We are live on ! Find out more
AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
-21.96%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$357M
AUM Growth
-$54.5M
Cap. Flow
+$26.3M
Cap. Flow %
7.37%
Top 10 Hldgs %
70.5%
Holding
861
New
111
Increased
163
Reduced
180
Closed
174
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
MRSH
76
Marsh
MRSH
$87.8B
$250K 0.07%
2,704
PFE icon
77
Pfizer
PFE
$143B
$248K 0.07%
7,117
-386
-5% -$13.2K
USMV icon
78
iShares MSCI USA Min Vol Factor ETF
USMV
$23.1B
$247K 0.07%
4,271
+2,760
+183% +$175K
FHLC icon
79
Fidelity MSCI Health Care Index ETF
FHLC
$3.28B
$247K 0.07%
5,121
-3,967
-44% -$188K
KO icon
80
Coca-Cola
KO
$351B
$240K 0.07%
5,318
+849
+19% +$45.9K
BNDX icon
81
Vanguard Total International Bond ETF
BNDX
$82.2B
$238K 0.07%
4,239
+451
+12% +$25.8K
DUK icon
82
Duke Energy
DUK
$97.5B
$238K 0.07%
2,791
+1,082
+63% +$99.4K
PM icon
83
Philip Morris
PM
$301B
$238K 0.07%
3,309
-359
-10% -$29.5K
CWB icon
84
State Street SPDR Bloomberg Convertible Securities ETF
CWB
$5.78B
$237K 0.07%
4,947
-252
-5% -$13.7K
CMCSA icon
85
Comcast
CMCSA
$85B
$236K 0.07%
6,528
+9
+0.1% +$380
MDY icon
86
State Street SPDR S&P MIDCAP 400 ETF Trust
MDY
$27.3B
$235K 0.07%
845
+13
+2% +$4.41K
SWK icon
87
Stanley Black & Decker
SWK
$14B
$232K 0.07%
2,190
VSS icon
88
Vanguard FTSE All-World ex-US Small-Cap Index Fund
VSS
$11.3B
$230K 0.06%
2,940
-569
-16% -$56.6K
IYW icon
89
iShares US Technology ETF
IYW
$24B
$229K 0.06%
4,108
-364
-8% -$21.1K
PEP icon
90
PepsiCo
PEP
$187B
$228K 0.06%
1,749
-104
-6% -$14.1K
HDV
91
iShares Core High Dividend ETF
HDV
$14.2B
$227K 0.06%
14,425
-1,850
-11% -$32.7K
PFF icon
92
iShares Preferred and Income Securities ETF
PFF
$13.3B
$222K 0.06%
6,970
-484
-6% -$17.4K
CSCO icon
93
Cisco
CSCO
$441B
$221K 0.06%
5,310
+1,297
+32% +$56.9K
CVX icon
94
Chevron
CVX
$373B
$219K 0.06%
2,522
+803
+47% +$79.3K
LLY icon
95
Eli Lilly
LLY
$1.05T
$214K 0.06%
1,340
+141
+12% +$19.4K
SCHG icon
96
Schwab US Large-Cap Growth ETF
SCHG
$59.7B
$214K 0.06%
20,160
-636,856
-97% -$7.27M
VV icon
97
Vanguard Large-Cap ETF
VV
$52.2B
$211K 0.06%
+1,637
New +$230K
META icon
98
Meta Platforms (Facebook)
META
$1.64T
$205K 0.06%
1,110
-162
-13% -$31.7K
XSLV icon
99
Invesco S&P SmallCap Low Volatility ETF
XSLV
$250M
$205K 0.06%
6,323
+303
+5% +$13.8K
VMBS icon
100
Vanguard Mortgage-Backed Securities ETF
VMBS
$15.5B
$198K 0.06%
3,631
-24
-0.7% -$1.28K

Similar funds

Advisory Alpha's Q1 2020 Portfolio in Review

As of Q1 2020, Advisory Alpha held 861 positions worth $357M, down 13% from $411M the previous quarter. Its ten largest holdings account for 70% of the portfolio.

Advisory Alpha deployed $26.3M of net new capital in Q1 2020, opening 111 new positions and adding to 163 existing holdings. Its largest new stake was Credit Acceptance: 1,000 shares worth $266K.

By sector, the portfolio is most concentrated in Materials at 2.4% of assets, up from 0.23% a quarter earlier, followed by Consumer Staples and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 600 Small Cap ETF, an estimated $15.2M trimmed.

  • Advisory Alpha's largest Q1 2020 buy was Credit Acceptance: 1,000 shares worth $266K.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Growth ETF in Q1 2020, an estimated $29.2M increase.
  • Advisory Alpha's biggest Q1 2020 reduction was State Street SPDR Portfolio S&P 600 Small Cap ETF, cutting an estimated $15.2M.
  • Advisory Alpha fully exited First Trust Consumer Discretionary AlphaDEX Fund in Q1 2020, selling an estimated $3.7M.
  • Advisory Alpha's ten largest holdings make up 70% of its $357M portfolio in Q1 2020.
  • Advisory Alpha opened 111 new positions and closed 174 in Q1 2020.
  • Advisory Alpha's portfolio value fell 13% quarter-over-quarter to $357M.

Based on Advisory Alpha's 13F filing for Q1 2020, filed 29 Apr 2020.