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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
-21.96%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$357M
AUM Growth
-$54.5M
Cap. Flow
+$26.3M
Cap. Flow %
7.37%
Top 10 Hldgs %
70.5%
Holding
861
New
111
Increased
163
Reduced
180
Closed
174
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
MRK icon
151
Merck
MRK
$307B
$92.2K 0.03%
1,195
+116
+11% +$9.12K
VYM icon
152
Vanguard High Dividend Yield ETF
VYM
$79.7B
$92K 0.03%
1,217
-2,887
-70% -$248K
DNKN
153
DELISTED
Dunkin' Brands Group, Inc.
DNKN
$87.2K 0.02%
1,492
+59
+4% +$4.09K
GNTX icon
154
Gentex
GNTX
$5.1B
$87.1K 0.02%
3,750
D icon
155
Dominion Energy
D
$61.9B
$86.6K 0.02%
1,126
TSLA icon
156
Tesla
TSLA
$1.39T
$84.7K 0.02%
1,800
-1,125
-38% -$46.6K
IWB icon
157
iShares Russell 1000 ETF
IWB
$47.9B
$84.5K 0.02%
550
-1
-0.2% -$169
PPL
158
PPL Corp
PPL
$26.7B
$84.5K 0.02%
3,353
+2
+0.1% +$64
IWR icon
159
iShares Russell Mid-Cap ETF
IWR
$56.5B
$84.3K 0.02%
1,804
+1,444
+401% +$79.5K
FTEC icon
160
Fidelity MSCI Information Technology Index ETF
FTEC
$19.8B
$84K 0.02%
1,240
-3,610
-74% -$259K
ORI icon
161
Old Republic International
ORI
$10.3B
$82.1K 0.02%
5,533
AMJ
162
DELISTED
JP Morgan Alerian MLP Index ETN 5/24/24
AMJ
$78.4K 0.02%
8,682
+2,354
+37% +$41.1K
NKE icon
163
Nike
NKE
$64.5B
$78.1K 0.02%
894
+162
+22% +$15.1K
VFMF icon
164
Vanguard US Multifactor ETF
VFMF
$712M
$77.2K 0.02%
1,302
+4
+0.3% +$291
GSLC icon
165
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
$15.3B
$76.9K 0.02%
+1,362
New +$84K
FIS icon
166
Fidelity National Information Services
FIS
$21.8B
$76K 0.02%
627
GIS icon
167
General Mills
GIS
$20.1B
$75.3K 0.02%
1,261
+124
+11% +$6.55K
WFC icon
168
Wells Fargo
WFC
$261B
$74.9K 0.02%
2,823
+539
+24% +$22.9K
COST icon
169
Costco
COST
$415B
$74.8K 0.02%
245
-153
-38% -$46.4K
AOR icon
170
iShares Core 60/40 Balanced Allocation ETF
AOR
$3.63B
$73.4K 0.02%
1,707
-17,619
-91% -$809K
VGT icon
171
Vanguard Information Technology ETF
VGT
$139B
$73K 0.02%
2,544
+2,104
+478% +$63.8K
EEMV icon
172
iShares MSCI Emerging Markets Min Vol Factor ETF
EEMV
$3.42B
$72.3K 0.02%
1,471
+376
+34% +$20.3K
FE icon
173
FirstEnergy
FE
$28.1B
$71.9K 0.02%
1,670
-457
-21% -$21.2K
PEG icon
174
Public Service Enterprise Group
PEG
$38.8B
$70.5K 0.02%
1,400
IYF icon
175
iShares US Financials ETF
IYF
$4.35B
$70.3K 0.02%
1,402
+62
+5% +$3.92K

Similar funds

Advisory Alpha's Q1 2020 Portfolio in Review

As of Q1 2020, Advisory Alpha held 861 positions worth $357M, down 13% from $411M the previous quarter. Its ten largest holdings account for 70% of the portfolio.

Advisory Alpha deployed $26.3M of net new capital in Q1 2020, opening 111 new positions and adding to 163 existing holdings. Its largest new stake was Credit Acceptance: 1,000 shares worth $266K.

By sector, the portfolio is most concentrated in Materials at 2.4% of assets, up from 0.23% a quarter earlier, followed by Consumer Staples and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 600 Small Cap ETF, an estimated $15.2M trimmed.

  • Advisory Alpha's largest Q1 2020 buy was Credit Acceptance: 1,000 shares worth $266K.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Growth ETF in Q1 2020, an estimated $29.2M increase.
  • Advisory Alpha's biggest Q1 2020 reduction was State Street SPDR Portfolio S&P 600 Small Cap ETF, cutting an estimated $15.2M.
  • Advisory Alpha fully exited First Trust Consumer Discretionary AlphaDEX Fund in Q1 2020, selling an estimated $3.7M.
  • Advisory Alpha's ten largest holdings make up 70% of its $357M portfolio in Q1 2020.
  • Advisory Alpha opened 111 new positions and closed 174 in Q1 2020.
  • Advisory Alpha's portfolio value fell 13% quarter-over-quarter to $357M.

Based on Advisory Alpha's 13F filing for Q1 2020, filed 29 Apr 2020.