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AA

Advisory Alpha Portfolio holdings

AUM $4.08B
1-Year Est. Return 20.62%
This Fund
S&P 500
This Quarter Est. Return
+12.69%
1 Year Est. Return
+20.62%
3 Year Est. Return
+50.27%
5 Year Est. Return
+41.94%
10 Year Est. Return
+114.94%
AUM
$4.08B
AUM Growth
+$418M
Cap. Flow
+$36.3M
Cap. Flow %
0.89%
Top 10 Hldgs %
47.8%
Holding
612
New
67
Increased
287
Reduced
187
Closed
41

Top Buys

Rank Stock Value
1
XLK icon
State Street Technology Select Sector SPDR ETF
XLK
+$9.79M
2
XLP icon
State Street Consumer Staples Select Sector SPDR ETF
XLP
+$9.19M
3
PJUN icon
Innovator US Equity Power Buffer ETF June
PJUN
+$6.92M
4
SPSB icon
State Street SPDR Portfolio Short Term Corporate Bond ETF
SPSB
+$4.48M
5
PMAY icon
Innovator US Equity Power Buffer ETF May
PMAY
+$4.09M

Top Sells

Rank Stock Value
1
XLU icon
State Street Utilities Select Sector SPDR ETF
XLU
+$15.5M
2
PAUG icon
Innovator US Equity Power Buffer ETF August
PAUG
+$7.52M
3
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$7.09M
4
XLI icon
State Street Industrial Select Sector SPDR ETF
XLI
+$6.17M
5
DE icon
Deere & Co
DE
+$5.84M

Sector Composition

Rank Sector Weight
1 Miscellaneous 87.84%
2 Technology 4.19%
3 Financials 1.35%
4 Consumer Discretionary 1.35%
5 Industrials 1.28%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DFUV icon
526
Dimensional US Marketwide Value ETF
DFUV
$15.9B
$234K 0.01%
4,254
+14
+0.3% +$735
GL icon
527
Globe Life
GL
$13.4B
$234K 0.01%
+1,307
New +$205K
IYF icon
528
iShares US Financials ETF
IYF
$4.37B
$233K 0.01%
1,825
-455
-20% -$56.5K
LUV icon
529
Southwest Airlines
LUV
$19.4B
$233K 0.01%
+4,524
New +$190K
FLBL icon
530
Franklin Senior Loan ETF
FLBL
$866M
$228K 0.01%
9,947
-33,404
-77% -$768K
KR icon
531
Kroger
KR
$35.9B
$228K 0.01%
4,099
+172
+4% +$11.2K
BE icon
532
Bloom Energy
BE
$74.5B
$226K 0.01%
+747
New +$191K
KMI icon
533
Kinder Morgan
KMI
$69.9B
$225K 0.01%
7,046
+200
+3% +$6.45K
AMT icon
534
American Tower
AMT
$81.9B
$225K 0.01%
1,375
-106
-7% -$19.1K
SW
535
Smurfit Westrock
SW
$24B
$224K 0.01%
+4,852
New +$200K
PRF icon
536
Invesco FTSE RAFI US 1000 ETF
PRF
$10.1B
$222K 0.01%
+4,111
New +$214K
FELC icon
537
Fidelity Enhanced Large Cap Core ETF
FELC
$8.58B
$222K 0.01%
+5,290
New +$215K
JPIB icon
538
JPMorgan International Bond Opportunities ETF
JPIB
$2.19B
$221K 0.01%
4,574
-13,944
-75% -$671K
FBTC icon
539
Fidelity Wise Origin Bitcoin Fund
FBTC
$14.8B
$221K 0.01%
4,329
+29
+0.7% +$1.81K
NDAQ icon
540
Nasdaq
NDAQ
$54.2B
$220K 0.01%
2,796
-212
-7% -$18.6K
IBIT icon
541
iShares Bitcoin Trust
IBIT
$61.8B
$220K 0.01%
6,618
-3,402
-34% -$138K
USRT icon
542
iShares Core US REIT ETF
USRT
$4.55B
$219K 0.01%
+3,295
New +$212K
CCK icon
543
Crown Holdings
CCK
$12.5B
$218K 0.01%
+1,950
New +$197K
ALL icon
544
Allstate
ALL
$65.6B
$218K 0.01%
913
-259
-22% -$56.3K
LNT icon
545
Alliant Energy
LNT
$17.6B
$216K 0.01%
+2,833
New +$206K
SKOR icon
546
Northern Trust Credit-Scored US Corporate Bond ETF
SKOR
$739M
$215K 0.01%
4,431
-14,862
-77% -$721K
DECW icon
547
AllianzIM U.S. Equity Buffer20 Dec ETF
DECW
$230M
$214K 0.01%
5,993
– –
MO icon
548
Altria Group
MO
$115B
$213K 0.01%
+2,955
New +$206K
TQQQ icon
549
ProShares UltraPro QQQ
TQQQ
$36.4B
$212K 0.01%
+2,616
New +$182K
QDPL icon
550
Pacer Metaurus US Large Cap Dividend Multiplier 400 ETF
QDPL
$1.79B
$212K 0.01%
+4,693
New +$208K
20 21
22
23 24

Similar funds

TRCT
Tower Research Capital (TRC) New York $4.08B AUM 58.77% 1-Year Est. Return
GCL
Glazer Capital LLC New York $4.07B AUM 78.71% 1-Year Est. Return
PI
PGGM Investments Zeist, Netherlands $4.06B AUM 24.91% 1-Year Est. Return
RSWM
Robertson Stephens Wealth Management San Francisco, California $4.06B AUM 32.22% 1-Year Est. Return
PL
Plancorp LLC Saint Louis, Missouri $4.1B AUM 25.19% 1-Year Est. Return
DWP
Daymark Wealth Partners Cincinnati, Ohio $4.1B AUM 28.59% 1-Year Est. Return
AL
Aspiriant LLC Los Angeles, California $4.05B AUM 19.01% 1-Year Est. Return
BHC
Bowen Hanes & Co Ponte Vedra Beach, Florida $4.11B AUM 44.45% 1-Year Est. Return

Advisory Alpha's Q2 2026 Portfolio in Review

As of Q2 2026, Advisory Alpha held 612 positions worth $4.08B, up 11% from $3.66B the previous quarter. Its ten largest holdings account for 48% of the portfolio.

Advisory Alpha's Q2 2026 filing shows 67 new, 287 increased, 187 reduced and 41 closed positions. Its largest new stake was Bluerock Private Real Estate Fund: 193,822 shares worth $2.52M. The largest sale was State Street Utilities Select Sector SPDR ETF, an estimated $15.5M.

By sector, the portfolio is most concentrated in Miscellaneous at 88% of assets, down from 89% a quarter earlier, followed by Technology and Financials.

  • Advisory Alpha's largest Q2 2026 buy was Bluerock Private Real Estate Fund: 193,822 shares worth $2.52M.
  • Advisory Alpha added most to State Street Technology Select Sector SPDR ETF in Q2 2026, an estimated $9.79M increase.
  • Advisory Alpha's biggest Q2 2026 reduction was State Street Utilities Select Sector SPDR ETF, cutting an estimated $15.5M.
  • Advisory Alpha fully exited ProShares Ultra Semiconductors in Q2 2026, selling an estimated $987K.
  • Advisory Alpha's ten largest holdings make up 48% of its $4.08B portfolio in Q2 2026.
  • Advisory Alpha opened 67 new positions and closed 41 in Q2 2026.
  • Advisory Alpha's portfolio value rose 11% quarter-over-quarter to $4.08B.

Based on Advisory Alpha's 13F filing for Q2 2026, filed 11 Aug 2026.