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Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
-0.86%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$2.81B
AUM Growth
-$5.9M
Cap. Flow
+$27M
Cap. Flow %
0.96%
Top 10 Hldgs %
49.11%
Holding
465
New
42
Increased
224
Reduced
155
Closed
28
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
SCHG icon
76
Schwab US Large-Cap Growth ETF
SCHG
$59.7B
$3.34M 0.12%
119,669
-10,083
-8% -$276K
AUGW icon
77
AllianzIM U.S. Equity Buffer20 Aug ETF
AUGW
$134M
$3.28M 0.12%
112,192
-4,726
-4% -$138K
UPS icon
78
United Parcel Service
UPS
$100B
$3.27M 0.12%
25,939
-621
-2% -$81.7K
DFIV icon
79
Dimensional International Value ETF
DFIV
$20.6B
$3.25M 0.12%
91,521
+5,956
+7% +$218K
BSJT icon
80
Invesco BulletShares 2029 High Yield Corporate Bond ETF
BSJT
$557M
$3.23M 0.12%
+151,108
New +$3.27M
POCT icon
81
Innovator US Equity Power Buffer ETF October
POCT
$964M
$3.19M 0.11%
80,679
+66,318
+462% +$2.62M
HD icon
82
Home Depot
HD
$338B
$2.95M 0.11%
7,591
-2,301
-23% -$940K
LLY icon
83
Eli Lilly
LLY
$1.05T
$2.9M 0.1%
3,751
+133
+4% +$110K
VTV icon
84
Vanguard Value ETF
VTV
$186B
$2.88M 0.1%
17,008
-539
-3% -$94.6K
COST icon
85
Costco
COST
$417B
$2.85M 0.1%
3,115
+124
+4% +$115K
JPM icon
86
JPMorgan Chase
JPM
$907B
$2.85M 0.1%
11,886
+4
+0% +$932
PMAR icon
87
Innovator US Equity Power Buffer ETF March
PMAR
$756M
$2.8M 0.1%
69,740
-250
-0.4% -$9.95K
NSA icon
88
National Storage Affiliates Trust
NSA
$3.45B
$2.75M 0.1%
72,569
WMT icon
89
Walmart Inc
WMT
$909B
$2.66M 0.09%
29,408
+988
+3% +$85.7K
FTCS icon
90
First Trust Capital Strength ETF
FTCS
$7.88B
$2.51M 0.09%
+28,560
New +$2.6M
VTIP icon
91
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$19.1B
$2.5M 0.09%
51,543
+7,967
+18% +$389K
IAU icon
92
iShares Gold Trust
IAU
$62.4B
$2.46M 0.09%
49,756
-2,310
-4% -$116K
EFV icon
93
iShares MSCI EAFE Value ETF
EFV
$26B
$2.38M 0.08%
45,438
-3,330
-7% -$182K
RDVY icon
94
First Trust Rising Dividend Achievers ETF
RDVY
$24.3B
$2.27M 0.08%
38,357
-4,106
-10% -$251K
PG icon
95
Procter & Gamble
PG
$349B
$2.26M 0.08%
13,473
+1,163
+9% +$198K
PAPR icon
96
Innovator US Equity Power Buffer ETF April
PAPR
$950M
$2.2M 0.08%
59,933
-156
-0.3% -$5.69K
BIV icon
97
Vanguard Intermediate-Term Bond ETF
BIV
$29.1B
$2.16M 0.08%
28,967
-2,686
-8% -$204K
DIA icon
98
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$45B
$2.16M 0.08%
5,086
+87
+2% +$37.7K
UNH icon
99
UnitedHealth
UNH
$387B
$2.16M 0.08%
4,262
-18
-0.4% -$10.2K
DFSV
100
Dimensional US Small Cap Value ETF
DFSV
$8.11B
$2.12M 0.08%
68,855
+3,167
+5% +$100K

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Advisory Alpha's Q4 2024 Portfolio in Review

As of Q4 2024, Advisory Alpha held 465 positions worth $2.81B, down 0.21% from $2.81B the previous quarter. Its ten largest holdings account for 49% of the portfolio.

Advisory Alpha's Q4 2024 filing shows 42 new, 224 increased, 155 reduced and 28 closed positions. Its largest new stake was First Trust Preferred Securities and Income ETF: 657,658 shares worth $11.6M. The largest sale was State Street Financial Select Sector SPDR ETF, an estimated $23.9M.

By sector, the portfolio is most concentrated in Technology at 2.7% of assets, up from 2.4% a quarter earlier, followed by Consumer Discretionary and Financials.

  • Advisory Alpha's largest Q4 2024 buy was First Trust Preferred Securities and Income ETF: 657,658 shares worth $11.6M.
  • Advisory Alpha added most to State Street Health Care Select Sector SPDR ETF in Q4 2024, an estimated $17.9M increase.
  • Advisory Alpha's biggest Q4 2024 reduction was State Street Financial Select Sector SPDR ETF, cutting an estimated $23.9M.
  • Advisory Alpha fully exited Invesco BulletShares 2024 High Yield Corporate Bond ETF in Q4 2024, selling an estimated $8.96M.
  • Advisory Alpha's ten largest holdings make up 49% of its $2.81B portfolio in Q4 2024.
  • Advisory Alpha opened 42 new positions and closed 28 in Q4 2024.
  • Advisory Alpha's portfolio value fell 0.21% quarter-over-quarter to $2.81B.

Based on Advisory Alpha's 13F filing for Q4 2024, filed 17 Jan 2025.