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Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+2.47%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$300M
AUM Growth
+$23.4M
Cap. Flow
+$17.2M
Cap. Flow %
5.75%
Top 10 Hldgs %
53.01%
Holding
742
New
2
Increased
89
Reduced
24
Closed
622

Sector Composition

Rank Sector Weight
1 Financials 1.14%
2 Technology 0.94%
3 Consumer Discretionary 0.65%
4 Communication Services 0.6%
5 Consumer Staples 0.52%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
DD icon
226
DuPont de Nemours
DD
$18.9B
-864
Closed -$67.8K
DE icon
227
Deere & Co
DE
$164B
-1,210
Closed -$188K
DEO icon
228
Diageo
DEO
$46.9B
-100
Closed -$16.9K
DFS
229
DELISTED
Discover Financial Services
DFS
-5
Closed -$395
DG icon
230
Dollar General
DG
$26.5B
-38
Closed -$4.67K
DGRO icon
231
iShares Core Dividend Growth ETF
DGRO
$42.2B
-2,273
Closed -$84.8K
DGX icon
232
Quest Diagnostics
DGX
$23.2B
-4
Closed -$395
DHR icon
233
Danaher
DHR
$126B
-9
Closed -$1.05K
DINO icon
234
HF Sinclair
DINO
$16.4B
-435
Closed -$18.9K
DLB icon
235
Dolby
DLB
$4.65B
-835
Closed -$53.3K
DLR icon
236
Digital Realty Trust
DLR
$66B
-58
Closed -$6.82K
DLTR icon
237
Dollar Tree
DLTR
$23.5B
-164
Closed -$17.3K
DNOW icon
238
DNOW Inc
DNOW
$2.6B
-185
Closed -$2.6K
DOC icon
239
Healthpeak Properties
DOC
$15.3B
-282
Closed -$8.46K
DOCU
240
DocuSign
DOCU
$9.14B
-200
Closed -$10.7K
DRI icon
241
Darden Restaurants
DRI
$22.2B
-153
Closed -$18.4K
DSI icon
242
iShares MSCI KLD 400 Social ETF
DSI
$5.28B
-2,630
Closed -$140K
DTE icon
243
DTE Energy
DTE
$30.9B
-1,768
Closed -$186K
DUK icon
244
Duke Energy
DUK
$99.7B
-1,697
Closed -$147K
DVA icon
245
DaVita
DVA
$14.9B
-4
Closed -$210
DVN icon
246
Devon Energy
DVN
$51.8B
-8
Closed -$250
DXCM icon
247
DexCom
DXCM
$27.6B
-24
Closed -$703
DXC icon
248
DXC Technology
DXC
$1.53B
-10
Closed -$605
EA icon
249
Electronic Arts
EA
$52.4B
-4
Closed -$373
EBAY icon
250
eBay
EBAY
$49.3B
-12
Closed -$451

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Advisory Alpha's Q2 2019 Portfolio in Review

As of Q2 2019, Advisory Alpha held 742 positions worth $300M, up 8.5% from $276M the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Advisory Alpha deployed $17.2M of net new capital in Q2 2019, opening 2 new positions and adding to 89 existing holdings. Its largest new stake was First Trust Consumer Discretionary AlphaDEX Fund: 64,666 shares worth $2.8M.

By sector, the portfolio is most concentrated in Financials at 1.1% of assets, up from 1.1% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was Schwab U.S Small- Cap ETF, an estimated $708K trimmed.

  • Advisory Alpha's largest Q2 2019 buy was First Trust Consumer Discretionary AlphaDEX Fund: 64,666 shares worth $2.8M.
  • Advisory Alpha added most to State Street SPDR Portfolio Developed World ex-US ETF in Q2 2019, an estimated $3.8M increase.
  • Advisory Alpha's biggest Q2 2019 reduction was Schwab U.S Small- Cap ETF, cutting an estimated $708K.
  • Advisory Alpha fully exited First Trust Financials AlphaDEX Fund in Q2 2019, selling an estimated $3.48M.
  • Advisory Alpha's ten largest holdings make up 53% of its $300M portfolio in Q2 2019.
  • Advisory Alpha opened 2 new positions and closed 622 in Q2 2019.
  • Advisory Alpha's portfolio value rose 8.5% quarter-over-quarter to $300M.

Based on Advisory Alpha's 13F filing for Q2 2019, filed 16 Aug 2019.