$317K 0.02%
+2,359
New +$332K
MDY icon
208
State Street SPDR S&P MIDCAP 400 ETF Trust
MDY
$26.7B
$316K 0.02%
644
VNLA icon
209
Janus Henderson Short Duration Income ETF
VNLA
$3.33B
$316K 0.02%
6,441
-3,218
-33% -$159K
QYLD icon
210
Global X NASDAQ-100 Covered Call ETF
QYLD
$8.01B
$308K 0.02%
14,672
+428
+3% +$8.84K
AXP icon
211
American Express
AXP
$240B
$304K 0.02%
1,625
+2
+0.1% +$361
GE icon
212
GE Aerospace
GE
$354B
$304K 0.02%
5,335
+1,151
+28% +$68.7K
SO icon
213
Southern Company
SO
$106B
$299K 0.02%
4,122
-7,090
-63% -$480K
A icon
214
Agilent Technologies
A
$36.8B
$297K 0.02%
2,246
-65
-3% -$8.95K
OGE icon
215
OGE Energy
OGE
$10B
$292K 0.02%
7,168
SWK icon
216
Stanley Black & Decker
SWK
$13.6B
$292K 0.02%
2,087
-15
-0.7% -$2.48K
NOBL icon
217
ProShares S&P 500 Dividend Aristocrats ETF
NOBL
$11.6B
$289K 0.02%
6,090
-198
-3% -$9.29K
ED icon
218
Consolidated Edison
ED
$40.9B
$287K 0.02%
3,026
+14
+0.5% +$1.21K
MGK icon
219
Vanguard Mega Cap Growth ETF
MGK
$32.7B
$283K 0.02%
6,005
-3,015
-33% -$140K
RSPS icon
220
Invesco S&P 500 Equal Weight Consumer Staples ETF
RSPS
$251M
$272K 0.02%
+8,020
New +$270K
IEX icon
221
IDEX
IEX
$16.4B
$270K 0.02%
1,410
IJT icon
222
iShares S&P Small-Cap 600 Growth ETF
IJT
$8.24B
$270K 0.02%
+2,155
New +$272K
TGT icon
223
Target
TGT
$63.4B
$268K 0.02%
1,263
+97
+8% +$21K
IDV icon
224
iShares International Select Dividend ETF
IDV
$8.15B
$267K 0.02%
8,421
+67
+0.8% +$2.14K
PRU icon
225
Prudential Financial
PRU
$41B
$266K 0.02%
2,248

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Advisory Alpha's Q1 2022 Portfolio in Review

As of Q1 2022, Advisory Alpha held 301 positions worth $1.55B, down 9.7% from $1.72B the previous quarter. Its ten largest holdings account for 49% of the portfolio.

Advisory Alpha withdrew a net $74.4M in Q1 2022, closing 36 positions and reducing 88 holdings. Its most notable exit was SPDR Gold MiniShares Trust, an estimated $46.9M position sold in full.

By sector, the portfolio is most concentrated in Technology at 1.4% of assets, up from 1.2% a quarter earlier, followed by Consumer Discretionary and Industrials.

Against the trend, Advisory Alpha opened a new position in Innovator US Equity Buffer ETF December worth $1.72M.

  • Advisory Alpha's largest Q1 2022 buy was Innovator US Equity Buffer ETF December: 50,258 shares worth $1.72M.
  • Advisory Alpha added most to Schwab US Mid-Cap ETF in Q1 2022, an estimated $26M increase.
  • Advisory Alpha's biggest Q1 2022 reduction was State Street SPDR Portfolio Aggregate Bond ETF, cutting an estimated $69.6M.
  • Advisory Alpha fully exited SPDR Gold MiniShares Trust in Q1 2022, selling an estimated $46.9M.
  • Advisory Alpha's ten largest holdings make up 49% of its $1.55B portfolio in Q1 2022.
  • Advisory Alpha opened 42 new positions and closed 36 in Q1 2022.
  • Advisory Alpha's portfolio value fell 9.7% quarter-over-quarter to $1.55B.

Based on Advisory Alpha's 13F filing for Q1 2022, filed 2 May 2022.