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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+5.95%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$3.59B
AUM Growth
+$378M
Cap. Flow
+$181M
Cap. Flow %
5.03%
Top 10 Hldgs %
49.96%
Holding
549
New
68
Increased
288
Reduced
141
Closed
33
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
XOM icon
76
ExxonMobil
XOM
$605B
$4.52M 0.13%
40,642
+2,355
+6% +$262K
SCHG icon
77
Schwab US Large-Cap Growth ETF
SCHG
$59.7B
$4.47M 0.12%
138,870
+5,718
+4% +$174K
LLY icon
78
Eli Lilly
LLY
$1.04T
$4.31M 0.12%
5,250
+605
+13% +$450K
PGHY icon
79
Invesco Global ex-US High Yield Corporate Bond ETF
PGHY
$220M
$4.24M 0.12%
212,221
-60,075
-22% -$1.2M
BSJT icon
80
Invesco BulletShares 2029 High Yield Corporate Bond ETF
BSJT
$557M
$4.17M 0.12%
193,022
+9,145
+5% +$197K
PFEB icon
81
Innovator US Equity Power Buffer ETF February
PFEB
$918M
$4.11M 0.11%
103,505
-1,423
-1% -$55.3K
FVD icon
82
First Trust Value Line Dividend Fund
FVD
$8.27B
$4.06M 0.11%
88,139
+344
+0.4% +$15.7K
IAU icon
83
iShares Gold Trust
IAU
$62.4B
$4.04M 0.11%
55,642
+6,093
+12% +$397K
JPM icon
84
JPMorgan Chase
JPM
$912B
$3.94M 0.11%
12,803
-241
-2% -$71.7K
DFSV
85
Dimensional US Small Cap Value ETF
DFSV
$8.11B
$3.87M 0.11%
120,971
+9,218
+8% +$288K
WMT icon
86
Walmart Inc
WMT
$915B
$3.81M 0.11%
37,469
+6,142
+20% +$611K
BKLN icon
87
Invesco Senior Loan ETF
BKLN
$7.19B
$3.76M 0.1%
179,857
+66,518
+59% +$1.39M
FTSM icon
88
First Trust Enhanced Short Maturity ETF
FTSM
$6.5B
$3.66M 0.1%
61,124
-50,123
-45% -$3.01M
AUGW icon
89
AllianzIM U.S. Equity Buffer20 Aug ETF
AUGW
$134M
$3.53M 0.1%
110,202
-268
-0.2% -$8.4K
NFLX icon
90
Netflix
NFLX
$313B
$3.35M 0.09%
28,770
+2,580
+10% +$315K
HD icon
91
Home Depot
HD
$347B
$3.32M 0.09%
8,394
+403
+5% +$158K
EFV icon
92
iShares MSCI EAFE Value ETF
EFV
$26B
$3.18M 0.09%
46,720
+2,233
+5% +$147K
VTIP icon
93
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$19.1B
$3M 0.08%
60,040
-24,997
-29% -$1.26M
COST icon
94
Costco
COST
$419B
$2.92M 0.08%
3,185
-288
-8% -$276K
UPS icon
95
United Parcel Service
UPS
$99.6B
$2.92M 0.08%
34,114
-2,268
-6% -$205K
PG icon
96
Procter & Gamble
PG
$353B
$2.82M 0.08%
18,533
+3,338
+22% +$521K
CAT icon
97
Caterpillar
CAT
$404B
$2.69M 0.07%
5,471
+196
+4% +$83.7K
VTV icon
98
Vanguard Value ETF
VTV
$186B
$2.62M 0.07%
14,029
-2,546
-15% -$461K
IBM icon
99
IBM
IBM
$206B
$2.53M 0.07%
8,835
+991
+13% +$259K
FTCS icon
100
First Trust Capital Strength ETF
FTCS
$7.88B
$2.5M 0.07%
26,732
-231
-0.9% -$21.3K

Similar funds

Advisory Alpha's Q3 2025 Portfolio in Review

As of Q3 2025, Advisory Alpha held 549 positions worth $3.59B, up 12% from $3.21B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Advisory Alpha deployed $181M of net new capital in Q3 2025, opening 68 new positions and adding to 288 existing holdings. Its largest new stake was Global X MLP ETF: 22,753 shares worth $1.1M.

By sector, the portfolio is most concentrated in Technology at 3.3% of assets, up from 2.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street Consumer Discretionary Select Sector SPDR ETF, an estimated $13.7M trimmed.

  • Advisory Alpha's largest Q3 2025 buy was Global X MLP ETF: 22,753 shares worth $1.1M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Value ETF in Q3 2025, an estimated $21.2M increase.
  • Advisory Alpha's biggest Q3 2025 reduction was State Street Consumer Discretionary Select Sector SPDR ETF, cutting an estimated $13.7M.
  • Advisory Alpha fully exited Timothy Plan US Large/Mid Cap Core ETF in Q3 2025, selling an estimated $525K.
  • Advisory Alpha's ten largest holdings make up 50% of its $3.59B portfolio in Q3 2025.
  • Advisory Alpha opened 68 new positions and closed 33 in Q3 2025.
  • Advisory Alpha's portfolio value rose 12% quarter-over-quarter to $3.59B.

Based on Advisory Alpha's 13F filing for Q3 2025, filed 12 Nov 2025.