GOOG icon

Alphabet (Google) Class C

252.33 USD
+2.48
0.99%
At close Updated Sep 18, 4:00 PM EDT
Pre-market
After hours
252.70
+0.37
0.15%
1 day
0.99%
5 days
4.79%
1 month
23.52%
3 months
45.03%
6 months
55.12%
Year to date
32.37%
1 year
56.91%
5 years
245.66%
10 years
702.07%
 

About: Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV, YouTube Music among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform, or GCP, accounts for roughly 10% of Alphabet's revenue with the firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) making up the rest.

Employees: 187,103

0
Funds holding %
of 7,463 funds
0
Analysts bullish %
of 6 analysts

Fund manager confidence

Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)

106% more first-time investments, than exits

New positions opened: 245 | Existing positions closed: 119

13% more capital invested

Capital invested by funds: $498B [Q1] → $562B (+$64.1B) [Q2]

9% more call options, than puts

Call options by funds: $11.2B | Put options by funds: $10.3B

1% more funds holding

Funds holding: 4,338 [Q1] → 4,381 (+43) [Q2]

0% more funds holding in top 10

Funds holding in top 10: 654 [Q1] → 655 (+1) [Q2]

0.15% more ownership

Funds ownership: 58.02% [Q1] → 58.17% (+0.15%) [Q2]

1% less repeat investments, than reductions

Existing positions increased: 1,806 | Existing positions reduced: 1,819

Research analyst outlook

6 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$192
24% downside
Avg. target
$232
8% downside
High target
$270
7% upside

6 analyst ratings

positive
83%
neutral
17%
negative
0%
JP Morgan
Doug Anmuth
$260
Overweight
Maintained
3 Sep 2025
Oppenheimer
Jason Helfstein
$270
Outperform
Reiterated
3 Sep 2025
B of A Securities
Justin Post
$217
Buy
Reiterated
5 Aug 2025
Raymond James
Josh Beck
$210
Outperform
Reiterated
24 Jul 2025
Scotiabank
Nat Schindler
$240
Sector Outperform
Maintained
22 Jul 2025

Financial journalist opinion

Based on 596 articles about GOOG published over the past 30 days

Positive
Bloomberg Technology
2 hours ago
Via, Waymo Partner on Autonomous Public Transit Rides in Arizona
Via Transportation has entered a strategic partnership with Waymo to launch autonomous rides for public transit, starting in Chandler, Arizona this fall. Operating hours and pricing of a Waymo ride will be the same as human-driven rides under the city of Chandler's on-demand, paid transportation program, which charges $2 for a single ride.
Via, Waymo Partner on Autonomous Public Transit Rides in Arizona
Positive
Reuters
2 hours ago
Google adds Gemini to Chrome browser after avoiding antitrust breakup
Google will integrate Gemini into its Chrome browser for users in the U.S. starting Thursday, just weeks after a federal judge spared the company from a forced breakup in an antitrust case.
Google adds Gemini to Chrome browser after avoiding antitrust breakup
Positive
Zacks Investment Research
3 hours ago
PayPal & Google Tie-Up: Is Growth Just Around the Corner?
PYPL teams up with Google to drive AI-powered shopping, seamless checkouts and new digital commerce experiences.
PayPal & Google Tie-Up: Is Growth Just Around the Corner?
Positive
CNBC Television
3 hours ago
Google adds Gemini to Chrome for all users in push to bolster AI search
CNBC's MacKenzie Sigalos reports on Google's announcement that it is adding more artificial intelligence into its Chrome browser. Gemini AI for Chrome will be widely available to U.S. users.
Google adds Gemini to Chrome for all users in push to bolster AI search
Positive
Proactive Investors
4 hours ago
Waymo teams up with Via to offer robotaxis rides in Arizona
Waymo, Alphabet Inc (NASDAQ:GOOG)'s self-driving vehicle subsidiary, will offer its autonomous rides on Via Transportation's public transit platform, starting with the city of Chandler in Arizona, Reuters reported on Thursday.  The service will begin this fall as part of Chandler's on-demand small-scale public transportation service, Chandler Flex, which charges $2 per ride and is powered by Via's software.
Waymo teams up with Via to offer robotaxis rides in Arizona
Positive
CNBC
4 hours ago
Google adds Gemini to Chrome for all users in push to bolster AI search
Google announced that Gemini AI for Chrome will be widely available to U.S. users. The new Gemini for Chrome includes new features that act as a browsing assistant.
Google adds Gemini to Chrome for all users in push to bolster AI search
Positive
Seeking Alpha
5 hours ago
You Can Beat The Market - By Breaking Some Rules
David Gardner, co-founder of The Motley Fool, author of Rule Breaker Investing, shares why it's possible to beat the market. Six key traits define 'rule breaker' stocks: industry leadership, sustainable advantage, strong price appreciation, quality management, consumer appeal, and perceived overvaluation.
You Can Beat The Market - By Breaking Some Rules
Positive
Proactive Investors
5 hours ago
China ends Google antitrust probe as US trade talks continue
China has decided to drop an antitrust investigation into Google, as discussions progress between China and the US over the fate of social media platform TikTok, the Financial Times reported on Thursday.  The media outlet noted the move signals a tactical shift by China in its trade talks with the US, with Beijing redirecting its regulatory focus to Nvidia.
China ends Google antitrust probe as US trade talks continue
Positive
InvestorPlace
6 hours ago
Markets Panicked After the Fed Rate Cut. Smart Investors Shouldn't.
The U.S. Federal Reserve just did exactly what Wall Street expected in the short term: cut rates by 25 basis points and projected two more cuts by year's end.  At first glance, a rate cut should have fueled a rally – but the Fed's forward guidance flipped the mood Markets had been pricing in two or three cuts in 2026 – but the central bank only penciled in one.
Markets Panicked After the Fed Rate Cut. Smart Investors Shouldn't.
Positive
Barrons
6 hours ago
Waymo, Via Strike Robo-Taxi Deal. Tesla Is Falling Behind.
The Waymo-Via Transportation partnership comes a day after Waymo and Lyft announced plans for self-driving taxis in Nashville.
Waymo, Via Strike Robo-Taxi Deal. Tesla Is Falling Behind.
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