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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
-3.46%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$1.94B
AUM Growth
-$5.67M
Cap. Flow
+$65.8M
Cap. Flow %
3.39%
Top 10 Hldgs %
47.33%
Holding
340
New
14
Increased
125
Reduced
146
Closed
38

Top Buys

Rank Stock Value
1
SPYV icon
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
+$11.7M
2
XLK icon
State Street Technology Select Sector SPDR ETF
XLK
+$8.62M
3
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$8.31M
4
XLP icon
State Street Consumer Staples Select Sector SPDR ETF
XLP
+$8.03M
5
SCHM icon
Schwab US Mid-Cap ETF
SCHM
+$7.65M

Top Sells

Rank Stock Value
1
LLY icon
Eli Lilly
LLY
+$4.73M
2
SPYM
State Street SPDR Portfolio S&P 500 ETF
SPYM
+$3.66M
3
VIG icon
Vanguard Dividend Appreciation ETF
VIG
+$3.63M
4
BIL icon
State Street SPDR Bloomberg 1-3 Month T-Bill ETF
BIL
+$3.3M
5
VUG icon
Vanguard Growth ETF
VUG
+$2.86M

Sector Composition

Rank Sector Weight
1 Technology 1.27%
2 Consumer Discretionary 0.69%
3 Industrials 0.54%
4 Energy 0.44%
5 Financials 0.42%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
EFV icon
51
iShares MSCI EAFE Value ETF
EFV
$26B
$5.47M 0.28%
111,891
-3,151
-3% -$156K
MSFT icon
52
Microsoft
MSFT
$2.98T
$5.46M 0.28%
17,282
+175
+1% +$57.8K
DFAE icon
53
Dimensional Emerging Core Equity Market ETF
DFAE
$9.14B
$5.28M 0.27%
233,951
+12,418
+6% +$293K
BSJP
54
DELISTED
Invesco BulletShares 2025 High Yield Corporate Bond ETF
BSJP
$5.11M 0.26%
227,379
+28,576
+14% +$646K
PJUL icon
55
Innovator US Equity Power Buffer ETF July
PJUL
$1.11B
$5.04M 0.26%
149,455
+84,523
+130% +$2.9M
EFG icon
56
iShares MSCI EAFE Growth ETF
EFG
$16.4B
$4.9M 0.25%
56,800
-5,012
-8% -$462K
FDL icon
57
First Trust Morningstar Dividend Leaders Index Fund
FDL
$7.65B
$4.87M 0.25%
145,599
+3,927
+3% +$136K
SPSM icon
58
State Street SPDR Portfolio S&P 600 Small Cap ETF
SPSM
$16.9B
$4.74M 0.24%
128,330
-60
-0% -$2.34K
DE icon
59
Deere & Co
DE
$162B
$4.72M 0.24%
12,518
-755
-6% -$311K
VXUS icon
60
Vanguard Total International Stock ETF
VXUS
$153B
$4.67M 0.24%
87,349
-17,545
-17% -$979K
DFAS icon
61
Dimensional US Small Cap ETF
DFAS
$15B
$4.6M 0.24%
87,668
-1,830
-2% -$101K
CWB icon
62
State Street SPDR Bloomberg Convertible Securities ETF
CWB
$5.78B
$4.47M 0.23%
65,853
-2,373
-3% -$165K
JPST icon
63
JPMorgan Ultra-Short Income ETF
JPST
$39.8B
$4.21M 0.22%
83,827
+9,239
+12% +$463K
BSJQ icon
64
Invesco BulletShares 2026 High Yield Corporate Bond ETF
BSJQ
$912M
$4.15M 0.21%
183,380
+19,206
+12% +$438K
DFIV icon
65
Dimensional International Value ETF
DFIV
$20.6B
$4.14M 0.21%
127,038
+14,179
+13% +$472K
EPS icon
66
WisdomTree US LargeCap Fund
EPS
$1.58B
$4.11M 0.21%
89,727
-7,424
-8% -$351K
SHYG icon
67
iShares 0-5 Year High Yield Corporate Bond ETF
SHYG
$7.61B
$4M 0.21%
97,532
-4,652
-5% -$192K
VT icon
68
Vanguard Total World Stock ETF
VT
$76.6B
$3.97M 0.2%
42,614
-19,228
-31% -$1.87M
BSJR icon
69
Invesco BulletShares 2027 High Yield Corporate Bond ETF
BSJR
$853M
$3.7M 0.19%
172,754
+15,722
+10% +$340K
FPE icon
70
First Trust Preferred Securities and Income ETF
FPE
$6.36B
$3.6M 0.19%
225,360
-4,491
-2% -$72.3K
VTV icon
71
Vanguard Value ETF
VTV
$186B
$3.56M 0.18%
25,810
-7,933
-24% -$1.14M
PAUG icon
72
Innovator US Equity Power Buffer ETF August
PAUG
$863M
$3.53M 0.18%
113,718
+70,581
+164% +$2.23M
DFSV
73
Dimensional US Small Cap Value ETF
DFSV
$8.11B
$3.49M 0.18%
137,688
+5,307
+4% +$140K
CGCP icon
74
Capital Group Core Plus Income ETF
CGCP
$8.36B
$3.48M 0.18%
161,919
+3,410
+2% +$75.2K
PSEP icon
75
Innovator US Equity Power Buffer ETF September
PSEP
$845M
$3.44M 0.18%
106,109
+3,597
+4% +$118K
1 2
3
4 5

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MHI
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GCM
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MMA
Mizuho Markets Americas New York $3.66B AUM 25.21% 1-Year Est. Return
SS
SBI Securities Tokyo, Japan $3.65B AUM 41.88% 1-Year Est. Return
OCM
One Capital Management Westlake Village, California $3.65B AUM 15.32% 1-Year Est. Return
MTIM
Marathon Trading Investment Management Radnor, Pennsylvania $3.67B AUM 21.97% 1-Year Est. Return
HIM
Hillsdale Investment Management Toronto, Ontario, Canada $3.68B AUM 62.12% 1-Year Est. Return
APP
Avantax Planning Partners Dubuque, Iowa $3.64B AUM 14.73% 1-Year Est. Return

Advisory Alpha's Q3 2023 Portfolio in Review

As of Q3 2023, Advisory Alpha held 340 positions worth $1.94B, down 0.29% from $1.95B the previous quarter. Its ten largest holdings account for 47% of the portfolio.

Advisory Alpha deployed $65.8M of net new capital in Q3 2023, opening 14 new positions and adding to 125 existing holdings. Its largest new stake was AllianzIM U.S. Equity Buffer20 Aug ETF: 131,908 shares worth $3.2M.

By sector, the portfolio is most concentrated in Technology at 1.3% of assets, down from 1.4% a quarter earlier, followed by Consumer Discretionary and Industrials.

On the sell side, the largest reduction was Eli Lilly, an estimated $4.73M trimmed.

  • Advisory Alpha's largest Q3 2023 buy was AllianzIM U.S. Equity Buffer20 Aug ETF: 131,908 shares worth $3.2M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Value ETF in Q3 2023, an estimated $11.7M increase.
  • Advisory Alpha's biggest Q3 2023 reduction was Eli Lilly, cutting an estimated $4.73M.
  • Advisory Alpha fully exited Fidelity Total Bond ETF in Q3 2023, selling an estimated $1.22M.
  • Advisory Alpha's ten largest holdings make up 47% of its $1.94B portfolio in Q3 2023.
  • Advisory Alpha opened 14 new positions and closed 38 in Q3 2023.
  • Advisory Alpha's portfolio value fell 0.29% quarter-over-quarter to $1.94B.

Based on Advisory Alpha's 13F filing for Q3 2023, filed 18 Oct 2023.