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AA

Advisory Alpha Portfolio holdings

AUM $4.08B
1-Year Est. Return 20.62%
This Fund
S&P 500
This Quarter Est. Return
+12.55%
1 Year Est. Return
+20.62%
3 Year Est. Return
+50.27%
5 Year Est. Return
+41.94%
10 Year Est. Return
+114.94%
AUM
$276M
AUM Growth
+$64.3M
Cap. Flow
+$54M
Cap. Flow %
19.55%
Top 10 Hldgs %
51.7%
Holding
741
New
644
Increased
59
Reduced
26
Closed
1

Top Buys

Rank Stock Value
1
SCHH icon
Schwab US REIT ETF
SCHH
+$2.61M
2
SCHX icon
Schwab US Large- Cap ETF
SCHX
+$2.56M
3
SCHM icon
Schwab US Mid-Cap ETF
SCHM
+$2.49M
4
SCHA icon
Schwab U.S Small- Cap ETF
SCHA
+$2.42M
5
SCHF icon
Schwab International Equity ETF
SCHF
+$1.84M

Top Sells

Rank Stock Value
1
SPEM icon
State Street SPDR Portfolio Emerging Markets ETF
SPEM
+$1.06M
2
AOR icon
iShares Core 60/40 Balanced Allocation ETF
AOR
+$360K
3
VXUS icon
Vanguard Total International Stock ETF
VXUS
+$282K
4
DIA icon
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
+$246K
5
AM icon
Antero Midstream
AM
+$202K

Sector Composition

Rank Sector Weight
1 Miscellaneous 91.93%
2 Technology 1.41%
3 Financials 1.08%
4 Consumer Discretionary 1.05%
5 Healthcare 0.84%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
BAC icon
76
Bank of America
BAC
$438B
$336K 0.12%
11,313
-327
-3% -$9.24K
PFE icon
77
Pfizer
PFE
$162B
$335K 0.12%
8,679
+322
+4% +$12.9K
BKLN icon
78
Invesco Senior Loan ETF
BKLN
$6.73B
$332K 0.12%
+14,597
New +$330K
PXH icon
79
Invesco FTSE RAFI Emerging Markets ETF
PXH
$2.07B
$313K 0.11%
15,130
-3,025
-17% -$64.4K
PFF icon
80
iShares Preferred and Income Securities ETF
PFF
$13B
$302K 0.11%
+8,263
New +$297K
NEE icon
81
NextEra Energy
NEE
$174B
$300K 0.11%
6,372
-932
-13% -$42.6K
IEFA icon
82
iShares Core MSCI EAFE ETF
IEFA
$196B
$300K 0.11%
4,933
-3,320
-40% -$196K
AXP icon
83
American Express
AXP
$220B
$297K 0.11%
2,534
– –
IDV icon
84
iShares International Select Dividend ETF
IDV
$8.74B
$293K 0.11%
9,511
+2,468
+35% +$76.1K
PM icon
85
Philip Morris
PM
$284B
$290K 0.11%
3,454
+251
+8% +$20.2K
SCHO icon
86
Schwab Short-Term US Treasury ETF
SCHO
$14.1B
$290K 0.1%
+11,540
New +$288K
SPGM icon
87
State Street SPDR Portfolio MSCI Global Stock Market ETF
SPGM
$1.77B
$287K 0.1%
7,288
-148
-2% -$5.59K
HDV
88
iShares Core High Dividend ETF
HDV
$15.4B
$284K 0.1%
15,295
+45
+0.3% +$808
HD icon
89
Home Depot
HD
$320B
$277K 0.1%
1,423
+28
+2% +$5.14K
META icon
90
Meta Platforms (Facebook)
META
$1.57T
$264K 0.1%
1,400
+10
+0.7% +$1.59K
CMCSA icon
91
Comcast
CMCSA
$94B
$254K 0.09%
5,924
+465
+9% +$17.5K
CAT icon
92
Caterpillar
CAT
$374B
$250K 0.09%
1,907
+129
+7% +$17.1K
RWO icon
93
State Street SPDR Dow Jones Global Real Estate ETF
RWO
$1.25B
$240K 0.09%
+4,816
New +$232K
SYK icon
94
Stryker
SYK
$116B
$240K 0.09%
1,277
– –
FTEC icon
95
Fidelity MSCI Information Technology Index ETF
FTEC
$21.3B
$239K 0.09%
3,923
-480
-11% -$26.4K
PEP icon
96
PepsiCo
PEP
$188B
$238K 0.09%
+1,887
New +$215K
MRSH
97
Marsh
MRSH
$88.6B
$238K 0.09%
2,532
– –
SUSA icon
98
iShares ESG Optimized MSCI USA ETF
SUSA
$4.13B
$225K 0.08%
3,780
– –
KO icon
99
Coca-Cola
KO
$379B
$224K 0.08%
4,736
+600
+15% +$28.1K
CSX icon
100
CSX Corp
CSX
$91.5B
$224K 0.08%
+8,583
New +$199K
2 3
4
5 6

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TRCT
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GCL
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PI
PGGM Investments Zeist, Netherlands $4.06B AUM 24.91% 1-Year Est. Return
RSWM
Robertson Stephens Wealth Management San Francisco, California $4.06B AUM 32.22% 1-Year Est. Return
PL
Plancorp LLC Saint Louis, Missouri $4.1B AUM 25.19% 1-Year Est. Return
DWP
Daymark Wealth Partners Cincinnati, Ohio $4.1B AUM 28.59% 1-Year Est. Return
AL
Aspiriant LLC Los Angeles, California $4.05B AUM 19.01% 1-Year Est. Return
BHC
Bowen Hanes & Co Ponte Vedra Beach, Florida $4.11B AUM 44.45% 1-Year Est. Return

Advisory Alpha's Q1 2019 Portfolio in Review

As of Q1 2019, Advisory Alpha held 741 positions worth $276M, up 30% from $212M the previous quarter. Its ten largest holdings account for 52% of the portfolio.

Advisory Alpha deployed $54M of net new capital in Q1 2019, opening 644 new positions and adding to 59 existing holdings. Its largest new stake was Schwab US REIT ETF: 122,868 shares worth $2.73M.

By sector, the portfolio is most concentrated in Miscellaneous at 92% of assets, down from 95% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio Emerging Markets ETF, an estimated $1.06M trimmed.

  • Advisory Alpha's largest Q1 2019 buy was Schwab US REIT ETF: 122,868 shares worth $2.73M.
  • Advisory Alpha added most to Schwab US Large- Cap ETF in Q1 2019, an estimated $2.56M increase.
  • Advisory Alpha's biggest Q1 2019 reduction was State Street SPDR Portfolio Emerging Markets ETF, cutting an estimated $1.06M.
  • Advisory Alpha fully exited Antero Midstream in Q1 2019, selling an estimated $202K.
  • Advisory Alpha's ten largest holdings make up 52% of its $276M portfolio in Q1 2019.
  • Advisory Alpha opened 644 new positions and closed 1 in Q1 2019.
  • Advisory Alpha's portfolio value rose 30% quarter-over-quarter to $276M.

Based on Advisory Alpha's 13F filing for Q1 2019, filed 13 May 2019.