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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+7.85%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$411M
AUM Growth
+$73.3M
Cap. Flow
+$35.1M
Cap. Flow %
8.53%
Top 10 Hldgs %
52.83%
Holding
965
New
95
Increased
256
Reduced
244
Closed
215

Sector Composition

Rank Sector Weight
1 Technology 1.55%
2 Financials 1.53%
3 Consumer Staples 1.33%
4 Consumer Discretionary 0.86%
5 Communication Services 0.84%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
XSLV icon
101
Invesco S&P SmallCap Low Volatility ETF
XSLV
$250M
$306K 0.07%
6,020
-314
-5% -$15.7K
MRSH
102
Marsh
MRSH
$87.8B
$303K 0.07%
2,704
-94
-3% -$9.82K
CMCSA icon
103
Comcast
CMCSA
$86.1B
$299K 0.07%
6,519
+1,139
+21% +$50.7K
NEE icon
104
NextEra Energy
NEE
$186B
$298K 0.07%
4,840
-512
-10% -$29.9K
SPGM icon
105
State Street SPDR Portfolio MSCI Global Stock Market ETF
SPGM
$1.82B
$296K 0.07%
6,797
-168
-2% -$6.97K
CWB icon
106
State Street SPDR Bloomberg Convertible Securities ETF
CWB
$5.78B
$289K 0.07%
5,199
+151
+3% +$8.13K
KL
107
DELISTED
Kirkland Lake Gold Ltd Ordinary
KL
$288K 0.07%
+6,600
New +$293K
SHW icon
108
Sherwin-Williams
SHW
$83.4B
$287K 0.07%
1,500
-9
-0.6% -$1.72K
PFF icon
109
iShares Preferred and Income Securities ETF
PFF
$13.3B
$283K 0.07%
7,454
+182
+3% +$6.79K
META icon
110
Meta Platforms (Facebook)
META
$1.69T
$282K 0.07%
1,272
-83
-6% -$16.1K
PFE icon
111
Pfizer
PFE
$143B
$281K 0.07%
7,503
+29
+0.4% +$1.03K
SYK icon
112
Stryker
SYK
$127B
$277K 0.07%
1,338
+51
+4% +$10.6K
NRG icon
113
NRG Energy
NRG
$28B
$277K 0.07%
+7,490
New +$296K
IYW icon
114
iShares US Technology ETF
IYW
$24B
$273K 0.07%
4,472
-520
-10% -$28.3K
VIG icon
115
Vanguard Dividend Appreciation ETF
VIG
$111B
$271K 0.07%
2,146
+387
+22% +$46.8K
ATH
116
DELISTED
Athene Holding Ltd. Class A Common Shares
ATH
$265K 0.06%
+5,540
New +$241K
V icon
117
Visa
V
$694B
$263K 0.06%
1,344
-283
-17% -$51K
FDIS icon
118
Fidelity MSCI Consumer Discretionary Index ETF
FDIS
$1.68B
$262K 0.06%
5,341
+1,416
+36% +$65.9K
PEP icon
119
PepsiCo
PEP
$190B
$253K 0.06%
1,853
+30
+2% +$4.08K
KO icon
120
Coca-Cola
KO
$365B
$251K 0.06%
4,469
-311
-7% -$16.7K
LUMN icon
121
Lumen
LUMN
$6.5B
$248K 0.06%
18,980
+18,519
+4,017% +$248K
FSLR icon
122
First Solar
FSLR
$22.8B
$241K 0.06%
+4,200
New +$231K
DVYE icon
123
iShares Emerging Markets Dividend ETF
DVYE
$1.2B
$239K 0.06%
5,737
+311
+6% +$12K
ETN icon
124
Eaton
ETN
$154B
$231K 0.06%
2,436
+2,260
+1,284% +$201K
XLE icon
125
State Street Energy Select Sector SPDR ETF
XLE
$38.2B
$229K 0.06%
7,662
+5,288
+223% +$157K

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Advisory Alpha's Q4 2019 Portfolio in Review

As of Q4 2019, Advisory Alpha held 965 positions worth $411M, up 22% from $338M the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Advisory Alpha deployed $35.1M of net new capital in Q4 2019, opening 95 new positions and adding to 256 existing holdings. Its largest new stake was CMB.TECH NV: 30,000 shares worth $367K.

By sector, the portfolio is most concentrated in Technology at 1.5% of assets, up from 1.4% a quarter earlier, followed by Financials and Consumer Staples.

On the sell side, the largest reduction was Mondelez International, an estimated $481K trimmed.

  • Advisory Alpha's largest Q4 2019 buy was CMB.TECH NV: 30,000 shares worth $367K.
  • Advisory Alpha added most to State Street SPDR Portfolio Developed World ex-US ETF in Q4 2019, an estimated $4.61M increase.
  • Advisory Alpha's biggest Q4 2019 reduction was Mondelez International, cutting an estimated $481K.
  • Advisory Alpha fully exited Celgene Corp in Q4 2019, selling an estimated $67.9K.
  • Advisory Alpha's ten largest holdings make up 53% of its $411M portfolio in Q4 2019.
  • Advisory Alpha opened 95 new positions and closed 215 in Q4 2019.
  • Advisory Alpha's portfolio value rose 22% quarter-over-quarter to $411M.

Based on Advisory Alpha's 13F filing for Q4 2019, filed 14 Feb 2020.