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AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+2.73%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$992M
AUM Growth
+$503M
Cap. Flow
+$485M
Cap. Flow %
48.87%
Top 10 Hldgs %
50.24%
Holding
190
New
83
Increased
50
Reduced
43
Closed
10

Sector Composition

Rank Sector Weight
1 Technology 0.9%
2 Consumer Staples 0.52%
3 Financials 0.46%
4 Materials 0.4%
5 Consumer Discretionary 0.39%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
BSJL
26
DELISTED
Invesco BulletShares 2021 High Yield Corporate Bond ETF
BSJL
$7.78M 0.78%
+337,380
New +$7.79M
XLU icon
27
State Street Utilities Select Sector SPDR ETF
XLU
$23.5B
$7.69M 0.77%
240,080
+162,152
+208% +$5.03M
XLI icon
28
State Street Industrial Select Sector SPDR ETF
XLI
$33.3B
$7.5M 0.76%
76,221
+7,632
+11% +$699K
FLRN icon
29
State Street SPDR Bloomberg Investment Grade Floating Rate ETF
FLRN
$3.07B
$7.22M 0.73%
+235,767
New +$7.22M
BSJM
30
DELISTED
Invesco BulletShares 2022 High Yield Corporate Bond ETF
BSJM
$6.94M 0.7%
+297,109
New +$6.92M
EMHY icon
31
iShares JPMorgan EM High Yield Bond ETF
EMHY
$613M
$6.79M 0.68%
+152,769
New +$6.93M
XLP icon
32
State Street Consumer Staples Select Sector SPDR ETF
XLP
$14.6B
$6.47M 0.65%
94,731
+11,589
+14% +$762K
AAPL icon
33
Apple
AAPL
$4.9T
$6.16M 0.62%
50,385
+7,655
+18% +$983K
BSJN
34
DELISTED
Invesco BulletShares 2023 High Yield Corporate Bond ETF
BSJN
$6M 0.61%
+237,327
New +$6.01M
EFV icon
35
iShares MSCI EAFE Value ETF
EFV
$26B
$5.49M 0.55%
107,756
+43,893
+69% +$2.18M
BSJO
36
DELISTED
Invesco BulletShares 2024 High Yield Corporate Bond ETF
BSJO
$5.08M 0.51%
+203,278
New +$5.07M
VCIT icon
37
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
$66.7B
$4.84M 0.49%
+52,038
New +$4.94M
BSJP
38
DELISTED
Invesco BulletShares 2025 High Yield Corporate Bond ETF
BSJP
$4.63M 0.47%
+188,813
New +$4.62M
SPSM icon
39
State Street SPDR Portfolio S&P 600 Small Cap ETF
SPSM
$16.9B
$4.54M 0.46%
107,448
+4,514
+4% +$184K
SPMD icon
40
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
$18.1B
$3.96M 0.4%
86,598
-24,473
-22% -$1.07M
SHW icon
41
Sherwin-Williams
SHW
$81.7B
$3.81M 0.38%
46,500
SHYG icon
42
iShares 0-5 Year High Yield Corporate Bond ETF
SHYG
$7.61B
$3.77M 0.38%
+82,284
New +$3.75M
EFG icon
43
iShares MSCI EAFE Growth ETF
EFG
$16.4B
$3.44M 0.35%
34,213
+9,461
+38% +$962K
BDEC icon
44
Innovator US Equity Buffer ETF December
BDEC
$220M
$3.37M 0.34%
+105,885
New +$3.28M
UJAN icon
45
Innovator US Equity Ultra Buffer ETF January
UJAN
$312M
$3.31M 0.33%
+108,967
New +$3.27M
BJAN icon
46
Innovator US Equity Buffer ETF January
BJAN
$390M
$3.26M 0.33%
+95,411
New +$3.18M
PJAN icon
47
Innovator US Equity Power Buffer ETF January
PJAN
$1.46B
$3.24M 0.33%
+102,701
New +$3.18M
PDEC icon
48
Innovator US Equity Power Buffer ETF December
PDEC
$985M
$3.24M 0.33%
+108,823
New +$3.18M
UDEC
49
Innovator US Equity Ultra Buffer ETF December
UDEC
$247M
$3.23M 0.33%
+111,440
New +$3.19M
HYMB icon
50
State Street SPDR Nuveen ICE High Yield Municipal Bond ETF
HYMB
$3.08B
$3.08M 0.31%
+103,748
New +$3.08M

Similar funds

Advisory Alpha's Q1 2021 Portfolio in Review

As of Q1 2021, Advisory Alpha held 190 positions worth $992M, up 103% from $489M the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Advisory Alpha deployed $485M of net new capital in Q1 2021, opening 83 new positions and adding to 50 existing holdings. Its largest new stake was State Street SPDR Portfolio Aggregate Bond ETF: 2,199,755 shares worth $65.2M.

By sector, the portfolio is most concentrated in Technology at 0.9% of assets, down from 1.6% a quarter earlier, followed by Consumer Staples and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 500 ETF, an estimated $14.5M trimmed.

  • Advisory Alpha's largest Q1 2021 buy was State Street SPDR Portfolio Aggregate Bond ETF: 2,199,755 shares worth $65.2M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Growth ETF in Q1 2021, an estimated $19.4M increase.
  • Advisory Alpha's biggest Q1 2021 reduction was State Street SPDR Portfolio S&P 500 ETF, cutting an estimated $14.5M.
  • Advisory Alpha fully exited ARK Web x.0 ETF in Q1 2021, selling an estimated $1.12M.
  • Advisory Alpha's ten largest holdings make up 50% of its $992M portfolio in Q1 2021.
  • Advisory Alpha opened 83 new positions and closed 10 in Q1 2021.
  • Advisory Alpha's portfolio value rose 103% quarter-over-quarter to $992M.

Based on Advisory Alpha's 13F filing for Q1 2021, filed 10 May 2021.