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Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+7.43%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$3.21B
AUM Growth
+$270M
Cap. Flow
+$69.6M
Cap. Flow %
2.17%
Top 10 Hldgs %
48.78%
Holding
500
New
45
Increased
257
Reduced
158
Closed
19
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
XLF icon
26
State Street Financial Select Sector SPDR ETF
XLF
$54.8B
$32.3M 1.01%
616,605
-347,374
-36% -$17.2M
VIG icon
27
Vanguard Dividend Appreciation ETF
VIG
$111B
$30.5M 0.95%
148,913
+6,389
+4% +$1.24M
SCHP icon
28
Schwab US TIPS ETF
SCHP
$16.5B
$27.6M 0.86%
1,033,047
+36,426
+4% +$964K
AAPL icon
29
Apple
AAPL
$4.9T
$27.5M 0.86%
134,069
+4,118
+3% +$832K
XLB icon
30
State Street Materials Select Sector SPDR ETF
XLB
$8.34B
$26.9M 0.84%
612,460
+159,352
+35% +$6.76M
SPTL icon
31
State Street SPDR Portfolio Long Term Treasury ETF
SPTL
$10.5B
$26.9M 0.84%
1,011,581
-17,232
-2% -$452K
MLPX icon
32
Global X MLP & Energy Infrastructure ETF
MLPX
$3.62B
$24.9M 0.77%
396,663
+16,486
+4% +$1M
VWOB icon
33
Vanguard Emerging Markets Government Bond ETF
VWOB
$6.21B
$24.5M 0.76%
374,492
-7,350
-2% -$468K
SPAB icon
34
State Street SPDR Portfolio Aggregate Bond ETF
SPAB
$9.6B
$23.3M 0.73%
910,897
+36,091
+4% +$912K
FLRN icon
35
State Street SPDR Bloomberg Investment Grade Floating Rate ETF
FLRN
$3.07B
$22M 0.68%
712,649
-20,181
-3% -$619K
SPY icon
36
State Street SPDR S&P 500 ETF Trust
SPY
$774B
$21.1M 0.66%
34,197
-5,350
-14% -$3.06M
DFAI
37
Dimensional International Core Equity Market ETF
DFAI
$17B
$21.1M 0.66%
610,675
+35,828
+6% +$1.17M
NVDA icon
38
NVIDIA
NVDA
$4.91T
$21M 0.65%
132,810
+15,524
+13% +$1.95M
MSFT icon
39
Microsoft
MSFT
$2.93T
$20.9M 0.65%
41,986
+2,514
+6% +$1.09M
XLU icon
40
State Street Utilities Select Sector SPDR ETF
XLU
$23.5B
$18.3M 0.57%
448,490
+7,130
+2% +$284K
XLE icon
41
State Street Energy Select Sector SPDR ETF
XLE
$38.2B
$17.9M 0.56%
421,518
+7,394
+2% +$308K
SPYM
42
State Street SPDR Portfolio S&P 500 ETF
SPYM
$157B
$17.3M 0.54%
237,591
+12,021
+5% +$808K
SCHD icon
43
Schwab US Dividend Equity ETF
SCHD
$100B
$16.3M 0.51%
616,474
+70,039
+13% +$1.83M
VOE icon
44
Vanguard Mid-Cap Value ETF
VOE
$23.5B
$15.1M 0.47%
91,807
+4,235
+5% +$671K
DFAS icon
45
Dimensional US Small Cap ETF
DFAS
$15B
$14.8M 0.46%
232,178
+25,273
+12% +$1.52M
COWZ icon
46
Pacer US Cash Cows 100 ETF
COWZ
$18.3B
$13.3M 0.41%
241,410
+24,928
+12% +$1.32M
VOT icon
47
Vanguard Mid-Cap Growth ETF
VOT
$19.1B
$12.2M 0.38%
42,933
+1,494
+4% +$385K
BSJP
48
DELISTED
Invesco BulletShares 2025 High Yield Corporate Bond ETF
BSJP
$11.6M 0.36%
500,895
+56,128
+13% +$1.29M
AMZN icon
49
Amazon
AMZN
$2.66T
$11.3M 0.35%
51,445
+6,881
+15% +$1.36M
DFLV icon
50
Dimensional US Large Cap Value ETF
DFLV
$6.52B
$11.1M 0.34%
356,569
+18,353
+5% +$543K

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Advisory Alpha's Q2 2025 Portfolio in Review

As of Q2 2025, Advisory Alpha held 500 positions worth $3.21B, up 9.2% from $2.94B the previous quarter. Its ten largest holdings account for 49% of the portfolio.

Advisory Alpha's Q2 2025 filing shows 45 new, 257 increased, 158 reduced and 19 closed positions. Its largest new stake was ProShares Ultra Gold: 26,812 shares worth $929K. The largest sale was State Street Financial Select Sector SPDR ETF, an estimated $17.2M.

By sector, the portfolio is most concentrated in Technology at 2.9% of assets, up from 2.6% a quarter earlier, followed by Consumer Discretionary and Financials.

  • Advisory Alpha's largest Q2 2025 buy was ProShares Ultra Gold: 26,812 shares worth $929K.
  • Advisory Alpha added most to Schwab US Mid-Cap ETF in Q2 2025, an estimated $28.3M increase.
  • Advisory Alpha's biggest Q2 2025 reduction was State Street Financial Select Sector SPDR ETF, cutting an estimated $17.2M.
  • Advisory Alpha fully exited SPDR Gold MiniShares Trust in Q2 2025, selling an estimated $1.81M.
  • Advisory Alpha's ten largest holdings make up 49% of its $3.21B portfolio in Q2 2025.
  • Advisory Alpha opened 45 new positions and closed 19 in Q2 2025.
  • Advisory Alpha's portfolio value rose 9.2% quarter-over-quarter to $3.21B.

Based on Advisory Alpha's 13F filing for Q2 2025, filed 1 Aug 2025.